Pam Moore

MARCH 9, 2020

Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement. Why smart and savvy marketers understand the deep foundations and details of developing and optimizing lead conversion funnels. Even worse, most of them don't know how to measure results.

ROI 78

ROI Strategy How To Marketing 78

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Everything is being driven by mobile. Or conversely, to keep their names out of the news.

Marketing 199

Marketing Syndication Adwords Social Media 199

Pam Moore

AUGUST 2, 2020

A plan that helps you achieve your marketing and business goals at the highest level of ROI possible? Heading straight to your computer, mobile device or video camera with the intent to start randomly creating and blasting out content before you have a plan will not deliver the results you dream about.

eBook 78

eBook Questions Strategy Template 78

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 60

Activities Communities Social Media How To 60

Convince & Convert

MAY 30, 2014

.” Navy Federal has an almost built-in community – the military community – so Michael’s team’s main goal is to just engage with that community in the online sphere. Now, they want to focus more on measuring ROI to see how they can improve their efforts. CEO of J Crew, Mickey Drexler.

Social Media 132

Social Media iPad Banking Conversation 132

Akamai Marketing

DECEMBER 22, 2011

Cross-Department Social Media: As businesses continue to face the reality that community management (social media) requires time and committment, they are likely to empower more and more employees to work on the “social media team” the social media team won’t be a coming exclusively from the marketing and communication teams.

Social Media 217

Social Media Trends Smart Phone ROI 217

Pam Moore

MARCH 25, 2020

The age where you must embrace conversation, human connection and meaning in dialog, not just one to many show up and throw up content. I am the co-founder and CEO of a successful social media, digital marketing and conversion optimization agency, Marketing Nutz. Tapping into the OPC (other people's content and community).

Brands 78

Brands Smart Phone ROI Social Media 78

Later

MARCH 22, 2021

With Elise in your corner, you’ll be growing an authentic community in no time. . One tutorial in particular, “ Tips for Creating Engaging Mobile Ads ” is a great reference for running ads on mobile devices. Cost: Free! Want to grow on Instagram? View this post on Instagram. Cost: Free! . Cost: Free! Subscribe today ! .

Social Media Management 102

Social Media Management Course Social Media Instagram 102

Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Trends Content 167

Sprout Social

APRIL 25, 2023

of Facebook users access the platform from a mobile device. To get a head start engaging your audience, complete this free worksheet that will set you up to build authentic connections with your community. For example, according to Statista , 23.7% The app skews male, with 57% of users identifying as such.

Facebook 115

Facebook How To Aggregator Metrics 115

Oktopost

OCTOBER 24, 2022

If you think most viewers will be using a mobile device, then they may not be able to hear the accompanying audio. Employee spotlights should focus on the employee themselves, but it’s a good idea to start with a set of questions to move the conversation forward. On the other hand, videos aren’t always the right choice. Contentsquare.

Social Media 109

Social Media How To B2B LinkedIn 109

Pam Moore

APRIL 22, 2017

According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. Influencer marketing is a powerful way for you to increase brand awareness, grow community, grow your own influence, increase engagement, and grow your business when done right. Click To Tweet. Need more help?

Influencer 166

Influencer Tips Marketing Training 166

Convince & Convert

MAY 31, 2013

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. From Janrain , a free guide on how to improve conversion rates and data quality. So many other tools deliver a strong ROI, so while social is important, it shouldn’t be the whole focus.

Case Study 131

Case Study ROI Social Media Team 131

Pam Moore

JANUARY 4, 2017

We don’t want to wait in line or even wait for a mobile web page to load on our device. They give up because they don’t have the ROI they made up in their mind they should have by now. Stop worrying what everyone else is doing and start focusing on the needs of your customer and your online community, period.

Social Media 167

Social Media Social Networking Training Instagram 167

SocialFish

JANUARY 11, 2011

Here’s to more great conversations to come in 2011! We have some great stuff in the works, including a new Open Community case study series by Deirdre Reid , and an interview series where we’ll be talking to several top association CEO’s about the ideas in our little book. Community Management Resources.

Postrank 170

Postrank Handbook Case Study Press Release 170

Oktopost

JUNE 21, 2022

So-called “LinkedInFluencers” are a source of invaluable information and tips for B2B marketers, and the ROI on reading a few choice posts can be dramatic. If one of these influencers were to speak about a new practice or tactic for achieving better work-life balance, it would spark more conversations across the industry.

Influencer 88

Influencer LinkedIn B2B Industry 88

Pixlee

DECEMBER 1, 2020

If the influencer is a prominent fan of your retail brand, then chances are, their community of followers (no matter how many) could be fans too. . Leverage Mobile Marketing for In-store Events. Another mobile marketing tool to tie-in to the influencer campaign is a quick store locator. Create A Buzz With Micro-influencers.

Retail 60

Retail Influencer Marketing Authentication 60

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success.

Social Media 190

Social Media Paid Search Reputation SMS 190

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Social marketing is conversational marketing in large part.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Pam Moore

MAY 27, 2016

989 million mobile daily active users on average for March 2016. billion mobile monthly active users as of March 31, 2016. Facebook presents tremendous opportunity to nurture relationships, establish and grow community, increase brand awareness and even your business bottom line. Approximately 84.2% Facebook is no different.

Facebook 113

Facebook Marketing Groups Groups 113

Audiense

NOVEMBER 1, 2016

Aimed at helping brands and agencies improve the effectiveness of their advertising, these new tools allow clients to be extremely precise with ad targeting to ensure campaigns are delivered to the right people, and drive the value of paid and earned media both on Twitter and beyond the social network across thousands of mobile apps and websites.

Twitter 89

Twitter CPA CPC Social Graph 89

Pam Moore

JULY 20, 2020

Communication is good and will keep you connected with your audiences and customers. You can never go wrong by investing in community and the human beings within them. Make sure your communication is authentic, helpful, human and kind. How to continue to build relationships via authentic conversations.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

Communication is good and will keep you connected with your audiences and customers. You can never go wrong by investing in community and the human beings within them. Make sure your communication is authentic, helpful, human and kind. How to continue to build relationships via authentic conversations.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

DECEMBER 21, 2020

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You forgot what a positive ROI looks like. Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You forgot what a positive ROI looks like. Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You forgot what a positive ROI looks like. . Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

OCTOBER 11, 2016

Are your tweets helping you grow community and nurture relationships? Are your tweets helping you increase the ROI of all of your content marketing, digital and brand marketing? Increase ROI of every marketing dollar you spend? Tapping into the power of the OPC – other people’s content and community.

Tips 60

Tips ROI Social Networking Training 60

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 97

Activities Brands Analysis Template 97

Sprout Social

FEBRUARY 5, 2019

As noted in our guide to 2019’s social media trends , the need for conversational commerce is growing. Also, note that Hello Fresh provides a variety of prompts to help guide the conversation from point A to point B. This is a prime example of how to funnel a customer through a conversation to eventually lead them to take action.

Examples 110

Examples Strategy Marketing Discount 110

Convince & Convert

AUGUST 23, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. For example, posting to Amerifirst’s popular Pinterest page takes just a few moments but has a strong ROI because every post keeps the 3,000+ followers so engaged. Facebook users are mobile. Social Media Stat of the Week: 78% of U.S.

Advertising 130

Advertising Marketing How To Education 130

Keyhole.co

FEBRUARY 9, 2024

It’s a good idea to create a sense of community and build good relationships with your followers. According to Baptist Health, the average attention span of Facebook users across mobile and desktop use was between 1.7 Unless you’re an AI computer, that’s not much time to communicate. How Do I Calculate Social Media Conversions?

Strategy 52

Strategy Facebook Marketing Groups 52

Hootsuite

JULY 2, 2019

Their posts create a sense of community among themselves and their customers alike. Learn how to measure and present social results that will prove ROI with Hootsuite’s new Social ROI and Value Analysis training and certification. The advocacy program led to a 2% increase in conversion rate on student recruitment content.

Social Media 111

Social Media Guidelines HootSuite How To 111

Buffer Social

NOVEMBER 12, 2019

Get this: During Black Friday 2018, there were reports of brands getting 2000% ROI from using SMS campaigns during the Black Friday weekend. . You probably have a lot of content to create around these busy holiday dates, so it can be quite a relief to get some help from your community by re-sharing the content that they’re already making. .

Social Media 67

Social Media SMS UGC Marketing 67

Pam Moore

OCTOBER 28, 2019

We don't want to wait in line or even wait for a mobile web page to load on our device. They give up because they don't have the ROI they made up in their mind they should have by now. Getting real with the state of your business, community, audience, brand awareness and what it is going to take to get to where you need to go.

Social Media 60

Social Media Marketing Training Social Networking 60

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. You’re also able to access your data via Digimind’s mobile app.

Tools 52

Tools Social Media Sentiment Price 52

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. It's everywhere. Episode Highlights.

Content 104

Content Marketing Template Templates 104