April, 2015

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Measuring the impact of Facebook video content

Sherrilynne Starkie

'Ever notice that the video ads you see in your Facebook news feed start running even if you don’t click on play? There’s a good reason for that. People respond differently to the videos that the see in their Facebook news feeds. Some scroll right by, some watch a few seconds then move on, still others will watch the video right through to the end.

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11 Essential Elements of an Effective Social Media Business Plan

Rebekah Radice

Are you using social media to market your business , but struggling to create momentum? Would you like to make sense of each social network, clearly defining where and how to spend your time online? While there’s no one-size fits all solution, you can succeed with an effective social media business plan in place. Ready to get started? Let’s go!

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How to Gain and Sustain Followers on Social Media

Saying It Social

How to gain followers for your business on social media platforms like Twitter, Facebook, Instagram, Google Plus, and Pinterest, and then continue to keep those followers. The post How to Gain and Sustain Followers on Social Media appeared first on.

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Improve an Entire Community through Fundraising

Waxing UnLyrical

Guest Post by Kari Kiel. Community fundraising goes beyond raising funds for a specific cause. It provides an opportunity to improve an entire community through the efforts of the fundraiser. But does it work? Here’s one example of an organization that’s clearly been successful through their community fundraising efforts. Leading by example, Boys to Men helps the whole San Diego community through its singular cause.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Microsoft Announces Internet Explorer Replacement

The Social Media Incubator

Microsoft officially announced today at Build 2015 the new Windows 10 browser would be called Microsoft Edge. Microsoft Edge will be a clean, minimalistic browser with little to no icons or menus to slow page speed. It will also incorporate Microsoft’s voice assistant, Cortana. In the last five years, Internet Explorer had come to be one of the more frustrating, slow and outdated browsers available.

Microsoft 125
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It’s Time For A New Social Media Marketing Agency If…

Firebelly

It’s time for a new social media marketing agency if you get stuck with a inexperienced junior team. Select an experienced senior team to help with your efforts (unless, of course, you don’t value your time, budget and results). If you’re a director, VP or owner, you want a no-nonsense approach that includes methodology and solid experience-based management—allowing you to keep up with your competitors, not have to invest tons of time in keeping up with the changes and research

More Trending

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Facebook Mistakes Small Businesses Make (and How to Fix Them)

Rebekah Radice

Facebook mistakes. Your small business has made them. Whether it’s an unintentional post or an inappropriate comment, mistakes will happen. Especially in an environment where content is being shared at lightning speed. However, some of the worst Facebook mistakes are the ones that often go unnoticed. They’re the missed opportunities. The chance for increased engagement, interaction and shares.

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How to Gain and Sustain Followers on Social Media

Saying It Social

How to gain followers for your business on social media platforms like Twitter, Facebook, Instagram, Google Plus, and Pinterest, and then continue to keep those followers. The post How to Gain and Sustain Followers on Social Media appeared first on.

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Monday Roundup: When Disaster Strikes, and How to Help Nepal

Waxing UnLyrical

Had everything been normal, you would have been reading a whole other post today.But I’ve been stunned by the magnitude of the earthquake that hit Nepal (and many parts of India) this past weekend; as of this morning, the death toll has crossed 3,700 , and I imagine it may rise further. My husband and I honeymooned in Kathmandu (that’s a view from the hotel we stayed at).

How To 152
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Twitter Allows Retweets with Comments

The Social Media Incubator

'Monday, April 6, Twitter revamped its retweet feature. It is now easier for users to retweet others and add their comments along with the retweet. Before, it had been a strenuous process to add commentary, stay within characters, etc. Now, after hitting the retweet button, you are prompted to enter in your comments. After entering comments and retweeting, your tweet shows up with the retweeted message in an embedded box below your comment.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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It’s Time For A New Social Media Marketing Agency If…

Firebelly

It’s time for a new social media marketing agency if you get stuck with a inexperienced junior team. Select an experienced senior team to help with your efforts (unless, of course, you don’t value your time, budget and results). If you’re a director, VP or owner, you want a no-nonsense approach that includes methodology and solid experience-based management—allowing you to keep up with your competitors, not have to invest tons of time in keeping up with the changes and research

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Social Customer Service Is the New Heart of Marketing

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Social Customer Service is the New Heart of Marketing. This webinar was sponsored by Lithium and featured Dave Evans ( @evansdave ), the VP of Social Strategy at Lithium, Erna Alfred Liousas ( @ErnaLiousas ), an analyst serving B2C Marketing Professionals at Forrester Research, and Brien Hall ( @BrienHall ), Social Media Manager for Guest Services at AMC Theatres.

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How to Kickstart a Social Media Strategy on Today’s Top Networks

Rebekah Radice

As a business owner or entrepreneur, using social media to connect and appeal to consumers isn’t always as easy as it seems. Simply posting or tweeting a random thought without a strategy behind it is a recipe for disaster. Not to mention — a complete waste of time. In order to make an impact, you must be willing to commit to a long-term strategy.

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Did your site survive Mobilegeddon 2015?

Saying It Social

5 easy steps to ensure that your website is mobile-friendly and will be ranked higher in Google's mobile SERP following the April 21st algorithm change, also known as Mobilegeddon 2015. The post Did your site survive Mobilegeddon 2015? appeared first on.

Sites 106
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Tips on Measuring Community [April #measurePR Recap]

Waxing UnLyrical

You know how much I love to talk about social PR , right? At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

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App Providing Shortcuts on iPhone Returns From Ban

The Social Media Incubator

'Once banned by Apple back in September 2014, a popular app has made its return to the App Store. Launcher was banned by Apple last year for a violation of their design guidelines, due to the ability of the app to create a widget that leads to other applications and functions on the iPhone. Launcher adds shortcuts to your notification center to make it easier and faster to call a contact, open an app, get to social media and more.

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It’s Time For A New Social Media Marketing Agency If…

Firebelly

It’s time for a new social media marketing agency if you get stuck with a inexperienced junior team. Select an experienced senior team to help with your efforts (unless, of course, you don’t value your time, budget and results). If you’re a director, VP or owner, you want a no-nonsense approach that includes methodology and solid experience-based management—allowing you to keep up with your competitors, not have to invest tons of time in keeping up with the changes and research

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Increased Post Frequency Is Helping and Killing Facebook Organic Reach

Jon Loomer

If you were to peruse the most popular blog posts these days related to Facebook marketing, you will repeatedly see a common theme. Post upon post is either about how Facebook organic reach is dead or how you can beat the algorithm and improve your organic reach. This post isn’t about that. Instead, it’s about how the obsession with organic reach is helping to kill it.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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3 Lessons Learned from the Startup World

Idaconcpts

If you have been following my blog for a while you know that during 2008 and 2009 I worked for a startup here in Honolulu, Hawaii. My time at this startup was amazing. Not only was I able to turn my MBA internship into a full-time position, but also I learned a lot about the startup world. Here are my 3 top lessons from those years. 1. Pricing and Negotiating “Eyeballs” One of those most important skills that I learned during this time is how to negotiate prices, hourly salaries, and

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Did your site survive Mobilegeddon 2015?

Saying It Social

5 easy steps to ensure that your website is mobile-friendly and will be ranked higher in Google's mobile SERP following the April 21st algorithm change, also known as Mobilegeddon 2015. The post Did your site survive Mobilegeddon 2015? appeared first on.

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Connecting Your Business Blog with Your Readers (How-to)

Waxing UnLyrical

'Guest Post by Dan Stelter. Does your business blog have the livelihood of a funeral? When you look around at your blog and analytics, what do you see? No comments. No new traffic. No social media shares. No e-mail subscribers. And no phone calls! You have absolutely no evidence whatsoever that anyone even cares remotely about your blog. What’s going wrong with your business blog?!

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Are You In This 90%?

Small Business Mavericks

Sometimes it’s a good thing to be in the majority. But the 90% that was mentioned at the RSA Conference 2015 is not a good thing to be a part of. SC Magazine’s Adam Greenberg reported on the problem in his article, “ RSA 2015: Point-of-sale system security is lacking.” Default Passwords Should Be Changed. That 90% was the number of POS terminals still using one vendor’s default password.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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3 Reasons To Hire A Social Media Marketing Agency

Firebelly

Should your brand enlist the help of a social media marketing agency to help it achieve its social media marketing goals? I may be slightly biased, but here are three good reasons why you should. 1) Focus. Social media marketing is all we do. It’s not an afterthought or an add-on or an ancillary offering. It’s what we eat, sleep and breathe. It’s how we make our living.

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Facebook Brings More Advertising Control to Location Targeting

Jon Loomer

Facebook is always adding to the multitude of ways that advertisers can reach their ideal audience. Thanks to the latest rollout to both Power Editor and the ad create tool, advertisers have several new ways to target based on geography. Facebook advertisers can now target those living in, recently in or traveling in an area… Click To Tweet. Target By Address.

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3 Tips for Those Aspiring To Work on the Business Side of Professional Sports

Idaconcpts

Many aspiring businesspeople have a serious goal to one day work in the sports world. It’s quit the ambitious goal to have, but it’s completely understandable why so many people have this goal. After all, the sports world is exciting, glamorous and not to mention lucrative: there is a lot of money to be made in both college and professional sports.

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Why HTTPS? An SEO Ranking Factor…That’s Why

Saying It Social

Http and Https. You see it daily in front of the www address of a site, but what does it mean and what is its significance? In this blog we will explore the benefits of switching to Https protocols and why you should do it sooner rather than later. The post Why HTTPS? An SEO Ranking Factor…That’s Why appeared first on.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Monday Roundup: Meeting Google’s Mobile-Friendly Standards

Waxing UnLyrical

'You know how you live on your smartphone? Google does too. And it’s changing up its search algorithm again (here’s the official statement ), beginning tomorrow. So. If your site isn’t mobile-friendly, your SEO probably won’t be as high… or may even drop. And you know you don’t want to drop in The Goog! They tell you exactly what you need to do in the guide that we pointed to earlier.

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Yikes! 10 Years on Facebook…!

Ari Herzog

I created my Facebook account as a graduate student when the site was only available to people with.edu email addresses. The date was Saturday, April 30, 2005 at 1:16 a.m. EDT. As my 10-year anniversary approaches, it won’t be a normal online day but one of a few things will happen: I will deactivate my account for an indeterminate period of time.

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3 Reasons To Hire A Social Media Marketing Agency

Firebelly

Should your brand enlist the help of a social media marketing agency to help it achieve its social media marketing goals? I may be slightly biased, but here are three good reasons why you should. 1) Focus. Social media marketing is all we do. It’s not an afterthought or an add-on or an ancillary offering. It’s what we eat, sleep and breathe. It’s how we make our living.

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How To Decide On Using A Sidebar

Small Business Mavericks

Neil Patel is a guy who loves to analyze things. On his blog, Quick Sprout, he just looked at the difference a sidebar can make on your blog. Does Your Blog Need A Sidebar? Here’s how Neil answers the question: People come to a blog to read content. Their main purpose is to devour your information and ask you questions through commenting… … I’ve found that including your bio on every page of your blog, within the sidebar, is a great way to connect with your readers.

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Solving the Circuit: A New Age of 3D-Printed Electronics

Idaconcpts

'In recent years, we’ve seen plenty of examples that demonstrate how powerful 3D printers have become, but companies haven’t ventured too far into the electronic world. So far, most objects have been printed using one or two materials, so the thought of crafting your own phone or video game console has felt like a futuristic fantasy. Now, however, there’s a Kickstarter in progress for a printer called the Voltera V-One , which can make small-scale circuit board in mere hours.

Price 111