Sat.Oct 14, 2017 - Fri.Oct 20, 2017

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My Team Makes Me Uncomfortable – And That’s A Good Thing

Dave Fleet

Want to try uncomfortable? Our team turned a streetcar into a concert venue. Seven years. It’s a long time in the agency world. In an industry where 25% turnover is (sadly) often the norm and you can seemingly measure tenure as you would ‘dog years’ – it’s a lifetime. Over the last seven years at Edelman I’ve gone from leading a local office team of a dozen or so, to leading a national, multi-office team of more than 50 people across Canada.

Team 186
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Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes

Buffer Social

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. We want to help you understand how your Facebook posts get viewed on Facebook.

List 190
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Brand Storytelling 101: 6 Must Have Content Elements

Pam Moore

Do you have a brand story that you share with people who come in contact with your brand? A story that serves as the connective tissue and foundation representing the who, what and why your brand exists on this planet today? Your brand story should be the thread which connects your value proposition, team, vision, mission, and purpose with your customers, potential customers, audience, community and partners.

Brands 167
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Why You Will See More In-App Integration in Social Media

Jenn's Trends

For many, it seems like lately we’ve been seeing more instances where social media sites are enabling us to do more directly within the platforms. This in-app integration on social media isn’t really new, but it is gaining steam. This was my prediction for trends in 2017 and it’s my prediction again for what we’ll […]. The post Why You Will See More In-App Integration in Social Media appeared first on Jenn's Trends.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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My Team Makes Me Uncomfortable – And That’s A Good Thing

Dave Fleet

Want to try uncomfortable? Our team turned a streetcar into a concert venue. Seven years. It’s a long time in the agency world. In an industry where 25% turnover is (sadly) often the norm and you can seemingly measure tenure as you would ‘dog years’ – it’s a lifetime. Over the last seven years at Edelman I’ve gone from leading a local office team of a dozen or so, to leading a national, multi-office team of more than 50 people across Canada.

Team 150
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3 Ways “Vlog Like A Boss” Will Make You A Better Vlogger

The Social Media Hat

In this marketing book review, we look at how "Vlog Like A Boss" by Amy Schmittauer can help anyone with a camera and the right attitude become a vlogger.

Review 166

More Trending

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Facebook Lead Ads Form: Customize Thank You Screen

Jon Loomer

Facebook Lead Ads were launched more than two years ago , and they’ve been an important tool in my advertising toolbox. However, there’s been one minor annoyance with these ads: The thank you screen. That annoyance is no more. Let’s take a look at what has changed… The Old Thank You Screen. First, here’s a quick refresher of how Facebook Lead Ads work… A Facebook Lead Ad looks like your typical link ad within the news feed.

Facebook 133
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How to Gauge REAL Influence In A Noisy World

Meltwater

The term influencer used to mean someone who wielded great power and authority over their… Read More.

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How To Use Powerful Link Retargeting To Grow Your Business

The Social Media Hat

This article will explain what Link Retargeting is and how it works, and then provide three specific ways to use it to grow your business.

How To 165
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What To Do If Your Facebook Audience Speaks Multiple Languages

agora pulse

The world is full of rich, diverse cultures and beautiful languages. That is to our benefit. But as a business, what happens when you are fortunate enough to have an audience so diverse that they speak multiple primary languages? This is becoming increasingly common, especially since the internet has made it possible for our businesses to reach further than ever before.

Facebook 136
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Social Media Holidays: Can You Guess Which Ones Are Real?

Ignite Social Media

Another day, another “holiday” on social media. You may think you’ve seen them all, so test your social media holiday knowledge on whether the examples below are real or fake. No Googling, no hashtag searching … no cheating. The answers are listed at the end of the post. Here we go! International Corgi Appreciation Day. They’re already internet stars, with impossibly short legs and big ears, but do they have a day to call their own?

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PR Reporting: What to Do When Your Results Are Less Than Stellar

Meltwater

It’s happened. You planned and executed what you thought was going to be a stellar… Read More.

Report 145
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Can AdWords Be Good For Promoting Your eBook Site?

The Realtime Report

Can AdWords Be Good For Promoting Your eBook Site? While self publishing lowers the barrier to publication for ebooks, authors and ebook site owners also have the responsibility of marketing titles on their own. Without the might of a large a publishing house in your favor, the task falls upon you. This brings us to our central question: Can Google AdWords be good for promoting your ebook site?

Adwords 109
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Should My Business Bother To Have Social Media KPIs?

agora pulse

Most marketers know what KPIs are. (For foggy brains, Google “Key Performance Indicators.”). And yes, you should bother to have social media KPIs. There are a couple reasons why more and more smart companies insist on using them. The first is that many businesses now see the potential value of acquisition and retention that social media may bring to their business and want to amplify it.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Are Snapchat Stories Still Relevant?

Ignite Social Media

Since Snapchat launched six years ago, a lot has changed and not just with app updates. At first it seemed like an app just to send goofy photos back and forth to family members. It evolved into something more that inspired creativity and Snapchat influencers were born who shared their content via stories. Then Instagram Stories launched, which brought about the initial question of how long Snapchat would last.

comScore 111
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8 Tips to Quickly Master Social Media For Businesses & Entrepreneurs [SSM065]

Buffer Social

Much has been written on the Buffer Blog about social media strategy. In the last month alone, we’ve covered (in great detail) everything from Facebook Messenger marketing and managing multiple social media accounts to creating remarkable content and the rise of micro-influencers. One thing that often gets overlooked in all of the detail is a more general approach to social media for businesses and entrepreneurs.

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115 | Shadow of War Review, Poddy Break Podcast Review and a Couple Cop Stories

Taylor Marek

What part of the show did you enjoy today? Let us know in the comments, enjoy and have a great weekend! Show Notes: #1: Shadow of War Review. #2: Poddy Break Podcast Review. #3: A Couple Cop Stories. Get In Touch With The Show! Message me on Facebook | Tweet me on Twitter | Send me an email. Outro Music Credit: Epic Song by BoxCat Games. What part of the show did you enjoy today?

Review 93
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5 Top Social Media Podcasts Every Marketer Should Listen To

Socially Sorted

If you are looking for social media podcasts then you’re in the right place. In this post I share 5 of my “top” podcasts to listen to for social media strategy. Each podcast shares practical, actionable tips and tools for getting results with social media for. // Read More. The post 5 Top Social Media Podcasts Every Marketer Should Listen To appeared first on Socially Sorted.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Best Practices for Holiday Content on Pinterest

Ignite Social Media

The holidays and Pinterest … name a more iconic duo. I’ll wait. But really, there are few things that go together so well. Pinterest is a platform that ignites inspiration and discovery, so it shouldn’t come as a surprise that searches and pins turns into purchases — 55% of users who use the platform to find/shop for products. At over 100 million monthly active users and its strong purchasing power, it would be crazy to ignore this platform during the holidays.

Content 97
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How Should Marketers Buy a Social Media Management Platform

Oktopost

In the B2B realm, social media marketing cannot function effectively and efficiently without technology. The right social media management platform can set your marketing team – and organization as whole – up for success. So where to begin when buying a platform?

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Things You Shouldn't Ignore While Choosing Ecommerce Web Designing Company

Social Media Marketing

Are you looking to hire an e-commerce web designing company? The task you have on your hand isn’t the easiest one. Google about such service providers and you will come across thousands. How do you shortlist a few companies for further negotiations before zeroing on a partner who is expected to give shape to your dream? The way out is to focus on a few traits and qualities that will help you narrow down your selection.

Company 73
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#181: Eliminating Money Blocks with James Wedmore

Amy Porterfield

Biggest Takeaways You Don’t Want to Miss: There’s more to running a business than just steps and strategies. You’ve got to master your inner game: your core beliefs and thoughts. There’s a big (and all-too prevalent) myth when it comes to your time and money: That the secret to success is to work hard and […]. The post #181: Eliminating Money Blocks with James Wedmore appeared first on Amy Porterfield | Online Marketing Expert.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Pumpkin Ale: ‘Gourd Riddance’ or ‘Beer to Stay’?

Ignite Social Media

Every autumn, there’s a pumpkin spice arms race that even our pets are not immune from. One of the most-anticipated, or loathed depending on who you ask, is the pumpkin beer. I did a highly unscientific search on Untappd (the social media channel for beer) for “yam OR pumpkin” and was served 15,760 beer results. I wanted to execute a quick analysis and see if pumpkin beer has jumped the shark.

Trends 94
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Step Into Christmas: Boosting your Christmas campaign performance with the right planning

Audiense

Santa’s coming!! With only 9 weeks until Christmas , the festive season is upon us. Whilst retailers have planned and put their Christmas campaigns into motion, it’s never too late to give them that final touch. Christmas ads are always the most anticipated of the year. Everybody knows that when the first Coca Cola ad of the season arrives on TV, it is officially the countdown to Christmas!

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Pinterest Search Ads Manager Released, Opens More Opportunities

Devumi

Pinterest has been working hard to reach out to marketers. This is proven by the recent release of the Search Ads feature to more brands as part of its new self-serve platform. Better targeted Pinterest ads Search Ads work in a similar manner as other targeted advertising formats. Marketers get to bid on relevant keywords […]. The post Pinterest Search Ads Manager Released, Opens More Opportunities appeared first on Devumi.

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Entrepreneurial You With Dorie Clark - This Week's Six Pixels Of Separation Podcast

Twist Image

Episode #588 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. If you don't think business and opportunity has changed much since technology and connectivity mind-melded, you have not been paying attention. Being "in business" does not mean what it used to mean. Individuals (people like you and I) can (and are) building multiple streams of income doing the work that matters to them on their own time.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Does Social Media Activism work? Social Media for Awareness Raising #metoo

Laurel Papworth

Will the Harvey Weinstein issue raise awareness or bury us in memes? Social media and in particular Facebook & Twitter raising awareness of issues that womens’ nonprofits have being trying to direct attention to FOREVER. The New Yorker (traditional media) might’ve started it, but social media is pushing everything along. . I friggin’ detest those Facebook “copy and paste if you care” memes.

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A fool with a tool is still a fool

Social Selling Masters

People, process, and technology. That’s what we are told builds a successful business. If that’s the case then why do companies still try to level up there teams by just throwing more technology at them?

Tools 65
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Pinterest Traffic: Use Your Pins and Boards to Attract More Site Traffic

Devumi

Pinterest users frequently use the platform to help them discover new brands and products. Getting those users to move from discovering pins to visiting your website will surely boost your brand. Here is a useful strategy to drive more Pinterest traffic to your site’s pages by optimizing your profile, boards, pins, and ads. Setting up […]. The post Pinterest Traffic: Use Your Pins and Boards to Attract More Site Traffic appeared first on Devumi.

Sites 60
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If Consultancies Are The Future Of Marketing, Why Are They Just Buying Agencies?

Twist Image

The death rattle for marketing agencies has been heard for the past few years. Word has it that the once cool, hip and innovative hubs of creativity for brands are being pushed aside, because the large auditing and accounting firms have entered into the marketing services space. Apparently, these consultancies have a very compelling and future-focused offer.

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How to Find Micro-Influencers for Your Brand

Pixlee

Influencer marketing has been on the rise over the last couple of years, replacing organic search as the fastest growing online customer acquisition method. Using top social media influencers, such as bloggers, vloggers and those with large followings on Instagram, Snapchat and other platforms has grown exponentially with the greater adoption of those platforms.