Hootsuite

AUGUST 25, 2021

“Social media managers, community managers, online marketing managers—these people understand where the customer relationship lives,” he told Tech in Asia. Bonus: Customize our free, professionally designed resume templates to land your dream social media job today.

Social Media Management 126

Social Media Management Social Media HootSuite Training 126

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Media partners. Table of Contents.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Sprout Social

MARCH 26, 2020

It’s a common misconception that social media jobs are glamorous and as simple as posting entertaining, witty Tweets or colorfully curated Instagram posts. It can be frustrating when friends, family and even colleagues oversimplify your role as a social media manager. . How social platforms are combating burnout.

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Later

JUNE 21, 2021

We spoke to three social media managers — with impressive engagement levels — to share their top LinkedIn tips! With 57 million companies on the platform, LinkedIn has become one of the top social media channels to actually grow your business. . Ready to take your LinkedIn strategy to the next level?

Social Media Management 81

Social Media Management LinkedIn Tips Social Media 81

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. However, there still needs to be a human element to your Instagram strategy. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns.

Instagram 115

Instagram Tools Strategy Hashtag 115

Sprout Social

JANUARY 24, 2022

The idea that social media is “something the intern can do” is about as outdated as saying the internet is all cat videos. And yet, you don’t have to scroll too far through #MarketingTwitter before you find social media managers venting about feeling overworked and undervalued. It really has gotten out of hand.

Social Media Management 101

Social Media Management Social Media Tips Skills 101

Sprout Social

NOVEMBER 27, 2023

Social media marketers understand the power of community more than most. But for a long time, communities built specifically for them have been few and far between. Since its public launch in April 2023 , The Arb community has experienced remarkable growth in engagement, with membership consistently on the rise.

Communities 85

Communities Community building Industry Crowdsourcing 85

Ignite Social Media

AUGUST 28, 2019

We’ve rounded up the top online social media courses for social media managers to learn best practices and tips/tricks. With these courses you can reduce your time searching for answers, spark innovative ideas and ultimately improve your social channels. Social Media Quickstarter.

Social Media Management 123

Social Media Management Course Social Media Conference 123

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand.

Social Media Management 82

Social Media Management Process Social Media Applications 82

Social Media Strategies Summit

JUNE 3, 2021

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government.

Engagement 149

Engagement Communities Video Tourism 149

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses.

Strategy 124

Strategy Brands Content UGC 124

Social Media Strategies Summit

DECEMBER 29, 2022

A communications strategy sets out how you reach, engage, and convert your target audience, including: Who they are. Social media for government should form an integral part of any agency’s communications strategy, with 82% of Americans having profiles on at least one social platform.

Strategy 130

Strategy Press Release How To Collaboration 130

Hootsuite

DECEMBER 12, 2023

Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. If you used to be a developer, share the new features your team is currently working on and what the roadmap is. But you should at least have an outline of a strategy. Sharing = caring. right now).

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Oktopost

MARCH 4, 2024

Depending on your stage and business model, you will need different tools and strategies to grow your company without breaking the marketing bank. The nature of SaaS means that you must always keep your customers engaged and interested in your product through educational content or community-management initiatives.

B2B 62

B2B Strategy Marketing Case Study 62

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Social Media Strategies Summit

JANUARY 12, 2023

Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Jenny Li Fowler , Director of Social Media Strategy, Massachusetts Institute of Technology. Her solution?

Collaboration 224

Collaboration How To Education Team 224

agora pulse

APRIL 27, 2017

The World of Social Media Tools is an overcrowded, making it difficult for users to navigate the maze of features and pricing offered to them. They may not offer the best user experience or the best features but they keep attracting users who can’t afford to really try everything else and pick the leaders.

Social Media Management 125

Social Media Management Social Media Tools HootSuite 125

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content.

Publishing 98

Publishing Tools Brands Facebook 98

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Team Lead and Reports.

Social Media Management 101

Social Media Management Social Media How To Applications 101

Sprout Social

NOVEMBER 2, 2021

The influence of TikTok is undeniable—it’s the most downloaded app in the world , fuels the creator economy and cultivates thriving communities. A social media company’s social team testing a new social channel is incredibly meta. original sound – Sprout Social. original sound – Sprout Social.

Strategy 117

Strategy Marketing Hashtag Influencer 117

Razor Social

JUNE 21, 2019

Social media management tools are dead useful. Plenty of different software on the market offer social media content scheduling, publishing, and response management, and most have something great to offer brands and marketers looking to streamline their social media marketing.

Social Media Management 71

Social Media Management Social Media Tools How To 71

Oktopost

MARCH 15, 2021

The mood and behavior of your audience have changed, and so too must your marketing strategies. To thrive in a post-COVID world, B2B marketers will need to focus more on social media and meet their leads where they’re at. Here’s how to adjust your strategy to be successful. Re-evaluate Your Marketing Strategy.

B2B 136

B2B Social Media Strategy LinkedIn 136

Social Media Strategies Summit

AUGUST 15, 2023

How are external trends and events going to affect your broader marketing strategy? Liz is the founder and CEO of higher ed-focused social listening agency Campus Sonar , having previously worked in various insight and strategy roles at the Great Lakes Higher Education Corporation and Affiliates. Liz Gross Who Are They?

Marketing 240

Marketing Education Forums LinkedIn 240

agora pulse

AUGUST 17, 2020

Planning a social media marketing strategy may sound overwhelming. Are you planning to boost your social media marketing performance? Or maybe you are going to start your very first social media campaign? Whatever the case may be, your first step is setting up an effective social media strategy.

Social Media 171

Social Media Strategy Marketing How To 171

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan.

Strategy 143

Strategy Metrics Hubspot Retail 143

Kikolani

DECEMBER 1, 2014

Not only will you be able to quickly see which networks you can establish your name upon, but you will also discover over 500 social networks. They are broken into categories including blogging, bookmarking, business, community, design, entertainment, health, information, microblogging, music, news, photo, tech, travel, and video.

Social Media Management 165

Social Media Management Social Media Tools Microblogging 165

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 121

B2B Communities Brands Loyalty 121

Later

JUNE 7, 2021

A solid LinkedIn content strategy can help you connect with potential job candidates, investors, and industry-thought-leaders. We’re sharing how to create an effective LinkedIn content strategy, along with seven tried-and-tested post formats that’ll help you reach your goals: How to Create a LinkedIn Content Strategy.

LinkedIn 92

LinkedIn Strategy Content How To 92

Hootsuite

JULY 5, 2022

In this post, we’ll look at how to build an Instagram growth strategy that brings in new followers and keeps them around for the long haul. 11 strategies for organic Instagram growth. Instagram itself says , “Reels is the best place to grow creatively, grow your community, and grow your career.”. Use Instagram Reels.

Instagram 110

Instagram Strategy HootSuite Hashtag 110

agora pulse

JANUARY 30, 2021

Bonus Materials: FREE Social Media Content Calendar. Are you approaching your social media strategy like you always have? In this new year, level up with these social media tips from experts. What top tips do you need to know to level up your social media strategy in 2021?

Social Media 132

Social Media Tips Strategy LinkedIn 132

Ari Herzog

DECEMBER 6, 2010

Depending on the company goals we can measure anything from community size, to conversation share to dollars driven by social media. If social media management is something that you’d like to get into, be ready to wear multiple hats. -- Thank you for reading Vistaprint’s Social Media Manager Speaks Out at AriWriter.

Social Media Management 169

Social Media Management Social Media Education Case Study 169

Oktopost

FEBRUARY 26, 2024

Are you measuring the right B2B social media metrics? Many B2B organizations find themselves using social media management platforms originally crafted for B2C brands. As a result, these platforms often lack the nuanced insights needed to thoroughly gauge your social media performance and its impact on revenue.

B2B 62

B2B Metrics Social Media Social Media Management 62

Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? What is a social media manager? Own community management.

Social Media 86

Social Media Social Media Management Skills Survey 86

Buffer Social

JANUARY 22, 2024

” Next is younger Gen Z social media managers posting to LinkedIn, which brings a new energy to the platform. How will you be incorporating LinkedIn into your social media strategy in 2024? We don’t have to look far for top creator money-making strategies. Tell us in the comments!

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sprout Social

JULY 6, 2020

consumers say it’s important for brands to take a stand on social and political issues. Furthermore, 67% of people believe brands are effective at raising awareness around important public issues when they speak out on social media specifically. Brands need to go beyond a one-time statement about diversity on social media.

Strategy 145

Strategy Social Media Organization Education 145

Sprout Social

JUNE 23, 2021

Below are nine proven customer retention strategies that encourage folks to stick around for the long haul. Zendesk acknowledges this, providing new customers with a variety of on-demand webinars to fully understand their products’ features. Create a sense of community through user-generated content. You’re invited. ??.

Strategy 126

Strategy Policies Resources Loyalty 126

Sprout Social

FEBRUARY 20, 2020

As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. .

Strategy 119

Strategy Sentiment Social Media Management Analysis 119