Content Marketing: Without Community, It’s Only Half the Equation
APRIL 17, 2015
Then you started distributing said content through Facebook, Twitter, Pinterest… maybe other platforms as well. You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. Content Marketing Public Relations automation community building content marketing
22 PR Tools From the #PRstack Community
DECEMBER 14, 2015
In the past 12 months, the #PRstack community has created an app that has characterized more than 250 third-party tools. It has published 48 how-to guides written by more than 35 community members covering different areas of the public relations workflow. lively community has developed and grown on Facebook and Twitter. The 22 PR Tools From the #PRstack Community.
Hide Facebook Profile from Search Engines
FEBRUARY 28, 2011
I am a Facebook oxymoron. Despite being friends with relatively few people on Facebook, anyone, friend or not, can read or comment on my wall. allow the global Facebook community to find me, read my personal profile updates and comment when inspired; but I disable my profile from being indexed by search engines. Connect: Twitter | Facebook | Email | 978.558.0008.
The Power of Social Over Search Engines
JULY 5, 2011
How long do you think you could go without using an Internet search engine? asked my friends and networks the question, and two thirds of the people I asked said that, on average, they use a search engine more than 10 times per day. Think about the power and influence this gives search engines over the way we see the world. Today’s guest post is written by Paul Sutton.
Community management and content creation
FEBRUARY 11, 2013
” Community Management Isn’t Content Creation. (go read it now and come back). Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. Big brands have a tendency to think community management is a rank and file position.
Industry Buzz: 4 reasons why rasa.io is the up and coming community platform
DECEMBER 7, 2015
For many associations, engagement happens exclusively online, and getting an online community to an effective place is a long-term, detailed task. Here at SocialFish, we’re strong advocates of the Open Garden concept and online communities, so we’re always eager to test out new platforms. does more than a standard online community or website forum. In all, rasa.io
Association Social Media: American Society of Civil Engineers
SEPTEMBER 22, 2014
——————— Welcome to Elizabeth Bookhultz, Social Media Specialist, American Society of Civil Engineers! 1) First things first – in what department in your organization does your role sit? On the other hand, Twitter is where we find a lot of academics and engineering firms. Who do you report to? . Are they interlinked in specific ways?
Facebook’s Favorite Hacks of 2016
DECEMBER 29, 2016
With 2016 coming to an end, Facebook shared its favorite hacks for the year from the many hackathons it hosted. Facebook also highlighted its Voyager transponder , saying in a blog post that it was built on the data-center technology it used for its Wedge 100 top-of-rack switch, and it was able to transmit Ethernet traffic at 200 gigabits per second over a single wavelength.
Building a New Kind of Cruise Community
APRIL 15, 2015
Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. And I’m hoping you can tell us if our strategy makes sense or if it sucks (don’t hold back!), so that others might gain insights for their own community efforts. So our ragtag army of cruise bloggers, travel writers, technologists and travel professionals teamed together to reverse-engineer the cruise discovery, planning and booking experience. Building a New Kind of Cruise Community.
Understanding Facebook EdgeRank [Infographics]
MAY 5, 2013
The News Feed — in the center column of your home page — is a list of stories from the people and pages you follow on Facebook. According to comScore, 40% of time on Facebook is spent on the News Feed. Knowing how Facebook decides what shows up (and what doesn’t) in news feeds is key for digital marketers. Facebook Social Media Social Media Marketing
Facebook Announces Crisis Response, Charitable Giving Tools at Social Good Forum
NOVEMBER 17, 2016
Facebook used its Social Good Forum in New York Thursday to introduce several tools for its users in the areas of crisis response and charitable giving. Facebook introduced Safety Check in October 2014 as a way for users in areas experiencing natural disasters or other crisis situations to let their friends and families know they are safe. Community Help. Fundraisers.
There Is No Salvation for the ‘Facebook Expert’
JANUARY 26, 2017
Seeing the forest from the trees, the smart Facebook advertiser no longer salivates like happy dogs hearing dinging bells. As we said before, Facebook has now largely solved the optimization challenge for you. Put the money in the machine and Facebook itself does the optimization. This kills the single-channel marketer and a raft of Facebook-only companies at the same time.
How Social Media Can Affect Your Search Engine Rankings
JULY 22, 2014
Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. You can see 38% of those doing very well with search engine optimization were also extensively integrating social media. Facebook is now over 1 billion users.
A Tale of Two Communities Part II – Salesforce.com
MARCH 3, 2011
This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Salesforce is actively running their communities with fervent involvement. Read Part 1 here. Productive?
Google+ Communities Yay or Wait and See?
DECEMBER 9, 2012
I don’t know about you but I’ve gotten more than a dozen invitations to Google+ communities in the last couple of days. In case you’re not aware of what that means, Google+ launched a new feature, Google+ Communities on Dec 6. Here’s a video from Google on what these new communities are all about: What Do Google+ Communities Offer My Business?
What's The Best Discovery Engine? | Small Business Mavericks
Small Business Mavericks
MARCH 17, 2011
» What’s The Best Discovery Engine? Until Bing called itself a “decision engine, not many people had heard that term. And I’d wager to say the same thing about “discovery engine, though I like that term. Yes, StumbleUpon came upon this concept long before Facebook. Responses to “What’s The Best Discovery Engine?
Cinemagraphs: The “New” Facebook Ad Format is Mesmerizing GIF/Video Hybrids
MARCH 2, 2015
As auto-play videos is now being fully established on Facebook, the social network is looking into ways to increase the quality of the ads displayed in the News Feed. A new ad format called a cinemagraph could be the answer and it is expected to start appearing soon. Similar Posts: How to secure your Facebook Page from being hacked. General Electric. Honda. Burberry.
Different Roles In The Community - Social Media
Social Media Network Marketing
MARCH 22, 2015
When we handle a set of Audience on Facebook, Twitter, TSU, LinkedIn and other Platforms it is important to understand them. Free Search Engine Submission Of Your Business, Brand, Referral, Product, Personal URL Submit Your Site For Free Get Listed On Google, Bing, Yahoo And More! million people worldwide have used the Free Search Engine Submission Service Go Here And Submit!:
Secret Sauce for Small Business: Building Social Media Communities
Blue Focus Marketing
AUGUST 22, 2011
“Social Media Communities Empower Small Businesses. Twitter is an amazing place to meet interesting people and join communities. But sometimes “ amazing is an understatement when it comes to Twitter relationships. Social Media Communities Create Value. Building your own community on Twitter is about creating value in terms of content and relationships.
Social Media Community Manager's Management
Social Media Network Marketing
SEPTEMBER 7, 2010
Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tuesday, September 7, 2010 Social Media Community Managers Management Monitoring Social Media can be overwhelming. Social Media Facebook Security These days all accounts and sites are concerned about account holders identity, and rightly so. Unported License. What do you do?
Facebook Journalism Project: A Complete Guide
JANUARY 11, 2017
Facebook’s efforts to bolster its relationships with media and news organizations and journalists continued with Wednesday’s introduction of the Facebook Journalism Project. We know that our community values sharing and discussing ideas and news, and as a part of our service, we care a great deal about making sure that a healthy news ecosystem and journalism can thrive.
How to Cut Costs with Your Own Support Community
Techipedia: Tamar Weinberg
JUNE 19, 2012
While most brands look to make a name for themselves on Facebook and Twitter, other businesses take a more introspective approach. Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. It’s Worked Before.
Facebook Develops Custom 360-Degree Video Stabilization Technology
SEPTEMBER 1, 2016
Facebook announced at its @Scale Conference 2016 in San Jose, Calif., Other announcements by the social network at @Scale included the open-sourcing of its Zstandard compression algorithm and the deployment of its MyRocks next-generation MySQL storage engine based on RocksDB. Some applications need these features, and they will allow MyRocks to become an all-purpose storage engine.
Interview with Community Manager: Helen Lynch from Yell.com
Social Media Citizens
MAY 5, 2011
Helen Lynch is a community manager at Yell.com, UK’s leading local search engine. You can follow Helen on Linkedin or Twitter. G: How did you build your experience as community manager? H: I started out in forums and IRC chat rooms, first as a user then as a volunteer mod and eventually moving into the role professionally. where I sometimes get to play with gadgets/toys and pretend it’s work! G: What are you top resources for community management? H: The emint mailserv, mentioned above. And what you mean by community – no two CM roles are exactly the same.
Optimize Your Posts on LinkedIn, Facebook, Twitter, Pinterest, and More
JULY 7, 2014
There are many tricks of the trade, such as including a shortened URL in your LinkedIn posts, using mobile-friendly images on Facebook, and applying the rule of thirds on Instagram. Optimize your Facebook posts. Provide a link: If you include a link, use a URL shortener such as Bit.ly so you can track how many people are clicking through from Facebook. Shorten URLs: Bit.ly
How to Use Facebook for Business and Marketing
Techipedia: Tamar Weinberg
MAY 5, 2010
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Marketing , Social Media > How to Use Facebook for Business and Marketing How to Use Facebook for Business and Marketing by Tamar Weinberg on May 5, 2010 Share As much as Facebook may not be kind to businesses , it’s still a tremendously valuable business tool.
Facebook 2016 Open-Source Year in Review (Infographic)
DECEMBER 19, 2016
Facebook launched 77 new open-source projects in 2016, yielding 60,000 commits and bringing its total to nearly 400 projects and more than 500,000 followers. Highlights include: The top new Facebook projects in 2016 show the large appetite for React and React Native in the developer community. More than 500,000 developers have React Developer Tools downloaded on Chrome.
Facebook News Feed: Friends and Family First, Core Values
JUNE 29, 2016
Friends and family come first in Facebook’s News Feed , as the social network detailed the latest tweak to its algorithm and detailed the values that guide that algorithm. Engineering director Lars Backstrom announced the algorithm update in a Newsroom post , saying that posts from friends will be ranked higher in News Feed than posts from pages. He wrote: Our top priority is keeping you connected to the people, places and things you want to be connected to—starting with the people you are friends with on Facebook. We don’t favor specific kinds of sources—or ideas.
11 Little Facebook Tips That Bring BIG Engagement Results
AUGUST 10, 2015
But when it comes to Facebook engagement, gaining audience attention can be tough. Below are a few tips to help you dazzle and delight your fans – and get your Facebook Page buzzing! 11 Little Facebook Tips That Bring BIG Engagement Results. 1. Brand recently changed mine to promote an upcoming Facebook webinar. Facebook is a visual medium. Contact Us.
Introducing Blekko, the Self-curated Search Engine
APRIL 25, 2012
It’s the search engine that prides itself on human curation. Blekko separates itself from other search engines by making use of the “/” tag—the slashtag as a search tool. Using slashtags, you can basically create your own search engine for any topic you like. Right now, Blekko stands as a very unique search engine with a very bright future.
How To Create the Perfect Facebook Fan Page
Techipedia: Tamar Weinberg
DECEMBER 1, 2009
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > How To Create the Perfect Facebook Fan Page How To Create the Perfect Facebook Fan Page by Tamar Weinberg on December 1, 2009 Share This is a guest post by Jesse Stay , founder and CEO of SocialToo.com and all around great Facebook Fan Page coder.
Is Community Leadership Better Value Than SEO?
Small Business Mavericks
MAY 22, 2012
Across the web, search engines deliver around 30% of all traffic. Some marketing experts now lean heavily towards social media, especially Facebook, Twitter and now Google+. In doing so, rather than broadcasting your content, you have the perfect opportunity to become a community leader within your niche. That may well be Facebook or Twitter. Often, it is going to be more niche related areas such as forums and the blog community. You can access these channels, and if used wisely, can make you a community leader that everyone recognizes and trusts.
A Complete Guide to Facebook’s Q3 2016 Financial Results, Earnings Call
NOVEMBER 3, 2016
Beat the Street, indeed: Facebook’s third-quarter-2016 financial results exceeded Wall Street’s projections across the board, and the social network now boasts 1.79 billion in the prior-year quarter, and Facebook said ad revenue grew by more than 50 percent in all regions of the globe. Facebook reported 1.79 66 percent of Facebook’s MAUs visit the social network every day.
Best Internet Marketing Posts of 2010
Techipedia: Tamar Weinberg
JANUARY 5, 2011
As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Facebook. Community Management/Engagement. Facebook. Today, I turn 30.
The Truth about Google + for Business (and Content Marketing)
Convince & Convert
MAY 2, 2014
But as a social layer, Google+’s potential impact extends far deeper into Google’s other products, including search engine optimization and Google authorship. Facebook and Twitter data is not public, so Google will continue to want its own social layer that helps with content ranking. ” If it’s all about you, it’s impossible to build a community.
101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
AUGUST 5, 2013
What are the best days and times for Facebook updates? Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. While 86% of marketing professionals have “liked” at least one brand on Facebook, just 58% of consumers have done so. But…20% of all divorces are blamed on Facebook. Facebook Facts and Statistics.
Twitter Updates Progress on Diversity, Inclusion
JANUARY 19, 2017
Twitter’s update on its diversity efforts followed the same theme as counterparts Facebook and Pinterest : modest progress, along with the acknowledgement that more work needs to be done. Highlights from his blog post follow: Our leadership team and board grew , becoming more representative of the people and communities that use our service. We don’t presume to have all the answers.
10 Community Manager Responsibilities that Don't Involve Twitter.
Techipedia: Tamar Weinberg
MARCH 17, 2010
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook by Tamar Weinberg on March 17, 2010 Share This is a guest post by Itamar Kestenbaum.
31 Expert Guides to Maximizing Online Brand Visibility – WPO
APRIL 29, 2014
event sponsorships, community outreach, analyst coverage, trade association membership) components. ” As indicated by the posts from Search Engine Watch and All Twitter highlighted below, that is starting to change, but only just. Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal. Time for a New Definition of SEO by Search Engine Watch.
Facebook and Twitter Offer News Organizations Much More than Just News Delivery
MARCH 19, 2012
The Pew Research Center’s The State of the News Media 2012 is out and the section on What Facebook and Twitter Mean for News makes for an interesting read. The figures on where users get their news links from is already being covered as a sign that Facebook and Twitter may not be as strong of a news source as previously thought. So don’t let social push SEO out of the mix.