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How to create a complaint management system to protect your brand reputation

Sprout Social

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. In this article, we’ll provide a breakdown of a complaint management system and offer tips to improve your reputation managemen t processes. Complaints happen.

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4 Reasons Your Company Needs a Social CEO

Oktopost

As the standard bearers of the modern corporation, CEOs are tasked with ensuring all systems run smoothly and profitably on a day-to-day basis. With all that responsibility, should social media activity be yet another item on a CEO’s to-do list? Keep in mind, CEOs that aren’t on social media are not unsocial. Absolutely.

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Klout and Peerindex – social network loyalty cards?

The Way of the Web

Measuring influence or just tracking loyalty? And here’s where the loyalty card element comes in: Supermarkets and social networks: The basics of the supermarket loyalty card are pretty simple. But the eligibility for ranking systems reinforces those selected as the only options. and Flickr.

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How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

We’ll dive into the many benefits of executive involvement in social media, then give you seven Tweet Templates to give your executives a road map if social networks are uncharted territory for them. As BrandFog’s study concisely points out, “The ROI of social media is that you now exist.”. (highlight to tweet).

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5 Reasons Why Messaging Should Be Part of Your Social Media Strategy

Hootsuite

Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). Create ‘wow’ moments that boost customer loyalty and retention.

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5 Social Media Strategy Questions Every CMO Needs to Answer in 2021

Hootsuite

And transactions alone don’t create memorable brands , boost loyalty, or drive long-term growth. Forrester predicts that spending on loyalty and retention marketing will increase by 30% in 2021 as CMOs assert control over the full customer lifecycle. Are you pulling customer intelligence from social listening?

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Now, there are all kinds of devices that allow individuals to put pictures up without having to make comments or even bring up their own social networks. Gamification.

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