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Why B2B Companies Need to Get Started with Facebook Live

Convince & Convert

However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. When I speak with B2B companies about Facebook Live, they claim it’s only something for B2C companies and celebrities.

B2B 228
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How companies use video content on social media

Visually SM

In 2016 and 2017, a report published by Tubular Insight revealed that the consumption of branded videos increased an impressive 258% on Facebook. On Youtube, the increase has been 99% in the same period. It has been said that Facebook was on its deathbed. Here are some formats that still perform well on Facebook.

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Should YouTube Watch Out for Facebook?

Ignite Social Media

Watch out, YouTube, Facebook is pulling no punches! Facebook is not only expanding their video platform , Facebook Watch, they are also dominating in the branded video space. Facebook Watch. This news coming shortly after YouTube made it harder to earn advertising money on their platform. The kicker?

YouTube 109
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Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount. 6) Allocated Budget for Paid Media Advertising like Google AdWords and Facebook, Pinterest, Twitter, and YouTube ads.

Blogger 266
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Top Five: Research shows that Facebook is successfully tackling fake news

Sherrilynne Starkie

Top 5 must-know social media news for the week includes stories about a new Messenger, Soundcloud’s Instagram integration, YouTube’s changed engagement metrics, the fight against fake news and Snapchat’s power with youth demographics. Facebook launches Messenger 4. It puts the focus back on messaging and connecting.

News 225
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9 YouTube trends for your content strategy in 2022

Sprout Social

More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. This list will help.

YouTube 139
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Zefr and Meta Extend AI-Powered Brand Suitability Solution to Facebook & Instagram Reels

Bill Hartzer

In a notable development for brand safety and suitability technology, Zefr has expanded its AI-Powered Brand Suitability Solution to encompass Facebook and Instagram Reels, strengthening the safeguarding of brand interests across the Meta ecosystem.

Instagram 165