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What is User-Generated Content? And Why is it Important?

Hootsuite

Whether you know it or not, both of these examples are user-generated content (UGC). What is user-generated content? User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels.

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Q4 Social Media Updates

Ignite Social Media

Now that all the turkeys have been carved and the Black Friday shopping has ended, brands and marketers are in their final Q4 push and are preparing for 2019. Most notably, businesses can now share public documents via LinkedIn. This will help users weed out content that they don’t want to have in their feeds.

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Strategy & Tech Tools Can Boost Content Success

Proactive Report

1 marketing objective supported by content marketing. Almost half (48%) felt that their content was not creating any customer engagement. Almost half (48%) felt that their content was not creating any customer engagement. Of the other half who did, only 38% had documented their strategy. DOWNLOAD THE POSTER.

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How to Make Money on YouTube

Buffer Social

💡 Schedule your YouTube Shorts in Buffer → YouTubers can monetize their content in several ways, from brand sponsorships to selling merchandise. This can be a struggle, especially for creators who want to pursue content full-time but don’t want to give up their style.

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A 7-Point Guide to Writing an Effective Influencer Brief

Pixlee

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Still, many businesses are only just opening themselves up to the possibility of influencer marketing. Some people remain doubtful regarding the marketing power that this group holds.

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Effective collaboration with wikis | DavePress

Buzz Marketing for Technology

- own blog ) for some advice how how wikis can be used to throw some rough notes up and invite people to collaborate and share knowledge and experience to develop them into more coherent documents. Get the content on the wiki. Don’t forget your users when adding content to the pages.

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248: 6 Places to Find Writers to Hire for Your Blog

ProBlogger

Six places you can find writers for your blog: Guest Posters: If you have published guest posts in the past, take a look at them. If one of the guest posters stands out, contact them. Magazines/Freelancers: Find people who already create paid content elsewhere, whether it’s as a freelancer or on their own blog.