Unmetric

JULY 9, 2019

Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. You can also benchmark your Twitter performance with your competitors using the tool’s competitor analysis.

Analytics 72

Analytics Tools Twitter Hashtag 72

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. But which social media monitoring tool is the best for your brand? What you need is a resource that provides you with quality insights about each tool. Neil Patel describes it this way: “This tool (Keyhole) does a lot of things others can’t.

Tools 52

Tools Social Media Sentiment Price 52

Social Media Strategies Summit

APRIL 24, 2024

Instagram isn’t just one of the world’s biggest social networks. In turn, you’ll need to identify the Instagram metrics that significantly impact your desired business outcomes. But we can definitely say that your engagement rate by reach should be significantly higher than your engagement rate by followers.

Metrics 137

Metrics Instagram Engagement Social Media 137

SocMed Sean

JULY 9, 2018

There’s an abundance of online tools and apps that help you organize to-dos and complete steps of projects. However, backing up your work schedule can work as an additional tool that can save you from distraction and potential errors. Calendars come with an advantage that online tool cannot compete with.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Waxing UnLyrical

MARCH 31, 2019

If you don’t embrace the new tools, someone else will and they will get the job instead. Role players like the person whose primary job is to like all social media responses and reply, or review social data and come up with reports, should be concerned. Further, it promises to do this on a much faster definitive level.

Analytics 164

Analytics Influencer Issues Metrics 164

Bill Hartzer

MAY 26, 2010

What is needed are powerful methods, and tools to track your brand in the social media paradigm. While there are many more tools available out there, here is a list of some of the best monitoring tools and sites available that you can use to monitor your brand across the social media landscape.

Cymfony 152

Cymfony Social Media Tools SM2 152

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Metrics 130

Metrics Strategy How To Tourism 130

Visually SM

JULY 20, 2020

You just need to understand which ones work according to the audience and buyer persona definitions, adapting everything you need to make posts even more attractive and personalized. In this article, we will address the concept of interaction on social media and its application in the following topics: What is social media interaction?

Social Media 130

Social Media Engagement How To Social Networking 130

Sprout Social

JANUARY 27, 2021

Looking at engagement metrics such as watch time and views, you have a simplified snapshot of your overall performance. Although these metrics aren’t the end-all, be-all of your YouTube Analytics, they’re vital for fine-tuning your video strategy. Think of it as YouTube’s version of the Google Analytics homepage. The Watch Time Report.

Analytics 142

Analytics YouTube Video Embedding 142

Unmetric

NOVEMBER 12, 2019

Audience sizes and fan growth have been derided by many social media managers as being worthless vanity metrics. Sure, in the early days of social media, brands were obsessed with growing their audience size to be bigger than their competition. There is some truth to that. But it’s also a myopic view. Continuing your analysis.

Social Media 84

Social Media Analysis How To Analytics 84

Convince & Convert

AUGUST 8, 2019

The four most popular messaging apps already have more monthly active users than the four major social networks. It’s important not to confuse dark social with Facebook’s dark posts. If you’re a social media marketer and haven’t heard of dark posts, by all means add this excellent resource to your reading list.

Brands 152

Brands Analytics Consultant Data 152

Sprout Social

JUNE 7, 2016

While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. We’ll dive into your metrics shortly, but let’s take care of a couple housekeeping items first. Mention : See above definition. Tweet Impressions : See above definition.

Metrics 40

Metrics Twitter Comparison Report 40

Writtent Blog

JUNE 25, 2013

The modern marketer needs to be incredibly quick on their feet, which is why developing a tried-and-true list of content creation tools and resources is critical to winning success and SEO benefits beyond your wildest dreams. Image Credit: Luna Metrics. © Artlover | Dreamstime Stock Photos & Stock Free Images. Google Alerts.

Tools 91

Tools Content Blogger Curation 91

Techipedia: Tamar Weinberg

AUGUST 2, 2011

I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media tools, including their own if they had them. David’s Favorite Little Known Social Media Tool : I have two actually.

Tools 277

Tools Tips Marketing Social Media 277

Direct Marketing Observations

OCTOBER 4, 2017

Over the past 7-8 years, the act of truly conversing has slowly dissipated on most social networks, Twitter in particular. On other networks, however, see Snap for example, the act of communicating has escalated and changed. Beyond that, companies became enamored with vanity metrics. How many followers do they have?”.

B2B 100

B2B Conversation Social Media Strategy 100

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”? ” 6 Steps to Getting Started With Google+ by Social Media Examiner. Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Dynamic Signal.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Hootsuite

FEBRUARY 16, 2021

According to our customer success team, social media managers who maintain high-volume accounts use bulk scheduling tools to get the worst of the grunt work out of the way. Owly links are secure, and they also track the metrics you need to see how well your content is converting. (Ok, Polish your posts with vanity URLs.

HootSuite 140

HootSuite Features URL Template 140

Keyhole.co

NOVEMBER 18, 2021

By definition, influencers influencer the decisions of their followers. From the onset, track progress and calculate engagement rates, either manually on a spreadsheet or using an influencer relationship management tool. Follower counts and page/post likes can be treated as vanity metrics. Now, this might seem tedious.

Influencer 52

Influencer Strategy How To Metrics 52

Waxing UnLyrical

NOVEMBER 27, 2012

Of the alternative metrics that are (slowly) replacing AVE, measurements of engagement seem to be the most readily accepted. As with any social network, it takes a while for the best measurement tools to sort out, and even then, (as always) you need to pick the tool that best measures what you are looking to measure.

Analysis 198

Analysis Metrics Questions Communities 198

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. The short answer: Yes, definitely use hashtags. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. To hashtag or not to hashtag?

Hashtag 121

Hashtag How To Guidelines Telecommunications 121

Pam Moore

SEPTEMBER 14, 2018

It doesn’t and can’t give you everything you need to build out a social media, digital marketing, or branding strategy, plan, metrics or path to success for everything you do online. The same thing goes for most of the content you will find in the digital and social space… it’s often one-off content. Here’s why. Soundcloud.

Social Media 163

Social Media Marketing Training Industry 163

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Dynamic Signal.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Convince & Convert

MAY 23, 2017

The four most popular messaging apps already have more monthly active users than the four major social networks. By the way, don’t confuse dark social with Facebook’s dark posts. If you’re a social media marketer and haven’t heard of dark posts, by all means add this excellent resource to your reading list.).

Brands 129

Brands Analytics Data Metrics 129

Razor Social

AUGUST 22, 2018

They may not know the exact definition of ‘engaging content’ but they’ll easily recognize it from the see of other articles that drive absolutely no interest or action. Shares on a piece of content are one of the first metrics marketers look at when they want to assess engagement. What do I mean by engaging content? Time on Page.

Engagement 85

Engagement Content Metrics Analytics 85

Hootsuite

MARCH 15, 2021

The short answer is that mentions from other users provide you with a lot of valuable insights that can help you improve your social media marketing strategy. Twitter is often used as a customer service tool. And now that you know you should be monitoring metrics like Twitter mentions, here’s how to go about it.

Twitter 145

Twitter HootSuite Notification Analytics 145

Convince & Convert

MARCH 4, 2016

Technology used to be only a concern of the IT department, but these days, even the most entry-level employee is expected to have basic knowledge of online tools. Here are a few metrics the CMO must understand and track in order to prove the ROI of their investments. It’s what leads to conversion and is easily measured on social media.

ROI 60

ROI Statistics Software Metrics 60

Pam Moore

SEPTEMBER 14, 2018

It doesn’t and can’t give you everything you need to build out a social media, digital marketing, or branding strategy, plan, metrics or path to success for everything you do online. The same thing goes for most of the content you will find in the digital and social space… it’s often one-off content. Here’s why. Soundcloud.

Social Media 103

Social Media Marketing Training Industry 103

Convince & Convert

JULY 19, 2011

Everyone wants to know what the magic metric or metrics are to track website engagement. But here’s the secret (and it’s not 42): “THERE IS NO ONE METRIC OR SET OF METRICS THAT WILL WORK FOR EVERY ORGANIZATION.&#. Our success metrics or business goals for the website center around: • Donations.

Engagement 121

Engagement Metrics ROI Sites 121

Sprout Social

OCTOBER 4, 2016

LinkedIn’s professional focus makes it a unique network for planning and executing a content strategy. As with any social network, paying attention to your community’s behavior can save you a lot of time and better inform future posts. A1: Definitely the engagement rate. — Site-Seeker, Inc.

LinkedIn 77

LinkedIn Data Strategy Content 77

Convince & Convert

JULY 19, 2011

Everyone wants to know what the magic metric or metrics are to track website engagement. But here’s the secret (and it’s not 42): “THERE IS NO ONE METRIC OR SET OF METRICS THAT WILL WORK FOR EVERY ORGANIZATION.&#. Our success metrics or business goals for the website center around: • Donations.

Engagement 116

Engagement Metrics ROI Sites 116

Keyhole.co

FEBRUARY 5, 2024

Linkedin has become the cornerstone of professional social networking for businesses and employees alike. Optimize your profile photo and banner They say that first impressions are important, and this is definitely true when it comes to your LinkedIn profile. You want your profile photo and banner to look fresh and profesh.

LinkedIn 52

LinkedIn How To Privacy URL 52

Pixlee

OCTOBER 25, 2021

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). Not only does UGC create a considerable amount of reach on social media, but it also facilitates a space for audience engagement.

UGC 52

UGC Content Widget Influencer 52

Convince & Convert

APRIL 11, 2011

The 5 Dangerous Realities of Social Media. summary of my keynote at Get Social PRSSA ). The Crossroads: Social or Media? As social networking has soared to become the largest voluntary behavior this side of teeth brushing , the money guys have shown up on the scene – right on cue. billion in the U.S.

Social Media 151

Social Media Press Release Metrics Aggregator 151

agora pulse

JULY 27, 2016

If expectations are unrealistic then clients need to be educated about the respective social media platforms and the right metrics to fit with their goals. If there isn’t the budget for the right, robust, metrics then you won’t be able to demonstrate, effectively, that objectives have been met. 4 Budget for robust tools.

ROI 60

ROI Metrics Proposal Analytics 60

yMarketingMatters

OCTOBER 18, 2015

Facebook’s video traffic has reached 4 billion daily views , making the social network YouTube’s first real rival in online video. This blows away any other social network by nearly triple the time and to businesses it means Facebook is the best online place to reach potential customers. Editing Tools. Hyperlapse.

Video 133

Video Marketing Vimeo YouTube 133

Webbiquity SMM

MAY 10, 2011

Jacquie McCarman argued in It’s Not Your CEO’s Fault He’s a Social Media Moron that “Most C-levels will scroll down to the bottom line to determine effectiveness of any campaign but what many don’t realize is that the bottom line definitions have changed with this new-fangled internet technology.

ROI 191

ROI Case Study Bazaarvoice Klout 191