Remove influence
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. Social Mention.

SM2 202
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Do you realize how valuable it is to monitor and track conversations online? Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse.

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Digital PR: Finding Brand Ambassadors

Proactive Report

But in most cases a brand ambassador is likely to be someone with a decent following online, either on their blog, Facebook, Twitter or other social news sites like Digg , Reddit or StumbleUpon. Do a social audit and locate everyone who speaks positively about your brand. The next step is to use ranking and influence tools.

Brands 101
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5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. In fact, I don’t think becoming a social media expert is something that people should be worried about; they should be focused on becoming expert communicators instead. Follow him on Twitter.

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

One of the most common questions in social media is – “is it worth it?”. Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Every industry can benefit from social media. To determine returns, we’re forced to think in industries.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Social media gives businesses on small budgets the ability to find out what people are saying about them (and others) in their industry, without paying large sums on market research. With your ear to the ground on social media, you’ll be the first to know if your product is working or if changes need to be made.

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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

In fact, a blog is just a tool for publishing and conversing online. This is possible if you have insider access to news, but if you don’t, being one of the first to blog about a story may result in links from A-list blogs and news outlets. They have to be news-worthy. Send out press releases. Hold a contest.