Writing tricks for content marketers
Sherrilynne Starkie
AUGUST 19, 2014
'Time was you only had to worry about writing for the human eye and sometimes for the ear. Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. Good headline writing has long been an art form. It takes a skilled and experienced editor to sum up a whole story in a five or six word phrase that will attract readers’ attention and draw them in.
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