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How to Host a Successful Virtual Event: Tips and Best Practices

Hootsuite

Here’s a rundown of the different kinds of online business events your company can host. For example, some of Hootsuite’s webinars include Best Practices for Using Search and Social Advertising Together and How to Build an Audience Driven Social Marketing Plan. Host a laidback Ask Me Anything (AMA) on social media.

Hosting 145
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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

In 2021, NFT users doubled to about 550,000 , and the market value of NFTs grew by 37,000%. OpenSea is very beginner friendly, so I’ll demo that. OpenSea limits the file size to 100mb, but you can link out to an externally hosted file if yours is larger. For this demo, I created a quick graphic. Create an OpenSea account.

Marketing 118
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5 Ways To Increase Ecommerce Sales with Facebook in 2022

Pixlee

Use User-Generated Content and Influencer Marketing to Convert Social Fans. If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. Additionally, influencer marketing can expose your brand to broader, even unexpected, audiences.

UGC 72
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How to Craft a Social Media Landing Page That Wows

agora pulse

Create a landing page that wows your audience and helps you meet marketing campaign goals. In regards to social media marketing, you know your stuff. When you run a marketing or advertising campaign on social media, it’s essential to send your audience to a landing page that encourages targeted actions. Product trials and demos.

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The 4 Best Ecommerce Platforms for Selling in 2023

Hootsuite

With so many ecommerce platforms on the market, choosing the right one can seem daunting. Starting price: Free 14-day trial with new sites, then Squarespace’s Business package starts at $23/month. Pros: Access to marketing, inventory, social selling , SEO, and analytics features. Custom site design and features.

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How to Use LinkedIn Live: The Complete Guide for Marketers

Hootsuite

Through live streaming, it lets marketers connect with their communities in real-time. Other ideas include bringing audiences behind the scenes to events, and hosting live Q&As with leadership. Consistency is key when it comes to effective marketing. Are you hosting a conference? Launch or demo a new product.

LinkedIn 111
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25 Questions I Ask About B2B Content Marketing

Convince & Convert

At Convince & Convert we’ve been doing a lot of content marketing strategy work for B2B companies lately, and while every client circumstance is different (which is what makes consulting an interesting endeavor), I’ve definitely found some common themes and typical areas for improvement. How do you get non-marketers involved?

B2B 157