Buzz Marketing for Technology

OCTOBER 4, 2008

There still doesnt seem to be a full recognition of the power of co-creation and the idea that Web 2.0 We have to get past this idea of the Web as simply a more efficient mechanism for dumping information. As long as we persist in seeing Web 2.0 through the lens of Web 1.0, Companies that didnâ??t

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Project Web 2.0 Module Wiki 265

The Marketing Blog

MAY 27, 2008

The wave of social media in India (which includes Facebook , Myspace , Twitter , LinkedIn , Ryze , Orkut , YouTube , Flickr and many more) has led to a huge interest in the personal and business implications of this here-to-stay form of interaction. The scope of my blog-posts span across the Enterprise 2.0

Blogger 100

Blogger Social Media Web 2.0 Startup 100

The Marketing Blog

SEPTEMBER 28, 2009

A couple of years of ago, one could easily identify active users through blogs & discussion forums. But now the platforms have diversified, today there are Indians heavily discussing social media on twitter, LinkedIn and Facebook. In other words, Social media trend-setters in India are spread across different platforms.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

The Marketing Blog

OCTOBER 30, 2007

Home About In the Media News from Other Blogs Linkedin v/s Facebook – Professional up Against Social October 31, 2007.6:13 I am thankful to Dr. He has been maintaining an interesting research blog about information systems, technology enhanced learning, social software, communities of practice, web 2.0 and more.

Web 2.0 100

Web 2.0 Startup FeedBurner Forums 100

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. Let’s envision this scenario: a user has a support issue about an Apple product. It can turn a prospective buyer into a customer.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Social media connections are those I know through a variety of online forums, the blogosphere, Twitter, and the like (but I generally don’t befriend someone immediately; I still give it time). Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. LinkedIn is a industry tool.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. On a particular forum I am active on (yes, I still use them!), Sadly, this person’s post was pulled by the strict moderators on that forum; the post was purely self-promotional and nothing but. Engage in dialogue.

Social Media 272

Social Media Engagement Forums Policies 272

Buzz Marketing for Technology

JUNE 27, 2008

Our new KM Edge groups on LinkedIn and Facebook. We already have more than150 members in our LinkedIn group, so joining will put you instantly in touch with a large pool of professionals who share your passion for KM. about the transformation of government by Web 2.0/Enterprise Enterprise 2.0. Hi Jude, I.

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

The Marketing Blog

JUNE 2, 2008

Critics : (????? ) - Participate by giving their feedback through comments, collaborative editing ( wiki ) and contribution to forums. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm.

Web 2.0 100

Web 2.0 Startup FeedBurner Flickr 100

The Marketing Blog

AUGUST 2, 2007

Home About In the Media Discussion forums still alive. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The scope of my blog-posts span across the Enterprise 2.0

Web 2.0 100

Web 2.0 Startup Marketing FeedBurner 100

The Marketing Blog

AUGUST 9, 2007

Share this: StumbleUpon Digg Reddit 3 Comments Filed under Kool Companies 3 Comments Anand August 10, 2007 at 11:48 am The comment section of this blog itself is a demostration of the wisdom of crowds. The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0 philosophy&#.

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Web 2.0 Startup SMS Directory 100

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Note how I bolded a specific term: web hosting. The issue at hand is not the fact that the company was virtually unknown.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

This is a guest post from Shevonne Polastre, who wrote this article on behalf of TopHost.Gr , a Greek web host that offers shared hosting. Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. GetSatisfaction provides a way for companies to do that.

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Crowdsourcing scribd Ustream Social Media 192

Social Media Strategery

FEBRUARY 1, 2009

The executive has to realize that to effectively use social media, you can’t designate somebody or some group as “the Web 2.0 link] Deirdre Reid I just went through this process to get an open LinkedIn group started — yes, that was it, but it’s a baby step in the right direction. guys&# handle that.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 How To 56

Buzz Marketing for Technology

OCTOBER 13, 2008

On the web, those whose success is built on people finding them are very good at maintaining their profiles. Inside a company, same rules apply. But having the talent to spot useful information shared by others accomplishes two things: Raises awareness for valuable information that will help co-workers and the company.

Social Bookmarking 109

Social Bookmarking Wiki Applications Web 2.0 109

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Diva Marketing Blog

SEPTEMBER 7, 2009

Her experience spans a variety of industries including consultative relationships with companies such as UPS, Bizjournals.com, Realestate.com, and Lendingtree.com. Angela is a frequent guest speakers on topics such as diversity in the web and media industries, web trends, web strategy, and web 2.0’s

MySpace 56

MySpace Marketing Web 2.0 Forums 56

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Even a recent thread on Cre8asite Forums discussed this, kicking off by someone stating they find social media very intimidating. The reason is that people didn’t have aggregate power: they were individual voices that a news channel or a company can choose to ignore. If so, how? Finally, we come to the present day.

Social Media 105

Social Media Marketing Digg MySpace 105

Social Media Strategery

JANUARY 10, 2009

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Image Courtesy of Flickr user Ack Ook* buy-in , leadership , scary , social media , web 2.0 Miscellaneous Personal Prof.

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Techipedia: Tamar Weinberg

JULY 15, 2010

Social media marketing, SEO, and forum marketing are the great ways to expand your market coverage. As my company builds out our first blog- there are great tips in here, thank you. Check out the forum and amazon.com to see the customer’s feedback are the great ways to learn what language they speak. Answers Yahoo!

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Unfortunately for Digg, the savviest users of the bunch have also been the most vocal about Digg thus far (save for the few blogs that cover everything web 2.0 As a side point, Google is a bigger beast and it has tens or hundreds of staff members visiting forums and moderating groups to ensure that the user experience is a good one.

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Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. But what if you’re Community Managing for a company that makes matchbooks? Who are the heavy hitters? An audience just sits and listens.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JUNE 3, 2010

Maybe it’s on a forum. Many companies that have not embraced social media marketing often do so because of the fear of an uncontrolled message. I am just working on a social media strategy for my thesis in a German company. Maybe it’s on Twitter. Maybe it’s on Tip’d. Answers Yahoo!

Social Media 221

Social Media Marketing Digg Consultant 221

Socialized

MARCH 3, 2010

For the techie, social software is most likely built using Web 2.0’s It has a few features that might seem social, like flagging posts, and discussion forums, but the site is decidedly anti-social, Web 1.0. It’s encouraging that Web 2.0 But what does it really mean? The term carries multiple meanings.

Web 2.0 154

Web 2.0 AJAX iPhone Wiki 154

Techipedia: Tamar Weinberg

MAY 28, 2010

Drive Leads through LinkedIn. Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. Kirtsy is a social news network; there are also forums and even Yahoo! Your target market might be hiding in a niche forum somewhere out there.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand. Here are 10 reasons why you as a company entity should avoid it. Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. They are cheerleaders on the sidelines and they’re rooting for your team.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

MAY 9, 2008

I eager to see some Mixx functionalities especially the groups that can really reshape the Digg frontpage and push usability up for users… ok maybe marketing companies pushing for digg frontpage won’t be happy, but hey its a community, there’ll be always good opportunity, just gonna change the approach. Did I post on forums?

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Digg Sites News API 100

Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. Should I learn a specific skillset?&# Word travels. You can do better.

Marketing 240

Marketing How To SEO Training 240

Social Media Strategery

APRIL 2, 2010

The Starter Videos Go to [link] and watch their videos on technology – great starting point to understand the basics Watch the Social Media Revolution video as it will give you some great stats on the impact of social media) The Us Now Video (warning: it’s an hour long, but it’s a fantastic, inspiring piece on Government 2.0) Hope this helps.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Techipedia: Tamar Weinberg

APRIL 14, 2010

Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships. You can’t only write comments on forums. Just like “social media experts&# want more freebies, so too, consumers expect more of the companies using this space.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. Social Media Marketing Tactics (SEOmoz): Jane Copand, the Web 2.0

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

This blog covers specific topics if and only if there’s discussion in a variety of internet marketing forums. I’d much rather pay homage to this promotional products company. The viability of the medium really depends on humanizing the company. Is there no related discussion there? I highly recommend rushIMPRINT.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JULY 29, 2010

Reply Todd Mintz July 29, 2010 at 1:40 pm If I think the person is just after free information, I give off a “skunk smell&# sorta vibe…it usually scares them away : ) Though I’m a bit of a sucker for a free meal (if I like the company I’m with)… Reply Tamar Weinberg July 29, 2010 at 1:45 pm LOL, I do hear you.

Products 267

Products Consultant Price Social Media 267

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

APRIL 8, 2010

A few months ago, I worked on a campaign for a rather large company who did some video promotion to get individuals to spread the word. As representatives of companies, your personal brand should align at least professionally with your company brand. Companies need to leverage different social media channels if they want buyers.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. You might also ask, “if this secondary account represents a company, how should I identify myself in the interest of being transparent?&# Transparency. Thanks for posting. So what do you do?

Twitter 205

Twitter Sports Microblogging HootSuite 205