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Toyota's "Sienna Family" YouTube Campaign

Firebelly

Fun idea and I had a few laughs, but (see update at the end of post) Toyota really should have included the YouTube URL at the end of the ads! The one I saw on TV just had the voiceover telling people to go to Youtube, but no URL was provided. Make it easy for them to do so by providing the URL! I know there are multiple commercials.

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Hook A Facebook Fan Up: They're Looking For Discounts

Firebelly

In Fans With Benefits: Add Value On Your Facebook Page , I wrote about providing the kinds of content that fans find valuable. Why were more people than usual streaming into Starbucks today? Because it was Free Pastry Day ! Sometimes, it seems, the greatest value you can add is a good old-fashioned discount or promotion.

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This Week in Social Media – 6/19/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Are you ready?

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Top 200 Social Media Sites by Niche | Freelance Social Media

Freelance Social Media

Online Marketing PlugIM Sphinn BloggingZoom Link Shares Blue Dot Philoi StumbleUpon TagTooga Trailfire Micro/Mobile FlickIM IMified Jaiku Komoo – Chinese loopt mbuzzy Pownce Radar Twitter Zannel Music 10Tune JamNow Jango Indistr Last.fm

Sites 140
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This Week in Social Media – 4/3/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

The Pork and Beans video enlisted in familiar faces across the YouTube culture. It’s why T-Mobile succeeded with a flash mob. With over 1 billion video views on YouTube per day, if you have a great video that shows your passion for the product and the right audience comes along, you can find your video in the spotlight.

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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

And the more intricate your external efforts become, the more social, mobile, and interactive your website must become. That’s good stuff, but what makes the website truly great is the inordinate amount of social and mobile integration. Calling attention to social profiles? Calling attention to mobile apps?