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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. The campaigns make taking trips seem like a transformative journey of solidarity and belongingness.

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Social media moderation: How to respond to world events

Sprout Social

With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. In this guide, we will define social media moderation and how to leverage it to communicate during global movements. Social and world events impact your presence and community.

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How to Find Instagram Influencers for Your Next Campaign

Later

From monitoring relevant hashtags to searching for influencers who are already fans of your brand — finding the right influencers can help you level-up a campaign, build brand awareness, and reach new engaged audiences. Follow Industry Podcasts, Events, Newsletters, and Blogs. Ask Your Community for Recommendations. #1:

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7 Brands With a Killer Social Media Campaign

Later

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .

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How Government Agencies Can Keep Their Communities Engaged in Creative Ways [VIDEO]

Social Media Strategies Summit

Government agencies can leverage social media to share (sometimes critically) important information with their communities. While that tactic may seem dated, they realized they could reuse the soundbites from those events across all of their social platforms to reach thousands of people. Image Source: U.S. Senator Thom Tillis.

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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

To help you out when you’re lost in the creative desert, we gathered a panel of social media experts to discuss how to run effective brainstorming sessions for social media campaigns, create the mental space to induce creative thinking, and use KPIs and goals as a guide for what you want to achieve with your posts.

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8 Facebook Marketing Strategies For Small Business To Increase Engagement & Sales

Keyhole.co

Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. Create a separate Facebook group and community page Your first task is to set up your Facebook business page. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.