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iOS 14 Resources for Facebook Advertisers

Jon Loomer

Here’s a sampling of the questions that can be found there: When configuring events, some are displayed as “Hidden.” What changes should I expect to advertising tools related to mobile app ads as a result of iOS 14? Like I said, that’s just a sampling! Let me know in the comments below! Blog Posts.

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Facebook Ad Metrics Updates: Clarification and Removal

Jon Loomer

Facebook says that estimated metrics are “calculated based on sampling or modeling,” and are therefore “hard to precisely quantify.” To do this quickly, we sample the data and will therefore label it as estimated. But following are a few highlights: Various mobile app actions. See the entire list here.

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60+ Creative Marketing Ideas for Small Business

Writtent Blog

Open as many communication channels as appropriate , including but not limited to LinkedIn, Facebook, Twitter, a toll-free phone number, live chat on your website, email, and related forums and blog comments. This includes online reviews on websites like Yelp, recommendations on LinkedIn, and rave comments through any channel.

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How to Edit the Facebook Ad Destination URL by Placement

Jon Loomer

While 143 users is not a large sample size, a 16-second duration at about 8 seconds per page would not be considered a high-quality visit! I compared other visits via mobile and referred by Facebook, which averaged over a minute. Maybe you want to send desktop viewers and mobile viewers to completely different landing pages.

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The Power of Facebook Advertising [Infographic]

Mindjumpers

Just over 50% of Facebook’s users are on mobile – that means 543 Million mobile users. Billion items are ‘liked’ or commented on every single day on Facebook – making the network the most engaged ever. Were they a random sampling? More than 3.2 What were the budgets?

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5 Ways You Aren’t Using Facebook Ad Reports

Jon Loomer

News Feed on Mobile Devices. Audience Network on Third Party Mobile Apps. While mobile devices have the cheapest cost per website click (other than Audience Network, which is a very small sample size), the cheapest conversions actually came from desktop. Let me know in the comments below! Breakdown by Country.

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Baby Boomers Get Connected with Social Media

Idaconcpts

Baby boomers want to overcome health and mobility issues. Here are 2baby boomer profiles to illustrate the health and mobility issues that this generation faces: Stephanie, a 61-year-old woman from New York is a disabled widow who spends most of her days and nights sitting at home due to Parkinson’s Disease. Yes, you read that right.