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Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program. I plan on giving a copy to my clients.

Review 142
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Does Your Inbound Marketing Funnel Have Enough Room For Trust?

Convince & Convert

I was running a small marketing consulting company and was able to land a speaking gig in front of a large number of local non-profits. They wanted to talk about a consulting package. Within a week, I had closed the largest consulting deal that I had ever landed. Needless to say, I was thrilled. Phase 3: Subscriber.

Marketing 159
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Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. The RSS feed is: [link]. Today, on the show, in just a moment, Jonathan Wichmann from the Maersk Line, which is the world’s largest container shipping company. Listen Now.

Company 120
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Social media loyalty: me like you long time (but me hard to get)

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. At least, according to the 2010 edition of the ‘Consumer New Media Study’ by Cone, a Boston-based Omnicom Group company that specializes in brand trust. Like Mindjumpers, he is associated with Social Marketing Forum.

Loyalty 205
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How to Land Another Great Social Media Job

agora pulse

Premium offers you insights into the possible salary range, other candidates who have applied for the position, and the tenure of an employee at that company. Longevity at a company might not be a concern of yours if you’re quickly looking to get re-employed. (We’ll Remote.co. I’ve used Remote.co Get your toes wet.

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What's your social currency?

Akamai Marketing

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all. What makes your company interesting to them?

Lurker 203
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Fetching Friday – Resources Mashup & Flying Kittens

Kikolani

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. An entrepreneur who has a vision for a business, rallies support to build it and then grows it into one of the most innovative companies in the world…. The Resources Mashup. Blogging / Content.

Mashup 124