Twitter is big business. Everyone from movie stars to the average Joe is on Twitter sharing their thoughts and ideas with the world. For average users, just going to Twitter.com and typing their tweet might be enough to get the job done, but for some users this will simply not suffice. People who use Twitter all the time need a way to make Tweeting more efficient and effective, and that is why these Twitter apps are here. Twentyfeet. Twentyfeet is kind of like Google Analytics for Twitter. It keeps track of all the important stats and lets users know when something important is happening. MORE >>

First, apologies to anyone suffering Klout burnout here – but sometimes a topic has more than just a simple viewpoint. Especially when that topic is something like online privacy. And that privacy has (potentially) been broken by Klout. was on Facebook today, and my friend Tonia Ries  asked about Klout’s ability to make profiles, when users haven’t connected their details with the service. pointed her to the response from Megan Berry , Klout’s marketing manager, where she says if we don’t want to be tracked, then to make our social feeds private. MORE >>

One October 7th, Facebook launched a completely new version of Facebook Page Insights along with several new metrics. Some of the new metrics include: People Talking About This – This is the number of people that engage with your Page and includes users liking your Page, liked, commenting on or sharing a post from your Page, answered a Question you’ve asked on your Page, or tagged your Page in an update or in a photo. This also includes Facebook users who’ve responded to an event on your Page. Friends of Fans – This is the total number of friends all your fans have. MORE >>

There are five steps in social media we always recommend to  new clients who are just beginning to branch out online. They are listen, assess, engage, measure, and refine/improve. The Art and Science of Listening. While each step is important, the foundation to any  online effort is listening. And it’s the one step you can do without any of the others. Before you begin, think about the historically great communicators. They ask a lot of questions. They really listen to what you have to say. They get you talking about yourself. They inquire deeply into the answers you provide. MORE >>

If you’re receiving this blog post, that means you are one of the last remaining survivors.  You are the future now.  You are the last hope for humanity.  Only you can help rebuild our fallen world.  Round up as many Facebook friends and Twitter followers that you can!  Re-tweet dammitt!  For god’s sake Re-Tweet!!!!!! and don’t forget to @mention yourself in the Re-Tweet). You would literally think it was a zombie outbreak the way people are responding to the latest Klout score changes.  Concerns such as “I’m going to lose clients!” have been common responses.  Sorry, but I don’t get it.  MORE >>