Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools. Social media tools prepare your team to be at the forefront of the future.

Social Media 103

Social Media Team Social Media Management Report 103

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics. What is AI analytics?

Analytics 114

Analytics Sentiment Analysis Patterns 114

Sprout Social

DECEMBER 15, 2016

As a SaaS B2B company, LinkedIn has become an increasingly important part of our social strategy. That’s why Sprout’s LinkedIn Company Pages Report is so important for our team. increase in published posts over the course of four months. With access to this insight we were able to demonstrate a 4.3%

Team 40

Team LinkedIn Report Company 40

Sprout Social

SEPTEMBER 6, 2023

This page serves as a hub for your company to showcase your products or services, share valuable industry insights, and attract potential clients or employees. How to create a LinkedIn Business Page How to manage a LinkedIn Company Page What is a LinkedIn Business Page?

LinkedIn 115

LinkedIn How To Collaboration URL 115

Sprout Social

NOVEMBER 21, 2023

As more companies adopt an omnichannel approach to engage with customers, keeping up with competitors can be challenging. What kind of content are they publishing on their blog? This could help you set benchmarks for your customer service team so they can try to snag as many or more positive reviews by the end of the quarter.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Visually SM

OCTOBER 29, 2020

Why does every company need a social media strategy? With a blueprint to organize that, everything will be crystal clear to your team. When you create a page on any platform, one question comes up: how often should I publish new content? The plan also contains the metrics you look at when analyzing your pages.

Social Media 130

Social Media Engagement Strategy How To 130

agora pulse

JULY 17, 2020

When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. Next, identify the objectives that matter most to your team, so you know what to include in your report. Select the Right Metrics. Best times and content types to publish.

Report 147

Report Social Media Metrics Aggregator 147

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. They get the reps in and make content all the time.

Social Media 110

Social Media Insurance ROI Meme 110

Hootsuite

MAY 1, 2023

Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. It also helps to keep your team stay organized and on task. Keep in mind, campaign and post ideas may need approval before being sent to the creative team.

Template 134

Template Templates Social Media Tips 134

Ignite Social Media

AUGUST 9, 2022

Some of the companies and brands that leverage sprouts social kit are The Denver Nuggets, Glassdoor, Subaru, and Vice news – check out the rest here! Read about how Sprout Social helped Casio develop a social media customer care process to encourage more collaboration across teams within their organization. “If Success Stories.

Review 155

Review Social Media Management Price Collaboration 155

Sprout Social

FEBRUARY 19, 2024

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. You can create highly personalized marketing campaigns that resonate with the audience, publish content at optimal times for maximum engagement and execute targeted advertising seamlessly.

Strategy 105

Strategy Sentiment Patterns Marketing 105

Sprout Social

OCTOBER 18, 2023

This was particularly helpful for software company Goally. By using Sprout’s Social Listening solution, Goally’s social team connected with relevant influencers who had a major impact on their growth. Sort messages by the follower count of the publisher or engagements to easily find top influencers to partner and engage with.

Examples 123

Examples Social Media Sentiment Influencer 123

Convince & Convert

JUNE 3, 2014

Clarify the Process When it comes to finding content online, people derive value from one simple metric: being helped. In order to get your executive team in line with this method of blogging, here’s what they have to do. Share an editorial calendar with topic ideas that anyone on the executive team can claim. Give him two.

Team 157

Team How To Hubspot Proposal 157

Sherrilynne Starkie

FEBRUARY 13, 2018

Companies often call a consultant in because social media is not working. LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. Social media consultants write policies and guidelines to empower teams while mitigating risk. They can easily create and publish landing pages and blog posts.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Oktopost

JULY 4, 2022

Social media management & publishing. If you had to publish each and every post manually, you’d do literally nothing else. Social Studio integrated and allowed publishing, engaging, and metrics across several social media platforms: Facebook. But B2B companies need to go deeper.

B2B 131

B2B Social Media Management Metrics Social Media 131

Oktopost

JUNE 1, 2023

Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. Automating the processes that your team doesn’t need to be doing means maximizing social media ROI, but not at the cost of your team’s manpower.

ROI 62

ROI Social Media Marketing Curation 62

Sprout Social

NOVEMBER 1, 2021

While this may be true, consider this: your employees know your company inside out and can lend a unique voice to your brand’s reputation. Employee advocacy has a lot of benefits for both the company and the employee. Employee advocacy is the promotion of a brand or company that an individual works at. Company swag & merch.

Training 124

Training Study Metrics Social Media 124

agora pulse

JULY 28, 2020

It doesn’t matter if you work for an established brand, want to build your company’s social media presence from the ground up, or work for a social media marketing agency. No matter where you work as a social media manager , you must make sure that the content you publish speaks to your audience. Improve Engagement.

Report 121

Report Data Social Media Content 121

Buffer Social

SEPTEMBER 5, 2023

All three now work at a senior level at companies known for their top-notch social media strategies. Here is their advice for someone looking to grow in the field. — Jen Hartmann (@jenalyson) July 29, 2021 A social media executive is someone who creates and executes the social media marketing strategy of a company.

Social Media 90

Social Media How To Skills Hubspot 90

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. Union Metrics.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

FEBRUARY 8, 2024

For example, monitoring competitive benchmark data can help you set realistic goals and metrics. Emerging competitors are companies that just entered the market and have the potential to disrupt the industry. Create a solid foundation of competitor analysis Remember that competitive analysis is like preparing to face an opposing team.

Comparison 110

Comparison Analysis How To Sentiment 110

Sprout Social

JUNE 27, 2023

Glassdoor Glassdoor lets millions of people get the inside scoop on companies they are interested in working for. For Facebook or Google My Business, you will need company permissions to connect with your page. You can also assign them to team members for immediate attention through the Smart Inbox.

Review 128

Review Brands How To Analysis 128

Convince & Convert

APRIL 29, 2012

Even adorned with the latest and greatest social media management software and automation and workflow and APIs and the entire chorus line of digital marketing shiny objects, actual human beings in your company need to be at those controls. Social media management software companies, et al. You want more people on your team?

Resources 167

Resources Company Social Media How To 167

Sprout Social

JUNE 13, 2023

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Atlassian started using Sprout Listening in 2019.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Keyhole.co

OCTOBER 20, 2022

Engagement rate is a metric used to assess the average number of interactions your social media content receives per follower. For example, if Company A posted on Facebook to their 10,000 fans and received: 200 likes 100 comments 50 shares. Talk to our team today. Table of Content What is Engagement Rate? And there you go!

Engagement 105

Engagement Metrics ROI Comparison 105

Buzzlogix

AUGUST 22, 2017

If you handle the content, social media, or PR for a company, you need to keep track of specific KPIs. Keep an eye on the right metrics so you’ll know just how well received that content is. Return visitors is one of the most important metrics you can track. You need to determine the coverage that your PR team has secured.

Metrics 40

Metrics Social Media Sentiment Conversation 40

Sprout Social

DECEMBER 3, 2020

Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere. View all of the content you’ve scheduled, add notes to certain days, adjust send times, identify publishing gaps and more.

Mobile 139

Mobile Notification Collaboration Library 139

Keyhole.co

SEPTEMBER 12, 2023

You must keep up with trends, optimize posting time, collaborate with different teams, and engage with your audience. They offer a range of features to automate social media marketing and let companies run data-backed campaigns without hassle. Scheduling and Publishing Tools Have trouble scheduling your posts in advance?

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

JULY 28, 2022

To keep up, social teams must produce videos efficiently—without working to the point of burnout. Published on. Here are the methods I use to generate fresh content ideas that support Sprout’s social media video strategy and company-wide goals. Reporting on video metrics. Our #1 Most Requested Feature is Here.

Template 98

Template Templates Social Media Video 98

Keyhole.co

MARCH 11, 2024

This immense user base presents an invaluable opportunity for professionals and companies to engage with a targeted audience. From identifying key metrics to collecting and interpreting your data, we’ll cover all the essentials you need to know to master your LinkedIn analytics. Let’s get started!

Template 52

Template Templates Analytics LinkedIn 52

Sprout Social

JULY 5, 2022

Meet the team. Meet the team. Showcase your company’s culture, values and, of course, team members. By inviting your team to step in front of the camera, you will win over your audience with authenticity. The Meet the Melbourne Water Team series is a great example of how YouTube videos can humanize your brand.

YouTube 131

YouTube Video Authentication Education 131

Postcron

OCTOBER 26, 2022

Analyze the effectiveness of your posts, focusing on key metrics to boost your Instagram account to make better decisions for your business. You’re a CM at a company and you manage their Instagram account. Comments: It’s the most valued metric! The importance of understanding metrics. Take note: Engagement rate.

Instagram 70

Instagram Statistics Metrics Data 70

agora pulse

AUGUST 6, 2020

Whether you’ve worked in social media for a few months or a couple of years, you might anticipate solely of being charge of key tasks like: Publishing social media posts. Scheduling content to publish at optimal times. If you manage social media for a large company, you might work closely with colleagues specializing in key areas.

Social Media Management 103

Social Media Management Social Media ROI Skills 103

Hootsuite

FEBRUARY 24, 2023

Social Studio supports publishing on Facebook, Twitter, LinkedIn, YouTube, Instagram, and Pinterest. With some plans, you’ll also have to pay extra to publish on your social media networks. On top of that, all Hootsuite accounts let you publish on social media with no extra fee. 1 Social Media Tool Create.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Sprout Social

APRIL 15, 2020

How would you feel if a company sent a sales pitch your way right now? With this in mind, the Sprout team has created a new Featured Topic centered around the coronavirus that is available to all of our Listening customers. Our baristas are the face of our company, without them we are nothing. Scrap it if it feels tone-deaf.

Strategy 143

Strategy Metrics Hubspot Retail 143

The Realtime Report

JANUARY 28, 2020

When people use your services and products and fall in love with what you do, they will be more than happy to expand the business they do with your company. Invest In Your Team. These people will seek out your opinions on things, and when they are ready to do business, they are going to think of your company.

Brands 103

Brands Skills Cost Consultant 103

Ignite Social Media

AUGUST 9, 2022

Some of the companies and brands that leverage sprouts social kit are The Denver Nuggets, Glassdoor, Subaru, and Vice news – check out the rest here! Read about how Sprout Social helped Casio develop a social media customer care process to encourage more collaboration across teams within their organization. “If Success Stories.

Review 78

Review Social Media Management Price Collaboration 78