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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

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8 Unexpected Marketing Lessons from History’s Most Influential Leaders

Buffer Social

This week we’re taking a journey through time and uncovering some of the greatest, yet most unexpected marketing lessons from some of history’s most influential thinkers, philosophers, and leaders. Much of what they would consider their mantra has a ton of implications on marketing today. Pathos : Playing to human emotions.

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5 Helpful Social Search Articles

Firebelly

The end game is simple, and nothing new under the sun: maximizing the visibility of relevant content for those looking for it. Chad Richards is Social Marketing Manager at Firebelly Marketing, a social media marketing agency. Here are 5 articles to help you understand social searchs relevancy to your business.

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YouTube Tuesday: Checking In With Facebook Places

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly at Blog Indiana | Main | 5 Helpful Facebook Places for Business Articles » August 24, 2010 YouTube Tuesday: Checking In With Facebook Places People are calling it a FourSquare killer. The worrying thing is that it's a travel log that everyone can view.

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The 12 Startups I’ve Invested In and Why

Convince & Convert

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. Great for a conference call, small meeting, a quick “breather” when you’re traveling, actors working on their lines, etc. Addvocate makes it happen.

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Why the News Business Isn't Profitable

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. When they’re already consuming content, it’s too late. Over 40% is spent with content.

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Life After the News Feed: Why Facebook is Shifting to Stories (And Why Your Business Should Too)

Buffer Social

Rolled out to users in 2006, it became the go-to place for people to connect with their friends, share updates about their day-to-day life and enjoy content from brands they followed. The study also found that as networks grow, they become more cluttered, so we begin to miss out on some of the most relevant content from those closest to us.

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