Trending Sources

13 Ways to Use Facebook Events for Your Brand

Sprout Social

Now you have to dive into other features like Facebook ads to comply with their algorithm, but what about Facebook events? How to Create Effective Facebook Events. Facebook events are the perfect way to get users’ attention and keep it. With Facebook’s calendar connection, most people have their Facebook events connected to their smartphones. Name Your Event.

Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. knew that as a community manager myself, I had to ask her about her own experiences with social media within a company that seemed to have been an early adopter of sorts in the social media community management realm. We embrace them all. 4.

3 New Social Media Features to Consider for Your Brand

Ignite Social Media

You may think this feature is only reserved for glamorous red carpet events for beauty brands or adorable footage of puppies for animal shelters, but think again. Facebook Live is a creative way to give your audience an up-close and personal look at your product, event, and brand. Having an experiential event with an influencer. Hosting an exclusive event, contest, or giveaway.

Use Instagram to Create Visual Engagement


Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. How Threadless Engages its Community on Instagram. The community-based t-shirt company  Threadless is a crowdsourcing business whose design is created and chosen by the online community.

#measurePR Recap: Richard Bagnall Returns

Waxing UnLyrical

Richard talked to the #MeasurePR community about challenges and changes in measurement, and why it’s so important for a PR program. Here are some highlights from the discussion: We kicked off the chat by discussing the upcoming AMEC Summit , which takes place June 11-12, in Amsterdam. Guest Post by  Jen Zingsheim Phillips. Measurement without insight is just… data collection, really.

How Many PR pros Does it Take to Change a Lightbulb?

Waxing UnLyrical

It’s about using tools and technology wisely to create and grow communities around the conversations we want to generate; socializing those conversations; and motivating our communities to tell our stories for us. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Goodies for NTEN members!!


Every year, NTEN spends a whole month saying thank you to its member community of nonprofit professionals committed to using technology for social change by offering a full month of free programming and prizes exclusively for NTEN Members, plus special local events and content. Check out the full list of upcoming webinars and registe r! Nimble Nonprofit Open Community

Facebook News Feed: Friends and Family First, Core Values

SocialTimes Facebook

That’s why today, we’re announcing an upcoming change to News Feed ranking to help make sure you don’t miss stories from your friends. We’ve heard from our community that people are still worried about missing important updates from the friends they care about. Something that one person finds informative or interesting may be different from what another person finds informative or interesting—this could be a post about a current event, a story about your favorite celebrity, a piece of local news or a recipe. The strength of our community depends on authentic communication.

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Social Solute: 4 Brands on Social Media to Admire This Year

Ignite Social Media

Disney Pixar not only uses Snapchat to promote its upcoming movies, like Finding Dory 2, but also engages its followers with entertaining “games” that work naturally within the platform (i.e. The real-time feature enables users and brands to share moments instantly and has produced fun Q&A’s, live interviews, and behind-the-scenes coverage of events. Airbnb. Disney Pixar.

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How to Get Results with Facebook Ads

Spin Sucks

Want to create some buzz about an upcoming conference you’re attending? This type of targeting shows your ad with the viewer’s friend’s name, saying they either liked your page, RSVP’d to your event, or used your app. It’s especially effective if you first create an event page. How are you keeping your brand name top of mind for your Facebook community?

12 Tips to Organize and Run a Tweetathon

Waxing UnLyrical

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. If anyone is not familiar with a tweetathon, it is basically a telethon type event that is held over Twitter. Background.

My Upcoming Social Media Presentations

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media My Upcoming Social Media Presentations Sun, Jan 4, 2009 Prof. Over the next few weeks, there are two events coming up where I will be speaking, and I hope that I’ll have the opportunity to meet you at one of them.  Government 2.0

ProBlogger Training Event: A Last Release of Early Bird Tickets Today


This post was intended to let you know that last night we released a round of Early Bird Tickets for our upcoming Training Event on the Gold Coast in Queensland (Australia). About the Event. What : 20+ sessions of content on many aspects of building profitable blogs, networking events, a digital pass (audio recordings of the event) and much more. Speakers.

Social Media Trends, Prospects, and Challenges in India


From increasing audience traffic to digital publishers and the high level of online conversation during major events, this growth in content discovery and discussion is taking place across social platforms. Twitter in India takes center stage for breaking news and special events, bolstered by its partnership with broadcasters and media distributers. Personalized Content is the Key.

How to Create Sharable and Engaging Wall Photos on Facebook


Value could be product releases, upcoming events or special offers, but personally, I believe it would be even more valuable to share wall photos where the brand is presented in informal settings. How to Actively Use Facebook Post Insights to Improve Your Community Management. Tweet Written by Christina Bruun who works as Social Designer at Mindjumpers. Send a clear message.

Social Media Tools and Resources for Social Learning


Hashtracking — Hashtracking is a free tool (well, free with limited capabilities) that lets you track your event’s hashtag across Twitter and Instagram and access analytics around influencers, number of tweets and other insights. Or #Eventprofs , for event and learning professionals. Articles about social learning and the difference between social media and social learning.

Actionable Listening Promotes Real-Time Engagement


In addition monitoring news platforms will give you an edge and help you spot upcoming trends or even eye out those hot conversational topics as they are actually happening.  Stay current with any events or happenings that your brand could benefit from. 2:  Revealing your brand’s key influencers. In the following we will shed light on the benefits you can reap from social listening.

20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Again, you can “advertise&# upcoming webinars in your sidebar. After the webinar (if it’s been recorded), write a follow-up post answering questions from the event and directing visitors to the recorded version online. Exhibiting at an upcoming trade show? Speaking at an event? Highlight your company’s community involvement. Here are 20 ideas.

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SMS Marketing Trumps Social Media Marketing [Infographic]

Puzzle Marketer

Upcoming events – If you’re a local business then you know how valuable it is to be involved in the community. Special Announcements – Nobody can predict the future and sometimes weather or other events cause a change in regular business. They separate the two into what they call Narrowcast and Broadcast. What does this mean for marketers?

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7 Facebook Marketing Case Studies


Many have discovered how to leverage their Facebook communities to strengthen brand loyalty and communicate directly with customers. The canvas print maker wanted to drive brand recognition and establish a presence on Facebook to: Increase fan engagement to build a dedicated Facebook community. Continue to grow revenue by offering relevant deals to its community. HubSpot.

Are You Trying Social Media Contests to Promote Your Conference? [CASE STUDY: AILA]


Each year, AILA hosts many conferences and seminars to provide its members with important information about developments in immigration law.   The most important and anticipated event is the Annual Conference held in June of each year.  The main requirement of the AC180 contest was that each entrant post some information about the upcoming conference at least once weekly.  

10 Content Promotion Opportunities You Might Be Missing

Convince & Convert

Have an upcoming webinar ? Events and User Conferences. Broadcasting upcoming events through email signatures is a smart idea if you’re trying to boost attendance over an extended period of time. Not only does it engage the email recipient, but it keeps them aware of what conferences, trade shows, job fairs, and other events your company is hosting. Webinars.

[Artomatic Diaries] Getting started with Twitter branding and follow strategy


For DC, the event dates are determined by the site that is found to host the festival, usually a large corporate space either newly built (with developers looking for exposure to fill the building with new tenants) or slated for demolition. Since the event happens once a site is found, Artomatic is not necessarily every year. love their events so much! ” That’s it.

From #HungertoHope on World Food Day

Waxing UnLyrical

But last week, I had the opportunity to attend (completely by accident) a World Food Programme event at the State Department , where Hillary Clinton, Christina Aguilera and David Novak (Yum! It was a terrific event; it was the first time I’d been to the State Department, or seen H.C. So when Geoff Livingston asked if I’d share the word about an upcoming Razoo/Yum!

How To Plan a Successful Hybrid Program


Hybrid events are changing. They began as an alternative way to connect a remote audience to a live, in-person event.  Challenge: My association is pursuing hybrid events. Work with a trusted hybrid event consultant to oversee and facilitate the entire project.  Have you run a successful hybrid event?  Do you have other tips to share? Social Learning

#measurePR: Measuring the Networked Nonprofit with Beth Kanter

Waxing UnLyrical

” “How can we help our communities do better?” It will be on Tuesday, Feb. 5, 12-1 pm ET, with Geoff Livingston , who recently co-authored Marketing in the Round with Gini Dietrich , is one of the forces behind the upcoming xPotomac  on Feb. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

How to Get Started with Instagram Marketing


Decide on a visual theme to represent your brand Use your products to tell a story that will interest your audience Ensure that your photos provide value to your followers Here are the latest Instagram profile image dimensions: Find your audience by researching and listening Hashtags are the lifeblood of the Instagram community. Your goal should be 2-3 new photos per week.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Upcoming Events. Nuggets from Social Media workshops as of late… posted in Uncategorized |. I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Let’s assume we can generally agree that ~70% will lurk, 20% join, 9% will be regulars and 1% participate in the community in extreme ways. Best Engaging Communities. Events.

Agency Flash Mobs vs Social Flash Mobs

Laurel Papworth

Have a look at the Facebook page – the way Sydney Flashmob organise their events: SydneyFlashMob have a website. REQUIREMENTS FOR JOINING. • An eccentric sense of humour. • An open willingness to voluntarily particpate in public art/pranks staged by members. • You DO NOT have to attend every event. Community Created. Semi-professional, more community less client focussed.

Introducing @Flextronics to the Social Web

Ari Herzog

Its Twitter biography is explicit that I am the community manager. I am the person composing each message, from announcements of upcoming product demonstrations and event exhibitions to retweets of industry news to replies to customers and fans around the world. Join their Facebook community to learn news about their events, products, and people. Got a question?

Google Hummingbird Algorithm

Bill Hartzer

And it’s already in place, so we really don’t have to worry to much about upcoming algorithm or ranking changes. At a press event, though, Danny Sullivan had it covered : Hummingbird helps with complex queries but also impacts over 90% of searches worldwide now. Amit Singhal of Google, at the press event said (with Danny interpreting): How’s it different?

12 Ways to Improve Your Online Reputation with Wiselike

Techipedia: Tamar Weinberg

Book authors, for example, can use Wiselike to promote upcoming titles coming out. For event promotion. You can promote upcoming events through Wiselike. As such, there’s the need to address the community in a very transparent way. With the rising popularity of AMAs, creating Wiselike was a natural progression. For marketing purposes. Your resume. Promise.

How To Plan a Successful Hybrid Program


Hybrid events are changing. They began as an alternative way to connect a remote audience to a live, in-person event.  Challenge: My association is pursuing hybrid events. Work with a trusted hybrid event consultant to oversee and facilitate the entire project.  Have you run a successful hybrid event?  Do you have other tips to share? Here’s an example.

How to Immediately Gain Traction on Twitter (and Grow Your Business)

Rebekah Radice

Today I’m going to share with you 11 ways to immediately gain traction on Twitter and grow a thriving community. Plus, don’t miss my upcoming webinar (invite at the end of this post) where I offer proven tips to grow a solid Twitter following. Staying focused on your niche will make it easy for you to build a community centered around similar interests.   3. Pin it!

What You Can Learn From Taylor Swift’s New Album Instagram Teaser Campaign

Convince & Convert

Which is precisely why Swift has turned to Instagram to tell the story of her upcoming 1989 album in a clever way – a 13-day visual countdown. Align this with insights from your social media communities on their top wishes and questions to aid in your decision making. Image via Life is good, right? For most celebrities, yes. But, not Taylor Swift. Make It Special.

11 Little Facebook Tips That Bring BIG Engagement Results

Rebekah Radice

Use it to promote your products, share what’s happening within your business and talk about upcoming events. recently changed mine to promote an upcoming Facebook webinar. Include links to webinars, videos, upcoming events you’re hosting, and in-depth information about you, your product and/or service. how long have you been serving the community).

Six Surprising B2B Content Marketing Ideas

PWB Marketing Blog

Tradeshow organizers can use a widget to help promote attendance at an upcoming conference with a countdown timer to the date and include an RSS feed with event updates, sponsors, ticket sales, etc. Company-Focused Community Site – Instead of reaching your customers on a 3rd party social network, build your social network. So how do you find new content that engages audiences?

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The Only Social Media Checklist You’ll Ever Need

Rebekah Radice

And if you’re looking for even more social media marketing strategies, then register for this upcoming webinar with me and Sprout Social on “ Social Media Ideas, Formulas and Shortcuts for Improvement.” Content still reigns king in online marketing and you should spend some time creating quality content that your community will read and share with their followers. Social Media

Association Social Media: National Association for Women Business Owners Phoenix Chapter (NAWBOPHX)


For example, messaging related to corporate sponsors, professional development and available positions perform better on LinkedIn, whereas pictures from events perform better on Facebook. 3) Can you describe the internal collaboration workflow with other areas of the association (e.g. Are they interlinked in specific ways? How do you decide what content to post where? Woohoo. link]. link].

Social Media Isn’t Rocket Science; It’s Social

Spin Sucks

struggled with that question last year and decided to start a monthly social media “meetup” for our community. If these things could be accomplished, it would be a big win for everyone in the community. Today’s guest post is written by  Leslie McLellan. . It seems to happen every time you talk to small business people about social media, doesn’t it?

Association Social Media: National Society of Accountants


upcoming webinars and related blogs (we have our webinar instructors blog to promote upcoming webinar topics). -  digital magazine releases (then we make a few of the articles into blogs). Besides our main social media sites, we also have an online community for our members, MemberConnect, which is powered by Higher Logic’s Connected Community software. LinkedIn: [link].

The Most Remarkable People on Social Media Today


ANGELA MAIERS her introduction in 140 characters tells us all: “I believe these 2 words can change the world – # YouMatter – I'm an Educator, Author, Speaker passionate about literacy, learning, and power of social media” ELLEN BREMEN is an award-winning educator at Highline Community College in Seattle, WA. BRITT MICHAELIAN Community builder, radio host, author, entrepreneur & mom who loves to help you succeed in business & life. Founder and rabble-rouser, @ RealtimeReport ; and founder, marketing, event and brand expert at Modern Media.

How 8 Departments That Aren’t Marketing Can Use Social Media

Buffer Social

The content is highly technical, as you can see from this sample tweet: Salesforce’s engineering team  uses Twitter as well, primarily to share photos and videos from their events. Seeing the people behind the product is fascinating, and I always feel special when I learn about an upcoming product update before everyone else. Some companies have taken their communities to Slack.