Hootsuite

NOVEMBER 28, 2023

Finding ways to drive traffic through social media has always been an uphill battle for marketers. Amanda Natividad , VP of Marketing at SparkToro (and one of my favorite people to follow on any social platform), first introduced the term in this blog post. Luckily, zero-click content may be the answer we’ve been seeking.

Content 97

Content HootSuite Sentiment Metrics 97

Convince & Convert

APRIL 1, 2010

Doing so reveals finely honed, groan-inducing marketing copy that clumsily tries to build a bond via forced humor and shared humiliation. So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The YouTube channel is barely mentioned on Facebook. But then it gets even worse.

Social Media 120

Social Media Content Analysis Sports 120

Buffer Social

DECEMBER 5, 2023

👇 5 FAQs about content repurposing answered 1: How is repurposing content different from cross-posting and reposting content? For example, you can post your TikTok video as an Instagram Reel and a YouTube Shorts video without changing anything since they are similar content types. Let’s go! The commonality?

Content 108

Content Newsletter Remix Instagram 108

Buffer Social

JULY 31, 2023

Have you been trying to figure out your social media marketing plan and not sure where to start? We’d love to help with some ideas if you’re just getting started with your social media strategy and content marketing! What are you working on today for social media management?

Social Media 81

Social Media Strategy UGC Meme 81

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

FEBRUARY 25, 2010

February 25th, 2010 |Written By: Susan Baier | View Comments Tweet Guest post from Susan Baier, a 20-year marketing strategy veteran with an MBA in Entrepreneurship. Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. Podcasts vs. YouTube. The pattern holds for YouTube and Linkedin, too.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

APRIL 14, 2010

It’s about marketing sideways , not marketing head-on. But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. Or do you think that reputation through relationships is enough to expand your market? Isn't that where promotional campaigns serve a purpose?

Social Media 128

Social Media Consultant Health Care Questions 128

Convince & Convert

APRIL 4, 2016

What has this got to do with video content marketing? Here’s the picture: Your marketing funnel is that substance your teacher was telling you about. Video content can help raise the heat on your marketing funnel. We all know that content marketing is about creating valuable content tailored to your audience.

Video 60

Video Content Marketing Film 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. Automating your marketing efforts may be fruitful.

Marketing 264

Marketing SEO Case Study Small Business 264

Writtent Blog

MAY 28, 2013

If you ever want to really annoy a marketer, tell them that content is low cost marketing. Content marketing can take hours and some serious elbow grease, which is why we’ve curated a list of 30 brilliant ways for you to make a maximum impact in the least amount of time possible. Answer Questions. Welcome Guest Posters.

Cost 102

Cost Content Meme eBook 102

Later

MARCH 29, 2020

How do you market your business on social media during Covid-19? But as people around the world are adjusting to the new normal of social distancing, small business owners and social media managers are scrambling to pivot campaigns, adjust content calendars, and come up with new creative ideas to market their products or services.

Social Media 110

Social Media How To Instagram Influencer 110

Convince & Convert

SEPTEMBER 21, 2010

More from Convince and Convert The Key to Social Media Success is Just 2 Letters Should Facebook Dominate Your Social Media Strategy 3 Ways Facebook is Killing Your Website Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) Alexandra Kirsch and the Perfect (..)

Social Media 155

Social Media Radian6 Strategy SM2 155

VEED Grow

SEPTEMBER 29, 2020

At VEED, an easy-to-use video editor used by many brands to create slick videos for social media, YouTube and other platforms, we’ve created the complete guide to nail LinkedIn Stories! You can convert case studies, testimonials and other success stories into visual, bite-sized content that can help turn followers into paying clients.

LinkedIn 52

LinkedIn Content Instagram Video 52

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. link] Nisha Pawar There are many niche markets and social media out there.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Convince & Convert

JUNE 8, 2010

A single tweet, YouTube video, or blog post can be the spark that sets off a firestorm of controversy. The ability of companies to win hearts and minds through contextually appropriate, just in time marketing is the hallmark of the Opportunity Economy, and it has never been healthier. 450,000 views on YouTube, and counting.

Social Media 128

Social Media Foursquare Consultant Airlines 128

Convince & Convert

MAY 19, 2010

is Crucial to your Content Marketing Strategy May 19th, 2010 |Written By: russhenneberry | View Comments Tweet Guest post from Russ Henneberry , who writes, speaks and executes on content marketing plans for small businesses. Marketing was much easier when it was controllable. Then they can go back to business as usual.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Hootsuite

JULY 13, 2023

You already know how helpful social media can be for brand awareness and engagement : today, we’re digging into just how marketers can use platforms like Facebook , Tiktok , Instagram , and LinkedIn to generate sales leads. Ready to use social media marketing to generate and nurture quality leads? Welcome to Social Media Leads 101.

Social Media 98

Social Media HootSuite Analytics Newsletter 98

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”? Relevanza ).

Statistics 226

Statistics Social Media B2B Journal 226

Buzz Marketing for Technology

JUNE 27, 2008

Information Filtering - Get what counts | Buzzoodle Buzz Marketing. Brings all your favorite MySpace, Digg, YouTube, Gmail, Flickr, eBay, del.icio.us I am putting together a “How To&# digital download for first-time authors in a niche market. 4-Hour Case Studies (20). Marketing (5). Read a Sample.

Tips 263

Tips RSS StumbleUpon Google Reader 263

ProBlogger

SEPTEMBER 20, 2023

They are usually short (less than 500 words) and share an important piece of news in a given market. Case studies Case studies present a way of solving a problem based on a real-life example. Case studies usually end with a roundup of everything that has been done and present the final results.

Types 55

Types Screencast eBook Case Study 55

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. FAQs (real ones, that real media people would care about).

Press Release 200

Press Release scribd Vimeo How To 200

Viper Chill

JUNE 11, 2013

“I could advertise on marketing sites with just an XXX graphic on a 125 x 125px square. As you saw earlier from that email comparing me to sleazy marketers who double-email and send an “oops, sorry wrong password” message, dozens of people had problems with the password feature.

Case Study 76

Case Study Study Products WordPress 76

Kikolani

JUNE 25, 2010

7 reasons NOT to do content marketing – no strategy, no consistency, and no advertising are just a few reasons. Pros and cons of outsourcing your social media marketing – I consider the cons more of considerations including ways to ease your worries. Making Money Online / Online Marketing.

Mashup 129

Mashup Resources WordPress Hubpages 129

ProBlogger

SEPTEMBER 2, 2011

They are usually short (less than 500 words) and share an important piece of news in a given market. Case studies. Case studies present a way of solving a problem based on a real-life example. Case studies usually end with a roundup of everything that has been done and present the final results.

Types 55

Types Screencast eBook Case Study 55

Convince & Convert

APRIL 27, 2010

Ask Emmanuel Rosen , – whose revised version of Buzz Marketing should be required reading for all communicators. Why can’t you make your FAQ a marketing and sales tool, instead of a necessary evil? link] Sounds like Randy should be in marketing! link] Sounds like Randy should be in marketing!

Social Media 131

Social Media Strategy Airlines Types 131

Convince & Convert

DECEMBER 30, 2015

From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish. Case Studies.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish. Case Studies.

Types 60

Types Content Diagrams Posterous 60

Convince & Convert

SEPTEMBER 20, 2010

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. Can you imagine an “Illinois Marketing for Dummies&# book? We built our own Frankenstein.

Social CRM 145

Social CRM Twitter B2B CoTweet 145