Sprout Social

JUNE 13, 2023

There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward. They currently have 55 users across various teams including product marketing, corporate communications, product communications and community.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Keyhole.co

JANUARY 4, 2022

If you are looking to cement your brand’s position as an industry leader, use your LinkedIn page to publish original or curated content. Adding to that, videos hosted on the platform are prioritized by LinkedIn’s algorithm. Look for ways to contribute and assess how you can fit into the group’s community. There are 2.9

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Oktopost

APRIL 10, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary In this episode of Behind the Post, host Olivia Messina sits down with Kari Anderson , Social Media Manager at Körber Supply Chain.

B2B 62

B2B Apple How To Training 62

Webbiquity SMM

MAY 25, 2021

What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. Now you’ve got “social media 2.0,” which tends to be more community-oriented. You’ve got Community , which just raised $40 million. Community is interesting. The same is true for OnlyFans.

B2B 306

B2B Influencer Platform SMS 306

The Realtime Report

APRIL 24, 2024

No one likes a clingy event host. Share relevant content, create exclusive communities, offer valuable resources, and show your support for their endeavors. Industry/role (to tailor messaging and offers) The more targeted your outreach, the more personal and high-impact it will feel.

Eventful 91

Eventful Survey Loyalty Authentication 91

Oktopost

FEBRUARY 21, 2022

Aliza Hornstein , lead social media manager at WalkMe , goes Behind the Post to share some initiatives she’s rolling out to humanize B2B social and foster community. WalkMe enables organizations to maximize the impact of their digital transformation and accelerate the return on their software investment. Episode Summary.

B2B 80

B2B Social Media Social Media Management Apple 80

ProBlogger

MARCH 8, 2018

If you have a self-hosted website (or are about to start one), you’ll probably want to know the answer too: Which is the best blog hosting solution? You'll even see entire sites dedicated to getting a referral commission for a specific blog host. That's why I’ve compiled a shortlist of recommended hosting providers.

Hosting 44

Hosting WordPress Domain Name Blogger 44

Buffer Social

FEBRUARY 14, 2017

With a takeover, the host gets someone who can bring value to their followers while the guest gets to reach a new audience with their content. Engage the community – Number of interactions (likes, comments, views, or direct messages), number of live viewers, etc. Community members or customers. Employees or colleagues.

Hosting 109

Hosting Instagram How To Metrics 109

SocialFish

NOVEMBER 3, 2019

In this article, we aim to make it much easier for you by helping you pick the best Twitch streaming software. Choosing the right streaming software is half of the job done in building your name. The right streaming software adds value and a professional edge towards your videos and online streams. Why is that?

Software 20

Software Price Features Hosting 20

Sprout Social

AUGUST 21, 2023

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Our community discussed several risks including privacy infringement, manipulation of public opinion and autonomous weapons. How do we fill them?

Marketing 90

Marketing Privacy Policies Issues 90

Buffer Social

SEPTEMBER 11, 2023

When you're writing your experience, be sure to use keywords that are relevant to your industry and the jobs you're interested in. Include skills that are relevant to your industry and that align with your career goals. Many technical roles require knowledge of specific programming languages or software platforms.

LinkedIn 113

LinkedIn Tips Skills URL 113

Pixlee

SEPTEMBER 20, 2017

Digital disruption is not unique to this industry, but the opportunity afforded fitness brands is massive. This $31 billion industry has transformed from $30 monthly gym memberships into a lifestyle of expensive targeted classes and bootcamps. Community Needs To Be Part Of The Company’s DNA.

Communities 62

Communities Brands Class Community building 62

Oktopost

MARCH 4, 2024

Customer segmentation Customer segmentation in B2B SaaS involves dividing your target organizations into specific groups based on industry vertical, company size, geography, and usage behavior. Consider your target demographic, organization, industry vertical, goals, challenges, and buying criteria.

B2B 62

B2B Strategy Marketing Case Study 62

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Social media management is a skill and industry that continues to grow and expand. Host of the Social Pros podcast. And this, my friends, is an opportunity for you. About Jay Baer.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Hootsuite

SEPTEMBER 27, 2021

But things have changed: some of today’s hottest brands are centered around traditionally “boring” industries. Even if you’re selling elastic bands or medical gauze, or hyper-specific software for estate auctioneers, there’s an opportunity to delight, excite and inform your social media followers. No offense but: booooring!

Products 145

Products Social Media Brands Meme 145

Oktopost

NOVEMBER 18, 2021

Currently the VP of Marketing for PandaDoc , a fast-growing and leading all-in-one document automation software company, Shawn oversees the demand generation, product marketing, brand, communication, and go-to-market efforts – leading all intertwined efforts to scale the company to its next inflection point. Episode Summary.

B2B 62

B2B Apple Marketing Startup 62

Webbiquity SMM

APRIL 13, 2021

Rooms are often hosted by industry experts and even celebrities such as author Malcolm Gladwell, Kevin O’Leary of Shark Tank, Aston Kutcher, Wiz Khalifa, Kevin Hart, Drake, Chris Rock, and Oprah. That in turn meant there was less third-party software development for Apple boxes. And Apples were more expensive.

Apple 215

Apple Plaxo Microsoft Vimeo 215

agora pulse

OCTOBER 27, 2020

The virtual events industry is set to grow to $774 billion by 2030. Events that had virtual back-ups were also able to quickly pivot during lockdown periods with software company Salesforce shifting all their events online. And you don’t have to host an event to make an impact. Eagerly anticipated events have gone digital.

Eventful 153

Eventful How To Conference Hosting 153

Keyhole.co

FEBRUARY 3, 2024

Share of voice, also known as SOV, is a unit of measurement to find out how much authority you have when it comes to industry discussions. It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. Measuring SOV can benefit businesses of all sizes, regardless of industry.

Social Media 59

Social Media How To Metrics Sentiment 59

agora pulse

NOVEMBER 14, 2020

These folks have delivered keynote speeches and breakout sessions for the biggest events in the industry: Social Media Marketing World. The Opening and Closing Keynote presentations that all attendees attend are streamed live into our Social Pulse Community for all to consume. Content Marketing World. Networking Opportunities.

Eventful 142

Eventful Discount Cost Yammer 142

Hootsuite

JULY 19, 2023

Social media recruiting tools are software, platforms, or channels that aid and assist in recruitment efforts. The tools that support these efforts include the platforms themselves and software designed to make your life as a recruiter a little bit easier. Are people in your industry looking for remote positions?

Social Media 75

Social Media Tools HootSuite Hashtag 75

Buffer Social

NOVEMBER 29, 2016

How do you go from having no conference — from almost having no marketing team, just you being the 9th employee and one of the very first marketers — to a marketing conference of 1,000 attendees, acclaimed in your industry, a must-attend destination on the annual events calendar? Unbounce is a software company.

Eventful 40

Eventful Communities Strategy Conference 40

Buffer Social

JUNE 16, 2022

Tara Bennet , a practicing astrologer at Medium Chat , highlighted networking on Facebook groups as a strategy that helped her expand her reach and client base and ultimately grow within her industry. Online communities are a great starting point for your search. Note: Keep this section brief and easy to skim for best results.

Social Media 118

Social Media How To LinkedIn Authentication 118

Hootsuite

NOVEMBER 25, 2019

At the advisor level, Putnam Retail Management found 84% use social media for finance industry business. And at the same time, there can be plenty of challenges to using social media in a regulated industry. Get access to internal benchmarking data for 100+ organizations, extensive interviews with industry experts, and more.

Social Media 144

Social Media Insurance Tips HootSuite 144

Convince & Convert

DECEMBER 4, 2014

Webinars allow you to share your expertise and further build the know/like/trust factor with your community. Industry-leaders are using this very same method to engage with their community and prospects to make sales! Google Hangouts on Air is not webinar software, so there are a few steps that you have to do manually.

Google 165

Google YouTube How To List 165

Hootsuite

JUNE 17, 2020

Pick hashtags that are commonly used in your industry and that best suit your business. Plus, videos hosted on the platform are prioritized by the LinkedIn algorithm. Filter by audience, industry, location, and more for trending articles you can share to spark conversations. Some have even hosted virtual events.

LinkedIn 145

LinkedIn HootSuite How To Marketing 145

Oktopost

AUGUST 24, 2021

It’s great for niche-focused services like Amazon listing optimization software. Not many might know about it so an event presenting this technology will do well with brand visibility especially for those in the FBA industry. . Sharing knowledge alone can build your credibility as a thought leader in the industry.

B2B 118

B2B Eventful Marketing Conference 118

Hootsuite

JULY 17, 2019

Software and tools. Content hosting. Your website, microsites, and landing pages will need to be hosted. Some of these hosting providers include domain names, but if not, that will need to be purchased, too. If LinkedIn’s community is a target demographic for your business, these online courses may be worthwhile.

Social Media 111

Social Media HootSuite Social Media Management B2B 111

Hootsuite

DECEMBER 12, 2023

Being active on social media can help build all sorts of relationships for you, from attracting top talent to hire, networking with industry peers, and even fostering deeper relationships with your employees and team. It’s about quietly communicating them through everything you share. Not for execs on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Waxing UnLyrical

JUNE 24, 2016

And really… I was invited to host a digital event from one of the best conferences of our industry… in London. On where PR fits within the integrated communications context: A2: PR is a two-way communication channel now that weaves itself throughout all of marketing and business. Someone pinch me!

Eventful 105

Eventful Analysis Banking Curation 105

SocMed Sean

NOVEMBER 3, 2009

The collaborative efforts of the open source community have also delivered new products into the marketplace, driving the cost of software down and injecting healthy competition into the portal industry. With the less expensive solution, he would get: A 37% reduction in software costs ($200,000 dropped to $75,000) in year one.

Wiki 133

Wiki Content management systems Open Source Telecommunications 133

Convince & Convert

JULY 31, 2012

Wildfire , a pioneering social media management software application that specialized in contests and promotions, announced today that it has been bought by Google for a smooth $250 million. Will be VERY interesting to see if Facebook kicks Wildfire out of its Preferred Developer Community, or revokes some measure of access.

Google 164

Google Adwords Software Social Media Management 164

Pixlee

DECEMBER 21, 2020

Klaviyo is one of the best software platforms for selling products online. Tips for using the Klaviyo community forum. . Tips for using the Klaviyo community forum. . You can also join events and watch videos, where they feature tips from the industry product experts on how to own your marketing and grow your business.

Case Study 52

Case Study Resources Hubspot WordPress 52

Later

JUNE 28, 2021

Unlike consumer-facing companies, which have broad audiences and can market to the masses, B2B companies (such as software, manufacturing, or even advertising businesses) have a more niche audience. They only need to attract the attention of relevant business decision-makers in their industries.

B2B 88

B2B LinkedIn Marketing How To 88

Hootsuite

DECEMBER 15, 2022

Usually, a server is organized around a specific interest, topic, or industry. You’ll also need to pick a server to host your account. But you’ll also find that tech topics, like Bitcoin and software development, have some of the most popular servers. Create your own community. Community outreach.

UGC 98

UGC Affiliate marketing Open Source Social Networking 98

Hootsuite

JULY 13, 2023

Source: TikTok Social listening Social listening is the act of monitoring social media platforms for mentions or discussions of your brand, products, campaigns, or industry. Who has clicked through on your profile link to your website… and did they sign up for access to your gated 2023 Report on the Caramel Corn Industry?

Social Media 98

Social Media HootSuite Analytics Newsletter 98

Keyhole.co

JULY 4, 2023

Why an Instagram marketing strategy is important Incorporating Instagram marketing for your business is vital to stay competitive in the industry. Through its content, they showcase the insights and benefits its software offers. Search for influencers related to your brand values, industry, or niche.

Template 52

Template Templates Instagram Strategy 52