Jon Loomer

APRIL 18, 2022

According to a recent North Carolina State University study , Facebook doesn’t account for context when assigning a user an interest that is used for ad targeting. The Facebook algorithm, based on the mention, would infer an interest in green cheese. In the first study, the researchers created 14 new Facebook user accounts.

Study 203

Study Facebook Advertising Research 203

Sprout Social

OCTOBER 5, 2023

Is managing multiple social media accounts becoming too tedious? Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is Creator Studio?`

Instagram 107

Instagram Facebook Marketing Features 107

Hootsuite

MARCH 27, 2024

The language of digital advertising can be confusing: ROI, UTMs, CTRs… One particularly common question is: what exactly is the difference between a boosted post vs ad on social platforms? It’s a bit of a tricky one to answer because boosted posts are technically a form of social advertising. What’s a social ad?

LinkedIn 107

LinkedIn Instagram Tips HootSuite 107

Hootsuite

MAY 31, 2022

Facebook Marketplace launched in 2016 as a place for people to buy and sell within their communities. Sure, Facebook Marketplace may have started as an online garage sale. So how does Facebook Marketplace work? Read on for our complete guide to the benefits of Facebook Marketplace for business. Electronics. Entertainment.

Tips 145

Tips Facebook Retail HootSuite 145

Jon Loomer

OCTOBER 16, 2020

Targeting strategy is an important aspect of finding Facebook advertising success. Facebook has barely changed it since it was first released, other than taking some functionality away due to privacy concerns. Facebook will first prompt you to choose from “Everyone on Facebook” or “People connected to your page.”

Research 158

Research Facebook Privacy Education 158

Jon Loomer

OCTOBER 30, 2020

If you manage Facebook ads for others or have an agency manage your ads, the sharing of assets in Business Manager is critical. The proper people need access to accounts including Facebook pages, Instagram business profiles, WhatsApp accounts, and more. Select the Facebook page this account is connected to. Then click to add.

Instagram 214

Instagram Facebook URL Mobile 214

Harp Interactive

MARCH 10, 2014

Categories: Blog , Facebook , How To , Social Media Marketing Tags: facebook 5 star rating and reviews , Facebook reviews , how to remove facebook reviews Has your Facebook Page ever received an unwarranted ‘Review’ by a disgruntled ex-employee or competitor?

Review 319

Review Facebook Influencer Social Media 319

Sprout Social

SEPTEMBER 30, 2022

Facebook is constantly introducing new updates to enhance the user experience. Many of their new features–from Stories to Facebook Live–have been a hit with users. On that note, let’s take a closer look at one of the latest features – the option to hide likes on Facebook. Why you may want to hide likes on Facebook.

Facebook 116

Facebook Privacy How To Film 116

agora pulse

JULY 30, 2020

Do you manage Facebook groups for your clients? If so, consider using Agorapulse to post to Facebook groups and save time and energy. Whether your Facebook Group is just getting started or is well established, you can post to it via Agorapulse. As an admin of several Facebook groups, the enhanced productivity alone is worth it.

Groups 164

Groups Groups Facebook How To 164

Convince & Convert

MAY 20, 2012

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. There are five specific categories of social media software, and lumping them all under “social media management” does us all a disservice.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Keyhole.co

JANUARY 20, 2024

The answer is Facebook marketing. Anyone can market on Facebook–big brands, small businesses, and individuals alike. Facebook marketing is a cost-effective way for a small business to reach a big audience on a minimal budget. In fact, surveys show that the majority of Facebook users follow at least six brands.

Small Business 100

Small Business Engagement Strategy Facebook 100

Harp Interactive

SEPTEMBER 6, 2013

Categories: Blog , Facebook , Social Media Marketing Tags: 2013 fall marketing trends , community guidelines , favicon , Social Media Marketing A roundup of this week’s Facebook Posts from Harp Social’s Facebook Page. Post by Harp Social. Post by Harp Social. Read more. ).

Guidelines 251

Guidelines Facebook Trends Communities 251

Harp Interactive

DECEMBER 5, 2013

Categories: Blog , Facebook , How To , mobile marketing , Search Marketing , Social Media Marketing Tags: facebook marketing , Facebook sharing , optimizing images for social sharimg You put a lot of time & energy into building your website and/or blog; every page has a specific purpose and every photo was picked using great care!

Facebook 287

Facebook Energy Mobile Social Media 287

Ignite Social Media

JANUARY 28, 2019

Facebook offers several ad objectives to drive campaign performance. Within ads manager, Facebook requires advertisers to select an advertising objective. There are 3 main categories to assist with the overall goal of your ad. These categories consist of awareness, consideration and conversion.

Facebook 138

Facebook Construction Advertising Eventful 138

Mindjumpers

SEPTEMBER 16, 2011

Tweet Being a business maintaining a Facebook page, there’s no doubt that you need to be engaging in order to increase the number of fans and make them interact with you. The infographic has eight different categories with 64 marketing techniques in total. Similar Posts: Why do People Engage With Brands Socially (Infographic).

Facebook 277

Facebook Marketing Team Strategy 277

Sprout Social

APRIL 25, 2023

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. Optimize your posting strategy.

Facebook 115

Facebook How To Aggregator Metrics 115

Hootsuite

SEPTEMBER 13, 2023

You’re here looking for info about using Facebook Page templates. But we respect you too much (and love dramaaaa too much) not to tell you the truth— Facebook Page templates are currently only available to Facebook Pages that are still in “classic” Page mode. What is a Facebook Page template?

Template 109

Template Templates Facebook Review 109

agora pulse

OCTOBER 14, 2020

Which Facebook Ad objective should you choose for your Facebook Ad campaigns? Selecting a campaign goal is one of the most challenging parts of setting up Facebook Ads. If you’re new to Facebook Ads, you might be tempted to avoid making a decision and just boost you r posts instead. Facebook Ad Objectives.

Facebook 144

Facebook Campaign Social Media Management Conversation 144

Webbiquity SMM

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. This psychological phenomenon has further expanded thanks to the growth of social media. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy.

comScore 299

comScore Marketing Case Study Review 299

Harp Interactive

APRIL 11, 2014

Below are highlights of changes on top social media platforms for the week ending April 11, 2014: New on Twitter 5 Big Changes Coming to a Twitter Profile Near You Are you ready? A new [.] ( Read more. ).

Notification 323

Notification Social Media Platform Twitter 323

Hootsuite

MAY 2, 2023

For new agents and veteran brokers alike, real estate Facebook Pages play a major role in building awareness and having a strong online presence. Not only are Facebook Pages great for promoting your latest listings or create ads to reach potential clients, they can also be an effective way to generate more traffic and leads for your business.

Real Estate 102

Real Estate Facebook HootSuite How To 102

Ignite Social Media

JANUARY 5, 2021

If you are a brand with a global presence you should consider Facebook Global Pages. Facebook Global Pages aren’t new , they have been around for a few years now, but many brands aren’t taking full advantage of this structure. Let’s dive into more specifics about Facebook Global Pages. Default Page.

Facebook 161

Facebook Marketing Aggregator URL 161

Harp Interactive

MAY 23, 2014

Categories: Blog , Facebook , Google Plus , LinkedIn , Pinterest , Social Media Marketing Tags: Facebook , How You Rank , linkedin , Pinterest , Pinterest analytics , yelp , yelp video reviews Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

Analytics 280

Analytics Review Social Media Video 280

Hootsuite

APRIL 19, 2021

Creator Studio is a dashboard for brands and content creators using Instagram and Facebook. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. It brings together social media analytics, scheduling and community management. Source: Facebook.

Instagram 140

Instagram HootSuite Facebook How To 140

Harp Interactive

MAY 16, 2014

Categories: Blog , Facebook , LinkedIn , Pinterest , Social Media Marketing , Twitter Tags: CardMunch , evernote , Facebook , facebook audience insights , language targeting , linkedin , mobile ads , mute button , Pinterest , social media , Social Media Snapshot , Twitter , Yahoo!

Yahoo 252

Yahoo Mobile Social Media Twitter 252

Ignite Social Media

APRIL 30, 2020

In place of Facebook’s biggest annual event, Mark Zuckerberg and other Facebook leaders will be doing a series of updates throughout the year. Below, we’ve broken down the latest updates as well as key takeaways to help inform your social marketing strategy. Facebook and COVID-19. Source: Facebook.

Facebook 141

Facebook Video Small Business Applications 141

Harp Interactive

FEBRUARY 7, 2014

Categories: Blog , Facebook , Google , Pinterest , Social Media Marketing Tags: AllFacebook , Chrome , Facebook , Facebook Ad Manager , Google , Pinterest , Pinterest mobile , social media , Social Media Marketing , Social Media Snapshot Social Media Snapshot: Facebook Ad Manager Updates, New Technology & Pinterest Makeovers, Oh My!

Social Media 243

Social Media Facebook Mobile Google 243

Ignite Social Media

OCTOBER 30, 2018

Facebook continues to fail to capture the attention of younger users. Behavior trends over time have shown that those in the Millennial and Gen Z category are logging on less and less. Why Are They Deleting Facebook? Where are They Spending time on Social Media? The post Millennials are Deleting Facebook.

Facebook 157

Facebook Research Trends Instagram 157

Harp Interactive

MARCH 14, 2014

Below are highlights of changes on top social media platforms for the week ending March 14, 2014: New on Facebook Facebook Makeover Frenzy: A New Look [.] ( Read more. ). Blog Facebook Google Google Plus How To Instagram Social Media Marketing Google Search social media Social Media Snapshot'

Google 232

Google Instagram Social Media Facebook 232

Harp Interactive

FEBRUARY 28, 2014

Categories: Blog , Facebook , Google , HootSuite , LinkedIn , Monitoring , Social Media Marketing , Twitter Tags: Facebook , Facebook Messenger , Firefox , Google , linkedin , Promoted Accounts , socia media , Twitter , Who''s Viewed Your Profile Facebook Tags, Twitter Promoted Accounts, Google Helps Local Media, and more!

HootSuite 248

HootSuite Social Media Twitter Facebook 248

Harp Interactive

FEBRUARY 14, 2014

Categories: Blog , Facebook , Google , Social Media Marketing , Twitter Tags: Facebook , Firefox , Google , page layout algorithm , social media , Social Media Marketing , Top heavy filter , Trending , Twitter Facebook Trending Hashtags, New Twitter Layout, Google Page Layout Algorithm Updates and more!

Hashtag 228

Hashtag Trends Social Media Twitter 228

Hootsuite

FEBRUARY 10, 2020

Creating a Facebook business page doesn’t have to be difficult. You likely already have all the photos, text, and ideas you need to build your Facebook business page. billion people use Facebook every month, and more than 140 million other businesses already use Facebook to connect with that massive audience.

Facebook 145

Facebook How To HootSuite Template 145

Harp Interactive

MARCH 7, 2014

Categories: Blog , Facebook , Pinterest , Social Media Marketing Tags: Facebook , Facebook Ad Manager , Facebook ad sets , facebook ads , free image , getty images , news feed , social media , Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

Feed 217

Feed Feedly News Social Media 217

Harp Interactive

SEPTEMBER 23, 2015

Categories: Social Media Marketing Tags: facebook ads , Facebook Advertising , facebook marketing , facebook statistics , Social Media Marketing Almost every type of business can benefit from a solid Facebook advertising strategy. Read more. ).

Advertising 150

Advertising Facebook Statistics B2B 150

Jon Loomer

AUGUST 14, 2023

Meta first announced Special Ad Categories in 2019. When you create a campaign, you are required to specify if you are running an ad to promote a Special Ad Category. Categories include: Credit Employment Housing Social Issues, Elections, or Politics Most ads will not qualify. This protects both you and Meta.

Insurance 136

Insurance Advertising Issues List 136

Hootsuite

JUNE 20, 2022

Even if you’ve been on the site since the Stone Age (aka 2004), there are always some new Facebook tricks and tips to discover. Facebook is still the largest social media platform. hours a month on Facebook, there are plenty of opportunities to get in front of your target audience. General Facebook hacks.

Tips 145

Tips HootSuite Badge Facebook 145

Hootsuite

SEPTEMBER 1, 2020

We can’t prove it, but we’re pretty sure he was talking about Facebook updates. But one thing’s for sure: Facebook never rests on its laurels. It’s why we’ll be keeping this page updated regularly, spotlighting the most important Facebook updates each month. Top Facebook updates you need to know in 2020. Source: Facebook.

Facebook 145

Facebook Mobile Groups Groups 145