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Creating a Communal Narrative: A Case for Skipping the Press Release

Waxing UnLyrical

While there are still some valid reasons for creating and pushing out a press release over the newswire, it’s far less necessary now than it used to be. Good reason: Press releases allow you to consolidate messaging and can act as true north throughout a PR campaign. Guest Post by Rebekah Iliff. Yes, we did that.).

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8 Marketing Ideas to Promote Your Event Online

Social Media Strategies Summit

You can leverage online event marketing ideas that lead to more signups, event attendance, and engagement. Furthermore, your virtual event promotion ideas can directly influence success. But which online event marketing ideas can help you drum up increased registration and engagement? Harness the Power of Social Media Marketing.

Eventful 206
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What Is Digital PR & How Does It Improve SEO?

The Realtime Report

Online press releases are distributed to gain high-quality backlinks, social media mentions, and enhance Search Engine Optimization (SEO). Digital PR is a component of content marketing. With the advent of internet marketing, the brightest of these PRs have moved their attention to Digital PR. Affiliate marketing.

SEO 185
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Social Mention Sentiment Analysis: A Comprehensive Guide For Marketers

Keyhole.co

There are so many brands and influencers, all vying for the attention of their target audience. I guess we can all agree that marketing goes far beyond the numbers. Marketing is about feelings, opinions, and emotions (in the end, 95% of all purchases are emotional; it’s no secret). The social media scene is noisy.

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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

So it’s hardly surprising that marketers are waking up to the possibilities of NFTs. Here are ten brands demonstrating the potential of non-fungible tokens for building awareness , promoting campaigns, and driving sales. Coca-Cola: Align NFTs With Your Wider Marketing. This approach gives the NFT campaign real meaning.

Examples 177
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Monday Morning Reads: Churnalism, Bubble Bursting, Influence Limits

Dave Fleet

to avoiding getting caught when the social media “bubble&# bursts, to reputation management, influence and lastly a couple of Google stories to round things out. BrandSavant: The Limits Of Online Influence. An interesting case study of influence apparently not working. Influence is irrelevant without context.

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Triller: What Your Brand Needs to Know

Ignite Social Media

Influencers on Triller. Triller launched Crosshype, a product that the platform claims allows influencer marketing to be bought with guaranteed views and a calculable CPM. The app also allows influencers to post across multiple platforms, which the company says will make the CPM lower than any other influencer purchase to date.

CPM 161