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Behind the Curtain of a Sports Social Media Giant

Convince & Convert

Bryan Srabian , Director of Social Media for the San Francisco Giants , joins the Social Pros Podcast this week to discuss dedicating a physical space to social, basing an editorial calendar on the baseball game schedule, and how to handle rivalries in the Twittersphere. Bryan Srabian, The SF Giants @srabe.

Sports 122
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RIP: Social Media Networks & Features that Died in 2016

Ignite Social Media

The social media space saw many changes as well. Social media networks constantly have to improve and evolve in order to stay relevant. This post will revisit some of the social media networks and channel features that didn’t make it to 2017. Twitter as a Social Network.

Features 112
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15 most engaging Back-to-School social media posts

Unmetric

We looked at the back-to-school social media trends over the years using, Unmetric Discover , the world’s largest branded content catalog, to see what brands have done in the past for their back-to-school social media campaigns. Instagram was the most preferred social network for brands. Tic Tac Global.

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Going for gold: How brands are successfully navigating the 2021 summer games

Sprout Social

Sports fans, rejoice: The summer games are officially underway in Tokyo, Japan. NBC saw steady growth in viewership over the first three days of the game with a good portion of views coming from the network’s streaming service, Peacock. Your favorite Olympic sports are here. — Front Office Sports (@FOS) July 8, 2021.

Brands 133
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How to Create the Perfect Social Media Marketing Mix

Rebekah Radice

And not just online, but through video and social media ? That means social media – and online interaction – isn’t going away anytime soon. It also makes finding your perfect social media mix more important than ever. How to Create the Perfect Social Media Marketing Mix.

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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. As part of my new approach to creating content , I’m going to begin curating the best for you. Million Facebook Friends Body Slam Sports Broadcasting.

Trends 258
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7 Smart Small Business Strategies to Get Noticed on Social Media

Rebekah Radice

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy.