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Social Influence and the Impact of Klout API

Laurel Papworth

Klout is the social media measurement tool that measures influence – how many followers, how much interaction and the style of interaction that a person has in their personal or business social network. As Klout takes over the world, it’s interesting to see their API (the button that updates all over the internet) showing up.

Klout 101
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Does it matter who follows you on Twitter or Facebook?

Akamai Marketing

One of my favorite campaigns using this theory is the Edge Aftershave “No Irritation&# campaign. Talk about making Twitter Karma work for you! Many high-Klout folks auto-follow. So, if you are looking to increase your Klout score, find others who have high scores. Be kind and they’ll be kind back.

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6 Timely Tips for Twitter Success

Convince & Convert

This demonstrates that Twitter users are not browsing the public stream (or even their own lists) to find and interact with tweets from earlier in the day. Not all Twitter followers have equal ability to amplify. Or, use the free version of Cotweet or Hootsuite to scan or filter your public Twitter stream by Klout score. (A

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Social Media Stats: The Best of 2013

The Realtime Report

Here’s a look at our top ten stats posts (ranked by traffic) from 2013, including Twitter, Facebook, Google+, LinkedIn, Instagram, Vine and plenty of influence marketing. B2B Lead Generation: Twitter Outperforms Facebook, LinkedIn By 9-to-1 (Jan 30). 5 Vines Are Shared Every Second On Twitter (May 15).

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When Traackr Met MeasurePR

Waxing UnLyrical

But when I was working on pulling together a quick recap of last week’s #measurePR Twitter chat, images of olde worlde PIs kept flashing through my head, so I decided to go with the free association thing for a bit. What do you want to know about Klout? Yea, I know. Image: geminicollisionworks via Flickr, CC 2.0.

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Seriously, What’s “A Like” Worth on Facebook?

Direct Marketing Observations

Do you believe in the Klout score? Look at a Starbucks , who became early on, the darlings of social media and engagement because of the fact they grew to a million Twitter followers rather quickly. I believe in what Klout is trying to do, maybe just not in the metrics they are using to measure influence. It was just a number.

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Want to Identify Online Influencers? Try Traackr

Waxing UnLyrical

Actually, I didn’t come across them so much as they introduced themselves to me via Twitter and email, and asked to see if we could meet up since they’d be in town. You can also include Twitter hashtags, and prioritize keywords. I first came across the folks at Traackr. This thing is hawt!&# Much has already been written.