Oktopost

MAY 16, 2022

“We’re using social media for brand awareness.”. However, if you’re not using social media to drive real revenue to your brand, you’re leaving money on the table. So, how do you use social media to actually earn revenue for B2B? Transforming Social Media into a B2B Growth Engine through Employee Advocacy.

B2B 91

B2B Engineering Social Media Privacy 91

Sprout Social

NOVEMBER 23, 2022

Why is LinkedIn employee advocacy right for your social strategy? Tip 4: Curate content and create copy. And considering most B2B buyers use social media to make purchasing decisions, interesting, persuasive content can translate into dollars. 10 tips to master advocacy on LinkedIn. Tip 1: Optimize your LinkedIn page.

LinkedIn 115

LinkedIn Tips Curation Training 115

Sprout Social

FEBRUARY 1, 2024

Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Nowadays, there are much more efficient ways to publish and schedule social media content. Sign up for a free 30-day trial today!

Publishing 98

Publishing Tools Brands Facebook 98

Sprout Social

FEBRUARY 14, 2023

There are few sure bets when it comes to organic reach on social media. And yet, social advocacy examples continue to be the exception. Social advocacy empowers employees to amplify your brand message in a way that’s consistent with your business’s voice and tone. It piques interest.

Authentication 93

Authentication Examples Class Team 93

Unmetric

AUGUST 9, 2019

Pinterest is the go-to content discovery and curation site for thousands of consumers. Social networks solely built for visual-sharing attract brands like a moth to a flame. Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social.

Analytics 126

Analytics Tools Price Curation 126

Unmetric

NOVEMBER 5, 2019

SIGN UP FOR A DEMO. Here are a few posts that stood out to us while curating #UnmetricBrandStars. We love it when brands bring the funnies to social media. This post from Death Wish Coffee Company was especially topical on Halloween month and fetched them more than $85K in earned media value. Coffee to die for.

Curation 90

Curation Collaboration Publishing Engagement 90

Hootsuite

AUGUST 15, 2022

Bonus: Get a free, in-depth guide to The Why, What, and How of Social Commerce. Learn how to sell more products on social media and delight your customers without relying on cookies. Use social media marketing to promote your sales in advance. Get a free Heyday demo. Try selling directly on social media.

Strategy 101

Strategy Discount Marketing Retail 101

Hootsuite

JANUARY 31, 2022

And there are a few reasons why: It’s the most popular app: Since Instagram is one of the most popular social media apps in the world, you can get discovered by a lot more users. It has a massive user base: Users worldwide spend an average of 145 minutes (about 2 and a half hours) per day on social media.

Instagram 103

Instagram How To Policies Buy 103

Hootsuite

SEPTEMBER 16, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. And you can incorporate chatbots to help with customer service even on social media. Get a Free Heyday Demo. Get a Free a Heyday Demo. Delight your customers and improve conversion rates. Source: Heyday.

Examples 96

Examples FAQ Insurance Retail 96

Sprout Social

NOVEMBER 1, 2021

Oftentimes, when people think about brand advocates, they may think of external people, such as social media influencers. Chances are that your employees are already on social media and talking about their work. Social media advocacy. Helpful for those who aren’t social media power users.

Training 124

Training Study Metrics Social Media 124

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Similarly, posts and hashtags are not campaigns alone but can be part of a social media campaign. Social media posts. Event attendance.

Campaign 138

Campaign Engagement Marketing Hashtag 138

Convince & Convert

DECEMBER 15, 2014

How can you get employees involved as social media advocates? Are you willing to not just create content, but curate it as well, sharing worthy information even if it''s not yours? InboundWriter, Uberflip, and AtomicReach have given us free demo accounts). View more lists from. I am an investor in Captora.

B2B 155

B2B Questions Content Repository 155

Pixlee

FEBRUARY 4, 2018

It is especially effective when used in visual e-commerce—where customers can shop directly from photos on social media platforms. By making their galleries and Instagram shoppable, Gaiam reduced the length of the path to purchase which helps smooth the transition from social media to e-commerce.

UGC 65

UGC Brands Content Crowdsourcing 65

Hootsuite

APRIL 6, 2023

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Learn how to generate and nurture leads and win business using social media. Why social media is different for banks and credit unions Banking is a heavily regulated industry.

Banking 105

Banking Social Media Tips HootSuite 105

Unmetric

SEPTEMBER 9, 2019

We’ve curated a comprehensive list of competitor benchmarking tools to help you keep tabs on what your competitors are up to: Competitor benchmarking tools for social media. Competitor benchmarking tools for social media. In the ever-changing social media landscape, the one constant is your competition.

Tools 85

Tools Hitwise Analysis Price 85

Pixlee

FEBRUARY 21, 2018

One of the major trends we noticed in these brands is their increased engagement on social media. They understand the importance of building community and listening to their consumers, and leverage social media to create lasting relationships. Contact us for a Pixlee demo today. production.”.

Brands 41

Brands Content Apparel Curation 41

Hootsuite

JUNE 21, 2023

The FINRA social media goals are the same. 1 Social Media Tool for Financial Services Grow your client base with the tool that makes it easy to sell, engage, measure, and win — all while staying compliant. . #1 Book a Demo What does FINRA say about social media? That’s not surprising.

Social Media 100

Social Media Guidelines Tips HootSuite 100

Sprout Social

OCTOBER 20, 2022

Advocacy is our secret superpower for creating awareness,” says Olivia Jepson, Sprout Social’s Senior Social Media Strategist. Amplification is the key to breaking through the noise, increasing our reach and standing out on social.”. Social media challenge #1: Achieving organic reach on social is harder than ever.

Social Media 115

Social Media Curation Team Newsletter 115

Later

AUGUST 26, 2020

While IRL shopping experiences were put on hold amid lockdown and social distancing, social media quickly became a valuable revenue stream for retailers, brands, and small businesses worldwide. When we take that concept to the new Instagram Shop feed , we’re stepping into a curated, personalized, shoppable destination.

Instagram 75

Instagram Small Business Feed Feedly 75

Pixlee

NOVEMBER 21, 2017

Pixlee’s industry-leading UGC platform is known for its extensive content creation, curation, and multi-channel publishing capabilities. Many Pixlee customers have found that running photo contests are an excellent way to increase engagement on social media. Request a demo here to get the ball rolling.

Social CRM 42

Social CRM UGC Aggregator Influencer 42

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. You can schedule the update in advance and set a time to archive it in case it is time sensitive.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Keyhole.co

JANUARY 28, 2023

We’ve previously covered the top social media analytics tools and top social media listening tools , many of which provide tools for YouTube, but this list below is curated specifically for YouTube. Benefits: Benchmarking – Track how often competitor brands post certain types of media (e.g.

Metrics 98

Metrics Analytics YouTube Price 98

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. You can schedule the update in advance and set a time to archive it in case it is time sensitive.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Hootsuite

MAY 11, 2023

This is also a great way to demo any DIY projects you’re working on. Create a “What’s in my bag” video This is a popular YouTube video idea for creators to demo the tools of their trade. Make a list video Curate videos with lists to captivate viewers and boost engagement on YouTube.

YouTube 103

YouTube Video Film Sports 103

Keyhole.co

SEPTEMBER 17, 2020

When managing a social media presence for your brand or your client, there’s an entire library of tools you’re going to need, from content creation tools and social media monitoring tools to social media scheduling tools and more. Jump Links: Why Do You Need a Social Media Scheduling Tool?

Social Media 111

Social Media Tools Price Social Media Management 111

Pixlee

MARCH 30, 2017

But in a digital world where social media connects travelers and homebodies alike, would-be adventurers no longer have to depend on a travel agent’s recommendation for an exciting new trip. Finally, Instagram has successfully cornered the market on millennial social media use. Request a Pixlee Demo today.

Tourism 40

Tourism Instagram Travel Marketing 40

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media 134

Social Media Tools Marketing Analytics 134

Keyhole.co

APRIL 3, 2024

Picture these lists as your curated channels, focusing on the accounts that bring value to your feed, whether they’re competitors, team members, or industry influencers. Whether it’s educational material, a behind-the-scenes look, or a product demo, videos significantly boost engagement and time spent on your profile.

Strategy 52

Strategy Twitter Tips Marketing 52

Socially Sorted

MARCH 29, 2017

Do you ever get stuck for visual content ideas to post to your social media channels? If you are lost for inspiration then these 3 Tools will have you creating (and curating) so much content you will be scheduled ahead for months. They are perfect for both creation of visuals and curation of content to share.

Tools 40

Tools Content Template Templates 40

Sprout Social

FEBRUARY 22, 2021

Creating captivating B2B social media post ideas can be… challenging. If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. Don’t let this misconception turn you off of B2B social. One of the biggest pitfalls of B2B social is the bad habit of pushing hard-selling messaging.

B2B 137

B2B Social Media Hashtag Press Release 137

Hootsuite

AUGUST 18, 2021

Ask the nearest social media manager how they found their career—no really, try it. (Or Chances are you’ll hear a variation of “well, I just fell into it” or “my boss asked me to start running our social media accounts… and it just became my job.” When it comes to social, most marketing programs only scratch the surface.

Education 134

Education Social Media Marketing Social Media Management 134

Adam Sherk

JANUARY 28, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

iPad 129

iPad Apple News iPhone 129

agora pulse

MAY 26, 2020

In regards to social media marketing, you know your stuff. Your social media audiences are growing steadily. When you run a marketing or advertising campaign on social media, it’s essential to send your audience to a landing page that encourages targeted actions. What Is a Social Media Landing Page?

Social Media 150

Social Media How To Discount Campaign 150

Hootsuite

NOVEMBER 24, 2020

If you’re spending more time fussing with hashtags or answering DMs than brainstorming new content ideas or planning your long term social media strategy, you could probably use a shortcut. It’s time to consider social media automation. What is social media automation? Less time scrolling, more time selling.

Social Media 145

Social Media Tools HootSuite Template 145

Keyhole.co

JANUARY 28, 2023

We’ve previously covered the top social media analytics tools and top social media listening tools , many of which provide tools for YouTube, but this list below is curated specifically for YouTube. Benefits: Benchmarking – Track how often competitor brands post certain types of media (e.g.

YouTube 52

YouTube Analytics Metrics Price 52

Keyhole.co

JANUARY 17, 2023

When managing a social media presence for your brand or your client, there’s an entire library of tools you’re going to need, from content creation tools and social media monitoring tools to social media scheduling tools and more. Why Do You Need a Social Media Scheduling Tool?

Social Media 52

Social Media Tools Price Social Media Management 52