Mindjumpers

AUGUST 17, 2010

I found this presentation called ’Location-based social media for brands’ on Slideshare , which is compiled by Douglas Lin – a guy working with digital strategies in Singapore. For instance you can read about Nike’s iPhone application “True City” or loyalty and reward programmes initiated by Topshop and Tasti D-Lite.

Social Media 207

Social Media Brands Foursquare Disqus 207

Oktopost

APRIL 9, 2019

Especially on social media, which is uncharted territory for many B2B brands, it’s going to be increasingly important for agencies to show exactly how a presence on social networks will yield clicks, conversations, and conversions. Here’s where social media reports come in. Reporting by Social Media Channel.

Report 96

Report Social Media B2B How To 96

Sprout Social

JUNE 26, 2023

These insights help you develop more effective targeted marketing campaigns and a higher level of personalization in products and services. For example, this makeup company has a targeted Facebook marketing campaign for women above 50 for a section of their makeup line, based on audience profiling.

Sentiment 101

Sentiment Analysis Patterns Price 101

Convince & Convert

NOVEMBER 15, 2013

For specific arms of the different types of campaigns, there are corresponding agencies who pick up the slack. TBWACHIATDAY handles the specific vehicle campaigns and consumer-facing social activity. Is Nissan building brand loyalty ? ” Social Media Stat of the Week: Only 4.2% ad spending is in Internet.

Loyalty 139

Loyalty Nielsen Social Media Case Study 139

Sprout Social

MARCH 7, 2024

For instance, competitor analysis can help you collect key information through strategic social listening using filters like keywords, content type, social networks, common themes in Listening data and so on, so you can synthesize key areas the business needs to focus on across the competitive landscape.

Analysis 90

Analysis Report Examples Tools 90

Socialmedia.biz

AUGUST 8, 2017

Have a unique content strategy for each social network: Even though you might have a specific audience you want to target for your overall marketing strategy, you need to understand that your followers on each social channel will be different. Always sharing the same content on each social network won’t get you the best results.

Social Media 63

Social Media Brands How To Loyalty 63

Socialmedia.biz

AUGUST 8, 2017

Have a unique content strategy for each social network: Even though you might have a specific audience you want to target for your overall marketing strategy, you need to understand that your followers on each social channel will be different. Always sharing the same content on each social network won’t get you the best results.

Social Media 60

Social Media Brands How To Loyalty 60

Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. Use social listening to track brand mentions across different social networks and forums. You can analyze multiple profiles, brand mentions, and campaigns within minutes. Select the “Listening and Campaigns” tab.

Reputation 59

Reputation Brands Construction How To 59

Twist Image

FEBRUARY 8, 2013

to get some serious traction, to truly connect with consumers and build loyalty that pushes beyond trust into the land of credibility, takes a long time (much truer!). It is very effective, but it isn't something that works from campaign to campaign or quarter to quarter. How much time should we spend on Twitter ?

Social Graph 103

Social Graph Loyalty YouTube LinkedIn 103

Sprout Social

MAY 19, 2021

By tracking their popular branded hashtags alongside phrases like “want” or “need,” their social team is able to relay customer feedback that informs content, campaign and production strategies. The median social engagement rate is less than 1%. Median benchmark for Twitter engagement: 0.045%. They follow brand accounts.

Engagement 133

Engagement Brands Review Influencer 133

Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Newly (re-)accelerated change in social networks. Less “social”, more “media”.

Mobile 105

Mobile Trends Compete Loyalty 105

Mindjumpers

JUNE 30, 2010

The social media landscape offers quite an amount of platforms like Hoist that enable organizations to adapt to a working behavior that resembles how people in general communicate via social networks. We strongly argue for organizations not to hesitate to open up to clients. Leave a Reply Click here to cancel reply.

Social Media 189

Social Media Collaboration Project Organization 189

Saying It Social

FEBRUARY 17, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials What AK Knows About Social Media Marketing I am by no means a self-proclaimed social media marketing expert, however I have learned a great deal by doing and analyzing, and would like to take this opportunity to share a little bit with you.

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. Balancing your professional image with the urge to post about spicy cases or engage with Twitter trolls can be tough. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. I’ll check Twitter/X, Instagram, LinkedIn, and Threads to make sure I’m covering all my bases and spending time in the best way possible. What should I work on next?

Social Media 93

Social Media Notification Social Media Management Metrics 93

Saying It Social

APRIL 23, 2010

Chris Mechanic of WebMechanix explains from a Search Engine Optimization standpoint: From: [link] Share this: StumbleUpon Digg Reddit April 23, 2010 - Posted by akstout18 | Uncategorized | first page of google , google search , search engine optimization , seo , social media for business , social media marketing 5 Comments » Great article.

Small Business 119

Small Business Social Media StumbleUpon Digg 119

Bill Hartzer

FEBRUARY 10, 2014

Once the transaction goes through smoothly, that trust may be cemented, but getting them to recognize who you are in the first place is where social media can shine. The more your brand shows up on sites like Twitter, Facebook, and even Pinterest, the more potential customers can get to know it. Social Media' Drive Traffic.

Social Media 102

Social Media Strategy Loyalty Apple 102

Mindjumpers

JULY 23, 2010

It is from the level of service that a hotel derives customer loyalty and traditional word-of-mouth marketing spread. Platforms such as Foursquare , Facebook , or Twitter could be applied creatively to setup various forms of competitions. It is no surprise that the competitive power of a hotel lies within its service.

Hotels 196

Hotels Engagement Social Media Web 2.0 196

Sprout Social

OCTOBER 25, 2022

When followers glance at your social profiles, they should be able to understand the basics of your brand, its purpose and its personality. From social bios to profile images, how you set up your profile determines whether or not people recognize you. For example, check out how Hinge has their Twitter profile set up.

Strategy 127

Strategy Brands Hubspot Survey 127

Sprout Social

MARCH 15, 2017

As social media marketers, it’s easy to get caught up in the fun, creative work of managing a great social media campaign. From tracking how your networks look to social media KPIs (key performance indicators) like engagement rates and follower counts, every section has its purpose. Signed up for your newsletter.

Social Media 104

Social Media How To Analytics Cost 104

Keyhole.co

NOVEMBER 17, 2023

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks.

Examples 59

Examples Brands Sentiment Reputation 59

Mindjumpers

AUGUST 5, 2010

Some of the skeptics criticize the fact that Energi Nord from the very beginning had their mind set on a certain number of lamps, which in some way renders the Facebook campaign superfluous. Get inspired – send a lamp The criticism of this campaign has reached the media. What’s your opinion on an initiative like this? In and out.

CSR 249

CSR Meeting Social Media Energy 249

Twist Image

APRIL 19, 2013

From the news item: "About 61% of small businesses don''t see any return on investment on their social-media activities, according to a survey released Tuesday from Manta , a social network for small businesses. Yet, almost 50% say they''ve increased their time spent on social media, and only 7% have decreased their time.

Social Media 111

Social Media Adwords Small Business Loyalty 111

Audiense

JUNE 17, 2016

Twitter’s active user based has doubled since then and approximately 800 million extra people are now on social networks, so we can expect even more social media data to analyse and act upon this year. This will build brand loyalty, increasing the Warriors’ ability to drive revenue from them with later campaigns.

Data 60

Data Strategy Sports Campaign 60

Postcron

NOVEMBER 21, 2019

Consumers are also 58 times more likely to engage with branded content on Instagram as compared to Facebook and 120 times as compared to Twitter. New visitors to Instagram pages spend more time on individual pages than any other social media network, including Twitter, Facebook, and Pinterest.

Instagram 130

Instagram Social Media Tools Metrics 130

Sprout Social

NOVEMBER 11, 2019

Anything you can do to encourage interaction or pose questions via social is a plus. Light-hearted Twitter polls are a playful, low-hanging way to encourage engagement, for example. Don’t forget that Snapchat is the most popular social network for Gen Z based on social media demographic data. Instagram ambassadors.

Marketing 87

Marketing How To Authentication Discount 87

SocMed Sean

DECEMBER 18, 2018

Sometimes Twitter wars might seem like a fun idea, but they can go badly @OldSpice Is your deodorant made with really old spices? On an average day a social media user will see somewhere between 100 and 150 advertisements while going about their business online. Don't want to be all salesy in your social media activities?

Social Media 220

Social Media Meme Advertising Strategy 220

Mindjumpers

JULY 30, 2010

Give me a reason to refer you and I will « Loyalty builders says: August 18, 2010 at 12:43 pm [.] 5 Popular Posts About Social Media says: September 9, 2010 at 3:22 pm [.] • Understanding Word-of-Mouth Marketing: 5 Reasons Why People Share brand Stories [.] says: August 17, 2010 at 7:39 pm [.]

Marketing 251

Marketing Nielsen Forums Groups 251

Twist Image

JANUARY 29, 2011

Still, CMOs don't think they've figured Social Media and measuring it definitively out yet. The "don't know" how much value social networking activity brings answers are declining, meaning CMOs are getting better and smarter at measuring. online social networking. social marketing. social media.

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

agora pulse

JANUARY 28, 2020

“Like focus on client loyalty , instead of marketing. ” How are you currently measuring dark social? . ” Social Pulse Weekly: Jessika Phillips. Do you know what "Dark Social" is? __ABOUT AGORAPULSEAgorapulse is the #1 rated Social Media Management tool!

Remix 139

Remix Social Media Management Conversation Social Media 139

Hootsuite

OCTOBER 28, 2019

How to track it: STEP 1 : Measure every mention your brand receives—direct and indirect—across your social networks. Facebook and Twitter, for example, typically have lower engagement rates (e.g., Doing so attaches the lead to a campaign. Note: Never let your CPC campaigns go unattended for an extended period of time.

Metrics 112

Metrics Social Media CPM CPC 112

Convince & Convert

OCTOBER 5, 2011

So I was pretty excited when the search giant announced Google+, their foray into social networking. Google+ (like Facebook’s Lists) is all about sharing the right content with the right people, just like segmenting subscribers in a well-targeted email campaign. Circling Friends = Saving Segments. First Impressions Matter.

Google 118

Google Survey Notification Groups 118

Josh S Peters

SEPTEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The GAP, ROI, and Awareness The GAP, ROI, and Awareness Written on September 18, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment! 4 basic types of marketing campaigns 1.

ROI 100

ROI CPA Campaign Buy 100

The Realtime Report

FEBRUARY 16, 2017

Content and social networks are the new currency. Done right, influencer marketing and video content is proven to have impact throughout the funnel by driving greater awareness, retail traffic, sales conversion and loyalty. YouTube has surpassed Facebook, Instagram and Twitter. ” Click To Tweet.

Video 131

Video Retail Influencer YouTube 131

Hootsuite

FEBRUARY 24, 2022

Wondering how to turn a bunch of scattered social media post ideas into a cohesive, powerful cross-platform campaign that leverages the best opportunities of each platform? Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. What is a cross-platform campaign?

Examples 145

Examples Campaign Platform Tips 145

Sprout Social

NOVEMBER 15, 2016

Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. In fact, social media’s influence runs deeper than customer engagement. But that’s just the nature of social media; no two campaigns are created equal.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Sprout Social

APRIL 10, 2017

More efficient recruiting: No one said social recruiting is easy, but it’s only growing in popularity. Social can be a great source for increasing recruiting efforts and reaching top talent faster (we’ll also talk about this more later). More likely than not, you have better reaching power here than other social networks.

Strategy 111

Strategy Facebook Marketing Metrics 111