Social Media Strategies Summit

NOVEMBER 30, 2022

hours on social media. Until relatively recently, most influencer marketing has fallen into the category of impossibly good-looking people looking bored in expensive destinations. That made him an ideal, if surprising, choice to promote the brand collaboration between Gucci and The North Face. Image source.

Campaign 304

Campaign Brands Influencer Collaboration 304

Ignite Social Media

APRIL 16, 2018

We’re proud to announce that alongside our client, Visit the Outer Banks of North Carolina (Outer Banks) we’ve won the Shorty Award in the Large Media Buying Strategy category. The Shorty awards are in their 10 th year and they continue to be one of the highest honors within the social media space.

Banking 119

Banking Social Media Travel Newsletter 119

Sprout Social

SEPTEMBER 18, 2023

Managing social media and other marketing channels in this economy can be challenging. According to The State of Social Media 2023 report, 79% of marketers expect an increase in their overall marketing budgets in the next three years. Here’s an article where you can learn more about social media budgeting.

Marketing 130

Marketing How To Sample Samples 130

Sprout Social

OCTOBER 10, 2023

But influencer marketing isn’t as simple as picking any creator, creating one-off content and reaping the benefits of their loyal following—our report found 81% of social marketers describe influencer marketing as an essential part of their social media strategy. Their brand collaboration with e.l.f

Examples 125

Examples Influencer Campaign Marketing 125

Mindjumpers

JANUARY 9, 2012

He has a special interest in using social media for learning and blogs. With social media coming in, this has become far easier, defined and exhaustive, than ever before. How teachers can use social media for learning. Similar Posts: Combining UX With Your Social Media Profiles.

Social Media 176

Social Media Construction Aggregator Collaboration 176

Oktopost

JUNE 1, 2023

Without the right approach, leveraging social media can feel like a constant source of friction. Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. Constraints on time and resources.

ROI 62

ROI Social Media Marketing Curation 62

Keyhole.co

DECEMBER 26, 2023

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Analyzing Red Bull’s social media accounts As this blog’s title attests, the first thing you think of when you hear ‘Red Bull’ is the now timeless slogan ‘ Gives You Wings. ’ Instagram: 19.1 million Twitter: 1.9

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

MAY 14, 2020

Many brands want more engagement around their social media posts but don’t know what else to do or are stuck in the same old strategy. Your social media engagement can always be improved upon, there is no maximum engagement level that one can reach. What is social media engagement? Execute strategy ideas.

Engagement 143

Engagement Social Media How To Metrics 143

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet.

Social Media 98

Social Media UGC Reddit YouTube 98

Oktopost

AUGUST 10, 2023

This is where the strategic utilization of social media comes into play. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media B2B Sentiment How To 62

Stay N' Alive

SEPTEMBER 19, 2013

I''m a big fan of my friend Jeremiah Owyang''s principle of " The Collaborative Economy." The Collaborative Economy is a new phase of this principle, where instead of only sharing online, close friends, family, and some times strangers are now using online tools to find ways to share in real life. This is where the trouble begins.

Collaboration 102

Collaboration Real Estate News B2B 102

Mindjumpers

AUGUST 24, 2010

Mindjumpers is in a collaborative partnership together with the Bees Awards – the first social media marketing award show that will take place 9th November in San Francisco. The entries are placed in 16 different categories and exemplifies the power and creativity of social media marketing professionals.

Company 171

Company Social Media Disqus Collaboration 171

Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. G2Crowd Rating: 4.1. CoSchedule.

Analytics 125

Analytics Tools Social Media Curation 125

Atom Thought

OCTOBER 10, 2010

Brands need to play the social media marketing game very subtly. Which aspiration can the brands help fulfil, is something that the brands need to decide themselves.The aspirations can be broad or focused and relevant only to the category which they belong to. How businesses are lapping up social media?

Social Media 245

Social Media Crowdsourcing Small Business Collaboration 245

Buffer Social

OCTOBER 11, 2023

Many social media platforms are rethinking the way they reward their top creators.    A blue tick or badge on social media used to mean you were someone to watch — whether that meant a creator with a growing following or a recognized public figure.

LinkedIn 116

LinkedIn Badge Communities How To 116

Mindjumpers

OCTOBER 27, 2010

Tweet We have in earlier posts written about The Bees Awards; the first international social media award show. We’re in a collaborative partnership with Bees Awards and are following the competition closely. It’s taking place in San Francisco on November 9 where the winners of 16 different categories will be announced.

Social Media 193

Social Media SMS Social CRM Technorati 193

Waxing UnLyrical

DECEMBER 21, 2018

What story opportunities exist for both traditional and social media? List about five categories where threats or barriers could exist. After exhausting all possible barriers in each category, give each person a marker and allow them to place five checkmarks next to the ideas he or she finds to be most critical to success.

Strategy 220

Strategy Analysis Collaboration Small Business 220

Convince & Convert

NOVEMBER 30, 2023

Whether it’s incorporating AI, leaning into new social media platforms, finally getting serious about content personalization, or a million other possibilities, there’s probably no shortage of priorities on your to-do list. Steps 4, 5 and 6: COLLABORATE, CALIBRATE, AND CALCULATE. you’re not alone.

Project 125

Project Collaboration Buy Team 125

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. Even though the majority of marketers say influencer marketing is vital to their social strategy, only 34% have a dedicated budget for influencer marketing.

ROI 104

ROI Influencer Marketing Survey 104

Sprout Social

JUNE 7, 2021

However, overwhelming message volumes, inefficient workflows and a lack of structure can prevent social media teams from making the most of this engagement—and even hamper response times. It can be as simple as identifying relevant message types or customer service message categories that you and your team should prioritize.

Instagram 129

Instagram Team Notification Collaboration 129

Hootsuite

AUGUST 10, 2022

If you do fall into that first category, welcome to 2022! Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. What are KOLs?

How To 106

How To Marketing Collaboration Influencer 106

Adam Sherk

MARCH 8, 2012

For most publishers social media has earned itself a prominent seat at the audience development table. However many still face issues with strategy, execution and incorporating social into a cohesive program. Here are eight social media questions that publishers should be asking themselves: 1.

Publishing 215

Publishing Questions Social Media Activities 215

Convince & Convert

APRIL 18, 2012

She also acts as Director of Calm for the new virtual social media assistant agency, Don’t Panic Management. You can find her tweeting about social media, martinis, and music as @jessostroff. Creating collaborative pinboards is easy, and you can choose who you want to be able to pin to it by inviting people via email.

Tools 156

Tools Products Social Media Collaboration 156

Bill Hartzer

FEBRUARY 24, 2011

TouchStorm , a leader in online editorial video, has a job opening for a social media guru. Here is the job description, as recently forwarded to me: Social Media Guru, TouchStorm. Social Media Guru. Craft and implement social media promotions for brands. 1-3 years managing a social media team.

Social Media 118

Social Media Collaboration Applications Project 118

Mindjumpers

MAY 6, 2011

The Best in Social Media Marketing were awarded in second edition of The Bees Awards on May 3 at San Francisco with a lot of grandeur. Best Use of Social Media Platform: AgênciaClick Isobar (Brazil). Best Marketing Within Social Games (Nominees): Grape (Russia). Best Use of Mobile (Nominees): Grape (Russia).

Social Media 188

Social Media Social CRM Project Film 188

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere.

Mobile 138

Mobile Notification Collaboration Library 138

Convince & Convert

DECEMBER 20, 2013

This week, we have a very special Year in Review episode of Social Pros. Jay, Jeffrey, Zena, and Jess Ostroff discuss content, collaboration, free lunches, predictions for 2014, predictions for 2015, and Mark Wahlberg. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Listen Now.

Social Media 145

Social Media Collaboration Class Retail 145

Socialized

NOVEMBER 26, 2009

Here are my five social media predictions for 2010. Location-Based Applications Will Dissolve Into General Social Networks. Large software providers like IBM, SAP and Oracle will launch, or announce, the first enterprise-grade social networking and Web 2.0 Augmented Reality Applications Will Start to Go Mainstream.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

The Social Media Incubator

JANUARY 13, 2010

scan or click the QR code to see the packages we offer Caroline Melberg speaks on social media by admin on January 13, 2010 Caroline Melberg of Small Business Mavericks and collaborator on the Social Media Incubator ™ speaks on social media for the Terry Craig Show ! Copyright © 2009-2011.

Social Media 108

Social Media Small Business Foursquare Consultant 108

Sprout Social

DECEMBER 22, 2022

As 2022 comes to a close, we’re looking back on our own year in social at Sprout. Like most social media teams, we’re taking stock of what went well with our social media marketing and what we can improve on as we enter 2023. Olivia Jepson Senior Social Media Strategist. Setting expectations.

Strategy 106

Strategy Metrics Team Social Media 106

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

There have also been doctors that have used social networking tools, like Twitter, during surgery. This is a great use because it allows doctors collaborate together and share their expertise, which can ultimately save a patient’s life and/or help find cures in the future. Another use has been to aid others in fulfilling dreams.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Sprout Social

DECEMBER 15, 2021

With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. In this article, we’ll show you why TikTok should be an essential part of your social media marketing strategy. Don’t overthink that you need a fancy video setup either.

How To 131

How To Hashtag Influencer UGC 131

Sprout Social

SEPTEMBER 7, 2022

TikTok is the fastest-growing social media platform we’ve seen thus far, reaching 1 billion users in September 2021, a record five years since its worldwide launch in 2016. While social media marketing creates a cohesive strategy for all social media platforms —TikTok marketing focuses just on TikTok.

Brands 89

Brands Marketing Influencer Analytics 89

Keyhole.co

DECEMBER 28, 2022

For a while now, Instagram has been one of the most important social media platforms and digital marketing channels. Up until now, brands and influencers alike have been using business accounts to support their Instagram marketing efforts and leveraged third party apps to access robust social media marketing analytics.

Instagram 98

Instagram Influencer Analytics Notification 98

Sprout Social

NOVEMBER 21, 2023

What are they posting on social media? This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. For example, analyzing your competitor’s social media might reveal gaps in your own strategy. You need to know it all.

Sentiment 95

Sentiment Metrics Analysis Trends 95

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

Research 265

Research Social Media Marketing Retail 265