Keyhole.co

MAY 3, 2023

Skincare brand Drunk Elephant uses the #TheLittles hashtag to showcase their travel-sized products. Quantitatively, you can get real data that helps inform your strategy. Sentiment Analysis Beyond pure quantity, it’s important to know how people feel about a topic. Which Hashtag Metrics Should I Track?

Hashtag 52

Hashtag Social Media Sentiment How To 52

Keyhole.co

FEBRUARY 29, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

MARCH 26, 2019

Immediate research : Analyzing current social media listening data provides you with immediate research that does not need to run through focus groups or other in-person structured analyses. This data is also in real time, providing you with the most accurate findings for timely action. Result : brand sentiment, customer sentiment.

Social Media 104

Social Media Sentiment Marketing Analysis 104

Sprout Social

NOVEMBER 2, 2023

A customer journey map is like a detailed travel itinerary for your customer’s experience with your brand. Use prospecting tools, content management systems (CMS) and behavior analytics tools to gather data. Analytics tools for your website or app are your best bet for such data. It includes elements like: 1.

Examples 104

Examples Template Templates How To 104

Keyhole.co

APRIL 12, 2023

For example, if you’re traveling to New York City, you might use hashtags like #nyc, #newyorkcity, or #nycfood. It shows you the unfiltered data and insights after analyzing the performance of hashtags on Instagram. Hashtag sentiment is important for social listening and understanding public opinions about a brand or topic.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Sprout Social

JUNE 22, 2021

Sprout data reveals 54% of marketers say video is the most valuable content for achieving their brand’s social goals, making YouTube a prime candidate for brands. LinkedIn is a powerful platform for lead generation ; brands are able to hypertarget their professional audience using rich demographic data and interest-based filtering.

Platform 119

Platform Social Media Tumblr Reddit 119

Pixlee

MAY 21, 2020

Many social advertisers were comprised of travel, fashion and event-based brands – all of which have been hit disproportionately hard right now. According to data from Bluecore , every category has seen a lift in online purchases in April 2020. The Brands Using Paid Social Have Changed. And for good reason, too.

Sentiment 95

Sentiment B2B HootSuite Retail 95

Sprout Social

AUGUST 3, 2020

Pinterest data from March to early May revealed a spike in searches for things like easy pantry recipes and activities to entertain kids stuck at home. Searches for travel, future apartments and weddings steadily increased as consumers increasingly grew restless at home. Humans are resilient.

Retail 135

Retail Trends Sentiment Meeting 135

Sprout Social

MAY 26, 2020

Staying on top of media trends this way keeps marketers at the forefront of customer sentiment and interest. With this more granular data, marketers can make more informed decisions for their brand. Data makes a difference. In order to understand customers, you need data. What’s on customers’ minds?

Marketing 142

Marketing Class Skills Trends 142

Sprout Social

JULY 1, 2021

B2B content tends to veer into the more informative, professional and data-driven territory. It includes social listening , where you can see what people are discussing online and evaluating your brand sentiment. As you create more content in each area, note down the data associated with each one. Promote the content.

B2B 125

B2B SEO Travel Hubspot 125

Sprout Social

APRIL 27, 2020

Earlier this year, we presented our regular update with the latest data on the best times to post on social media. With these changes, we reviewed data from our 20,000+ customers to see how usage of social media has changed during this time. Updates to LinkedIn times to post. Changes in social media message volume. with 9 a.m.

Engagement 145

Engagement Social Media Patterns Health Care 145

Keyhole.co

FEBRUARY 13, 2023

It exposes your follower insights and other data related to your social media growth rate. Metrics are the factors that will keep your strategy data-driven. Focus on the data that will stay more aligned with your data. Sentiment: This measures how the viewers respond to your brands, hashtags, and work.

Social Media 52

Social Media Strategy Marketing Metrics 52

Waxing UnLyrical

APRIL 5, 2011

On specific PR measurement processes marketing pros can implement: How to best mine social media content for customer sentiment & messages. Share PR data and reports since, with good analysis, they can spark a lot of ideas for marketers. Don’t rely just on sentiment; look for messages and message accuracy.

Radian6 177

Radian6 Marketing Sentiment Sample 177

Sprout Social

MAY 18, 2020

Data from the Sprout Social Featured Listening topic reveals discussion around vaccines hit a message volume high around mid-March before falling around the beginning of April. Adding the keyword “state” to the “end the lockdown” conversation saw a 483% increase in negative sentiment and a 456% increase in messages during the month of April.

Conversation 108

Conversation Retail Sentiment Education 108

Social Media Strategies Summit

JANUARY 3, 2019

Their Instagram profile serves its audience beautiful images from travel destinations around the world (many of which are user-generated). They aim to inspire people to think about everything they could do with a suitcase, positioning the company as more of a travel brand than a luggage one. In 2018, 70.7%

Instagram 139

Instagram Brands UGC Travel 139

Sprout Social

APRIL 19, 2022

How social data can fuel your conversational marketing strategy. Turn to social data to find out. You can hone-in on sentiment and customer feedback to determine how you can build—or strengthen—your conversational marketing strategy. It’s also crucial to gather data about customers on an individual basis.

Conversation 101

Conversation Strategy Social Media Marketing 101

Sprout Social

FEBRUARY 21, 2019

Social listening takes it a step further by looking at your monitoring with a birds’ eye view and analyzing all the data. Instead of individually searching each term, you can keep a pulse on conversations, sentiment and themes around: Chicago pizza. What do you do with all this new data? Chi-town pizza. Chicago deep dish.

Twitter 79

Twitter Sentiment Hotels Influencer 79

Twist Image

APRIL 19, 2017

Her sentiment was meant to mean that if the music feels right, it will find an audience, but it did give pause. The company was launching a new product aimed at business travellers, and was curious about the best travel apps for these types of consumers. Do you see this modern business traveller persona in your mind's eye?

Travel 71

Travel iPhone Analytics Airlines 71

Keyhole.co

SEPTEMBER 28, 2023

Utilizing Instagram insights for engagement and reach Posting without data is like traveling without a map. Data will be key for finding the best time to post your Instagram Reels. Monitor analytics on a regular basis As mentioned, data is king on social media. You won’t know precisely how to reach your destination.

Instagram 52

Instagram Hashtag Patterns Analytics 52

Sprout Social

APRIL 2, 2019

We recently took that format and made it live as a half-day, traveling event with speakers and panels that explore what it means to foster real connection on social. We’re bombarded with this sentiment in headlines and can’t ignore the paradigm shift happening. Yep, we’re pretty excited about it.

Sports 107

Sports Communities Sentiment Team 107

Pixlee

JANUARY 4, 2021

With a travel lull came less cell phone usage. In the end, the virtual race saw the best engagement metrics Cotopaxi had seen, a boost in audience size, and skyrocketing sentiment from fans. However, performance and respect still go a long way, especially as all interactions shifted towards virtual.

Marketing 53

Marketing Sentiment Loyalty Meeting 53

Convince & Convert

JULY 27, 2017

For one thing, they represent an important indicator of consumer sentiment. At my company, theAmplify, we were able to gather data with our mobile platform, Reach, and saw that consumers use emojis more authentically with influencers than with brands. Someone interested in travel isn’t necessarily interested in buying a new car.

Tips 119

Tips Marketing Press Release Influencer 119

Sprout Social

SEPTEMBER 17, 2019

See for instance how the top search results for “London travel guide” all use the target keyword or its variation in the titles and meta descriptions. 3: It helps you measure brand sentiment. These search results can give you a general idea about people’s sentiment toward your brand. The uses and benefits of keyword research.

Research 103

Research SEO How To CPC 103

Twist Image

JULY 11, 2014

Most importantly, it was about the data and information. Just yesterday, a close friend asked me if I could explain how online advertising works, because after looking for some tickets to an event in another city, all they''re now seeing are display ads either for the event or from travel sites. To take action. They think it sucks.

Advertising 91

Advertising Sentiment Engineering Data 91

Hootsuite

MAY 18, 2023

Data from Wyzowl found that 73% of consumers prefer to watch short-form videos when learning about a product or service. Data from Civic Science found that 14% of 18 to 24-year-olds reported purchasing products in the last six months due to a blogger or influencer recommending it.

Video 112

Video HootSuite How To UGC 112

Twist Image

JANUARY 16, 2013

A sentiment. It's something that few brands could have done without a multi-million dollar advertising campaign, but now it's coming down to technology, social media, big data and utilitarianism marketing. Inevitably, there is some quaint reference to cows being branding with a hot iron stick as an identifier. An impression.

Brands 108

Brands iPad Apple Loyalty 108

Twist Image

APRIL 19, 2017

Her sentiment was meant to mean that if the music feels right, it will find an audience, but it did give pause. The company was launching a new product aimed at business travellers, and was curious about the best travel apps for these types of consumers. Do you see this modern business traveller persona in your mind's eye?

Travel 40

Travel iPhone Analytics Airlines 40

Bill Hartzer

MAY 26, 2010

With ReviewAnalyst, you can track, analyze and react to what people are saying about your hotel on the major travel and social media sites. From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources.

Cymfony 152

Cymfony Social Media Tools SM2 152

Convince & Convert

JANUARY 21, 2016

Looking at our Total Issues chart from the past day, people are talking about innovation more than anything else: While biotech and data follow closely behind, it makes sense that innovation is at the forefront of #JPM16 conference talk. Will positive sentiment outweigh neutral? We will have to wait and see. Fiat Stormtrooper cars ?

Airlines 60

Airlines Pharmaceuticals Conference Automotive 60

Later

SEPTEMBER 1, 2020

Head to my stories to see all of the different app effects like color presets and speed editing that you can use to edit your travel videos! A post shared by Ciara | Solo Female Travel (@hey_ciara) on May 26, 2020 at 9:38pm PDT. How do you capture your trip memories? Do you ever record videos? madewithrush #premiererush #sponsored.

Platform 78

Platform Social Media Small Business Instagram 78

Convince & Convert

JULY 27, 2017

For one thing, they represent an important indicator of consumer sentiment. At my company, theAmplify, we were able to gather data with our mobile platform, Reach, and saw that consumers use emojis more authentically with influencers than with brands. Someone interested in travel isn’t necessarily interested in buying a new car.

Tips 60

Tips Marketing Press Release Influencer 60

Later

DECEMBER 12, 2018

According to Marly Kos, business development and partnership manager at Casetify , “W ith Facebook’s continued investment in analytics, we’re expecting new insights and much more comprehensive data around how businesses, both big and small, can better understand how their Instagram content is impacting their overall marketing goals.”

Instagram 90

Instagram Authentication Influencer Analytics 90

Convince & Convert

DECEMBER 11, 2015

Sungard, a client of our partner agency Bulldog, built a campaign that connected data security and business resiliency with surviving a family holiday visit. Three different videos showcased the humorous travails of a main character who drew on his IT skills to make it through travel, meals, and more. Make it personal.

Campaign 60

Campaign List Tips Embedding 60

Sprout Social

MAY 8, 2023

Start a free Sprout Social trial Disclaimer: Data from Sprout Social include users from various plan types, industries and locations. Industry-specific data includes mid- to high-level engagement times. Use this industry-level data to help inform your publishing calendar, and test your own optimal send times with social experiments.

LinkedIn 110

LinkedIn Tourism Travel Education 110

Sprout Social

JANUARY 22, 2020

And that’s where things start to get interesting, as far as results are concerned: According to Sprout’s listening data, the #OptOutside hashtag was used 156K times on Twitter and Instagram during the inaugural campaign in 2015. By 2019’s iteration, that had increased a respectable 66% to 259K uses.

Campaign 48

Campaign Hashtag Sentiment Overview 48

Sprout Social

JUNE 27, 2023

In 2012 while working and traveling for Phi Delta Theta General Headquarters, he launched The Traveling Unicorn , an Instagram account documenting his journeys—but in a unicorn mask. His creative priorities shifted from managing The Traveling Unicorn account to his career when he joined MeUndies. What’s next? It will come.

Travel 93

Travel B2B Automotive Campaign 93

Keyhole.co

OCTOBER 21, 2023

Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand. Business owners: Make decisions for your business based on data that will help you achieve your objectives. Sentiment analysis: Analyze the exchanges’ emotional undertones.

Social Media 52

Social Media Sentiment Reputation Analysis 52