Trending Sources

Multi-Company Groups Being Tested in Facebook at Work

SocialTimes Facebook

Facebook is testing a multi-company groups feature within its Facebook at Work  offering for businesses. Reader Geoffrey Moffett  of Triovia  shared the screenshot and video below with SocialTimes, adding that Facebook will begin charging businesses $3 per active member for Facebook at Work in December.

Media Companies’ Reach Per Facebook Post Plummeting in 2016 (Study)

SocialTimes Facebook

Facebook has introduced several features and initiatives aimed at boosting the presence of media companies  on the social network, so why are those media companies seeing their reach per post nosediving? However, that strategy proved unsuccessful, as those media companies’ pages saw average reach per post sink, dropping by 42 percent in May compared with January.

Can Publicly-Traded Social Media Companies Survive?

SocMed Sean

During my career , I have worked for a couple of big Fortune 500 telecom companies and the challenge was always working to balance the wants and needs of the customer with the wants and needs of the shareholders. Social media companies, like Facebook, who choose to trade on the exchanges are going to have to walk a fine line between serving their members and their shareholders. 

77% Of Company Mentions On Social Media Are Neutral

The Realtime Report

Contrary to popular belief, most company mentions on social networks are linked not to a positive or negative message, but a neutral one. Analyzing more than 1 billion global company mentions, realtime monitoring app mention  found that 77% of company mentions were in fact neutral ( eMarketer ). Nearly one in five (18%) of mentions were positive, and a mere 6% were negative.

Why Doesn’t Your Company Have a Social Media Voice Document?

SocialFish

Well, why not? A few years ago, I think you could have gotten away with keeping the company ‘voice’ safely locked away in a few choice individuals’ minds at your company. Pretend I’ve just waxed bombastically about the ubiquity of social media and the importance of getting everybody in the company on board. Facebook : Tag all relevant company mentions.

50 Tips to Make Your Company’s Blog Rock

Spin Sucks

This blog post idea was shamelessly stolen from  Jeff Bullas  and “ 30 Tips To Make Your Company’s Blog Rock.” 50 Tips to Make Your Company’s Blog Rock. Subscribe to the top industry blogs in your market, both company blogs and personal blogs for ideas. Be yourself even if it is a company blog. Enjoy! Ask your readers what they want you to write about.

10 Social Lessons for B2B Companies

Simply Measured

Here are ten social lessons for forward-thinking B2B companies. 1. Every company and audience is unique. Being present on Facebook, Google+, Instagram, LinkedIn, and Twitter may not be the best strategy for every company. If you notice developers are active on Twitter, as opposed to Facebook, adapt your strategy and focus on Twitter. Get Blogging. Get Creative.

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Facebook, a Company without a Vision

Geoff Livingston

Facebook quietly retreated from its passive sharing model two weeks ago representing a departure from its current vision. Frictionless sharing applications share every read or view of a site, whether or not the person is on Facebook. Without a viable vision, one must wonder what the future holds for Facebook? And Facebook is experiencing a significant decline in desktop usage.

Four Reasons You’re Not a Media Company

Spin Sucks

He spoke about the importance of becoming a media company and about building equity in a community. Adam repeats that importance by saying, “Most companies are playing around in platforms someone else owns. Most companies are not building a hub for traction.&#. You’re focusing only on Facebook and Twitter. You have a lack of cadence. Your design is outdated.

10 Great Posts about #LinkedIn Company Pages

Koka Sexton

If your customers use LinkedIn (Which I’m sure they do) then you should have a LinkedIn company page. As a B2B marketer having a polished company page can make you stand out from the rest of the companies you’re up against, it also gives your customers a place to engage with your brand. Create a  LinkedIn Company Page. How to Use  LinkedIn Company Pages.

15 Different Ways to Increase Facebook Engagement on Your Company Page in 2013

Shift Digital

2013 is quickly approaching which means it’s time to reevaluate your social media endeavors including your Facebook Page engagement strategy.   So whip out your pens, pencils and tablets and let’s start making some plans for next year on how to increase Facebook engagement! In 2012, we’ve seen a number of updates and changes at Facebook. Get involved. 9. Come

Building Trust Behind a Company’s Social Media Account

Spin Sucks

We never really think about who is behind the social media accounts of our favorite companies. Very rarely do owners and CEOs of companies take on the responsibility of running their own social media accounts. This task is usually taken on by someone in the marketing department or a person whose sole position is dedicated to Facebook , Twitter , Google +, LinkedIn , and more.

84% Say Company Leaders on Social Media Provide A Competitive Edge

The Realtime Report

Does having a company leader on social media give that organization a competitive edge? recent survey by Humanize looks at social media and leadership in organizations – in particular, how company leaders are leveraging social media for organizational results. Respondents were also asked how company leaders are performing on social media. only 4% think that a leader?s

Facebook Generates Business for Companies That Use It! [Infographic]

Mindjumpers

Tweet When we discuss the ROI on Facebook, we often come across different opinions about it. While a lot of businesses focus on building sustainable relationships and creating buzz through Facebook, a lot of them want to generate direct revenue from it. found it really interesting that a lot of companies designed their Facebook page, before their website. Infographic].

How Companies May Pay You to Use Facebook

Ari Herzog

The above screenshot is taken from one of my Facebook friend’s walls. I saw it on my news feed among other friends’ updates of this and that that they wanted to share with me. Clicking the link, I learned about sponsored stories and how companies and brands can choose to pay select Facebook users for the privilege of sharing that brand page with their friends.

Can Facebook Communities Replace Company Websites?

Firebelly

Many brands now opt to put “Find us on Facebook” next to or even in place of their own web address as they hope to build a community around their brand. Of course, as long as the Facebook page is managed properly –. For one, effort should be taken to make the Facebook page effective as a community tool. Blog community Facebook statistics websitesProbably.

9 Productivity Tools I Use to Run My Company

Convince & Convert

that causes so many companies to waste time and leak effectiveness like a 1973 Gremlin dropping oil in the driveway. Plus, the company has a remarkable blog of their own , and the team at Buffer is widely recognized as leading the charge toward business transparency world-wide. Facebook, Twitter, G+, Instagram graphics + a lot more. Teamwork Like Basecamp, but better (for us).

Are Social Media Companies Overvalued? [Infographic]

Pamorama

Are we experiencing a tech bubble in shares of social media companies? Facebook’s valuation is now $75 billion, prompting litigants to come out of the woodwork claiming that Mark Zuckerberg promised them a part of the company back when he lived in a dorm at Harvard. The company is projected to be worth $100 billion by the time it goes public in 2012. billion.

Facebook Video and Facebook Live: The Future for Marketers

SocialTimes Facebook

Believe it or not, Facebook is the answer for marketers. Creating an effective Facebook strategy needs to be an essential focus, and with influencer marketing  now becoming a staple, huge opportunities exist for brands that invest at the intersection of these two complementary approaches. So what is Facebook video anyway? And what about Facebook Live?

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New Research Shows How Fast Companies Have to Be in Social Media

Convince & Convert

This is partially because when complaints ARE addressed, companies are doing a satisfactory job at answering them without delay. Facebook is Far More Important for Customer Service Than Twitter. But according to our study, this Twitter-centric model of social media customer service may be misplaced: 71% of social media complaints are logged on Facebook – 17% on Twitter.

21 Fantastic Facebook Marketing Guides

Webbiquity SMM

marketers have a love-hate relationship with Facebook. On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. What are the best page apps for Facebook today?

Twitter for companies

Sherrilynne Starkie

Twitter for companies infographic. PLEASE LIKE  MY FACEBOOK PAGE. This is a cool info graphic with some interesting statistics about Twitter and how French businesses use it. Related posts: Pinterest for business. The social customer. Wikipedia rules the waves. Click here to start to receive my newsletter. Related articles. Twitter Engagement Cheat Sheet [Infographic].

Using Facebook Hashtags for Your #FacebookMarketing

yMarketingMatters

When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. Hashtags are gaining momentum on Facebook. Since Facebook hashtags are still in their infancy, setting a trend and getting your name out now is important. workingfromhome?

Social Responsiveness: Norway Takes the Gold, U.S. Companies Are…Last

The Realtime Report

Companies in Norway respond to 87% of all customer questions posted to brand Facebook pages, taking the gold in the “ socially devoted ” rankings based on data collected by social media measurement firm Socialbakers. Companies in the UK, Italy, Australia, France, Colombia and Indonesia all have response rates in the low- to mid-40′s. What gives?

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Marketing , Social Media > How to Use Facebook for Business and Marketing How to Use Facebook for Business and Marketing by Tamar Weinberg on May 5, 2010 Share As much as Facebook may not be kind to businesses , it’s still a tremendously valuable business tool.

Content Development for B2B Companies

Spin Sucks

It’s Facebook question of the week time (clap, clap, clap)! Are you ready for this week’s Facebook question? Sean McGinnis responded to Tom on the Facebook wall, after he asked the question, and a short discussion was had. But content for B2B companies can no longer be ignored. You guys listened so well last week. It’s OK. Head over there now. Hurry!

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7 Ways to Raise Facebook Engagement [Infographic]

Pamorama

Facebook organic reach for business pages is plummeting. As I noted in a recent post , brands that use Facebook for marketing have seen a sharp drop in organic reach. When Fan Pages launched in 2007, anyone could set up a page for their company and begin acquiring fans so they could post unlimited promotional content to their news feeds. Facebook is not your friend.

How to Start Your Facebook Business Page: A Complete Guide

Sprout Social

With more than 50 million businesses on Facebook, the social network has become one of the staple channels to further market your brand. Even though so many brands have a strong presence on Facebook, several more are trying to get started off on the right foot. To be successful on the social network, it all starts with your Facebook Business page. Plan Your Facebook Content.

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Companies’ Use of Content Marketing Is On the Rise [infographic]

Mindjumpers

Tweet More companies are moving their marketing efforts online and seeking to expand their reach in the web sphere. Instead of using only traditional marketing, content marketing has become popular at the same time as it has taken on a great role within companies. Social Media companies content content marketing context Facebook Infographic Marketo Twitter

For Social Success: Think As A Media Company

Mindjumpers

Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. Similar Posts: Facebook Is Global, But Social Is Local. Community Management Content Marketing Engagement Facebook Marketing & Communication Social Media The Social Newsroom content marketing conversation touch points

5 Reasons Why Facebook Tabs Are Still Useful

Saying It Social

Check out these 5 ways for your company to effectively continue use of Facebook Tabs in 2015. The post 5 Reasons Why Facebook Tabs Are Still Useful appeared first on. Facebook Strategy Social Media facebook marketing ShortStack ShortStack Apps social media social media marketing Social network

Social Media: The New Company Newsletter? [Infographic]

PWB Marketing Blog

The other day I was asked “Is social media the company newsletter?” Yes, I do think social media can take the place of most of the functions of the company newsletter.  Years ago we’d get news from our companies via beautifully printed “magazines” with articles about the company, news, upcoming events and possibly an employee highlight.

Social Media: The New Company Newsletter? [Infographic]

PWB Marketing Blog

The other day I was asked “Is social media the company newsletter?” Yes, I do think social media can take the place of most of the functions of the company newsletter.  Years ago we’d get news from our companies via beautifully printed “magazines” with articles about the company, news, upcoming events and possibly an employee highlight.

You Are Now Allowed to Use Facebook at Work

Spin Sucks

What company is in the news every month for a few months now? It’s Facebook. Well, Facebook is in the news again, with several changes they are bringing in the coming months. But one of the most interesting moves since launching long-form content and notes is a new app called Facebook at Work. What is Facebook at Work? Why is Facebook at Work Important?

Facebook Updates News Feed Algorithm

Ignite Social Media

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which is meant to supply clarity around exactly that question. Simple, right? Both yes and no. Don’t freak out just yet though, people.

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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e. Find relevant groups on Facebook and LinkedIn. But “use” and “success” are two different things.

The Power of a Team Begins with Exceptional Leadership

Spin Sucks

entrepreneur Leadership career clear communication engage your team facebook gini dietrich keep your team engaged keep your word leadership skills managing teams people become frustrated and unmotivated Social Media social media channels Spin Sucks staff meeting tagging someone on Facebook team building teamwork the value of a powerful team virtual company virtual office workaholic

Team 101