Convince & Convert

FEBRUARY 11, 2015

In the design space, crowdsourcing is being embraced as an efficient way to tap into the mindset of the customer and mine ideas directly from target audiences. Landing pages are ripe for optimization through crowdsourcing. By crowdsourcing feedback on your landing page design, you’re provided the benefit of fresh eyes.

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Crowdsourcing Exercises Focus Group Forums 60

Buzz Marketing for Technology

FEBRUARY 2, 2010

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Related posts: Social Media speeds Onboarding I am officially up and running now in my.

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Campaign Social Media StumbleUpon Digg 213

Convince & Convert

JULY 31, 2014

It’s five o’clock somewhere – especially when celebrity Chef Jamie Oliver decides to partner with Bacardi and turn over his popular “Drinks Tube” YouTube channel to the social media masses for a 5-day Cocktail Request Week. » Social Media Case Studies' In order to. In order to. Read the whole entry. »

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Crowdsourcing Case Study Communities Study 136

Rebekah Radice

JULY 5, 2018

Social media is more than a traffic and engagement driver. Listen in as I share a few ways you can use social media to sell more products, generate revenue, and create a consistent stream of income. How to Use Social Media to Sell More Products. But to do that, you need a holistic solution. Source: Hiver.

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Products Social Media Affiliate marketing How To 120

Laurel Papworth

FEBRUARY 15, 2012

Lord Monckton told Mining executives to buy up big in Mining and use the Super Rich to exert control over media messages. And taking out injunctions to stop social media “crowdsourcing” about her, her family and her business. Which is mining and media. Social Media and Mining.

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Crowdsourcing Social Media Buy Sports 104

Pixlee

JULY 29, 2020

Fitness brands have the opportunity to drive new connections and become the ultimate thought leaders in the fitness space with their communities right now. These five unique strategies can boost engagement, sales, and even help brands source necessary content for campaigns. Community is core to many fitness brands’ missions.

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Brands Class Crowdsourcing UGC 71

Rebekah Radice

JULY 5, 2018

Social media is more than a traffic and engagement driver. Listen in as I share a few ways you can use social media to generate revenue and create a consistent stream of income. How to Use Social Media to Sell More Products. Not everybody who’ll see your social media posts will be ready to buy.

Products 60

Products Social Media Affiliate marketing How To 60

Mindjumpers

JUNE 5, 2012

How Threadless Engages its Community on Instagram. The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community. Additionally, Threadless is one of the first companies to run a Pinterest campaign – check it out here.

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Engagement Instagram Crowdsourcing Upcoming 277

Hootsuite

JULY 6, 2022

Social commerce is a subset of eCommerce. It involves buying and selling over social media. Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together. Let them know about any promotional campaigns you’re running.

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Instagram HootSuite UGC Influencer 117

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

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Crowdsourcing Facebook How To iPad 138

Mindjumpers

MAY 3, 2011

Use for instance Facebook to crowdsource your next product idea. Amplify recommendation and word of mouth – Use Facebook’s social and viral potential by building sharing into all of your activities and campaigns. Generate awareness – Use a Facebook Page to generate awareness and connect with your audience. Engage your fans.

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Facebook Crowdsourcing How To Marketing 274

Convince & Convert

DECEMBER 5, 2013

Movember may now be but a fond memory, but Mo’vangelists and content enthusiasts alike have a lot to learn from how the movement was driven online and through social media. the campaign is housed on the Harry Mustachio website , but also has a presence on YouTube through the agency’s account. Movember Introduces The Moscars.

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Case Study Study Sysomos Crowdsourcing 138

Sprout Social

OCTOBER 23, 2019

This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. These days, a lot of companies handle customer service via social media. They use social media to promote their rewards program and get new customers in the door.

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Loyalty Brands How To Discount 88

Twist Image

AUGUST 10, 2012

Does that mean that social media and digital media has not disrupted the model or added new layers and opportunities? I am saying that advertising - as a way of informing the masses about a product or service - is not only relevant, it will continue to be an integral component of all strategic marketing campaigns.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Pixlee

FEBRUARY 4, 2018

It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. It is especially effective when used in visual e-commerce—where customers can shop directly from photos on social media platforms. Gaiam found that customers were 2.2x

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UGC Brands Content Crowdsourcing 65

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

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Tools Tips Marketing Social Media 277

Convince & Convert

JULY 7, 2014

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. This is a corner of the social media world that will be accelerating quickly, I believe. Addvocate makes it happen. It’s secure, mobile-friendly, super easy to use, and affordable.

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Startup Crowdsourcing Badge B2B 168

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Laurel Papworth

JUNE 14, 2011

Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. Compare to Australia’s Future of Melbourne wiki or New Zealand crowdsourcing their Police Act. No long term engagement, or continued input through social media channels. In English.

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Gov 2.0 Crowdsourcing Ustream Facebook 93

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

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CSR Social Media Strategy Consultant 138

Writtent Blog

MAY 31, 2013

First, you should make sure you have a well-funded YouTube campaign budget as video production isn’t cheap. YouTube videos are intended to fix the weak points of your marketing campaign, so think about the marketing message in your video content. 4 Ideas for Crowdsourcing Content Creation and Promotion.

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Curation YouTube Products Crowdsourcing 80

Bare Feet Studios

JANUARY 24, 2012

I am part of the social media team that is helping raise funds for the Hawaiian Islands Land Trust (HILT) on January 28, 2012 and their annual fundraiser. We are putting social media to a test. All of that is the same this year, however HILT is adding several social media options. Mana Foods.

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Social Media Hosting Buy Flickr 100

Later

APRIL 24, 2019

If you’re looking for a way to drive more interest in your campaigns, product launches, live broadcasts, and more, you definitely want to check out the Instagram close friends list ! You can easily poll your audience, crowdsource ideas with a question sticker, or even use an emoji slider to rate how they feel about a certain topic!

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List Instagram Brands Crowdsourcing 56

Laurel Papworth

MAY 17, 2010

Actually the New York Times crowdsourced the interview questions (collected 300) then presented them to the guy. And telling people that they can “just ignore friend requests&# doesn’t work for a large proportion of the population that aren’t interested in social media, but worry about how they connect with friends.

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Privacy Diagrams Facebook Crowdsourcing 86

The Realtime Report

NOVEMBER 27, 2012

This led to a series of email exchanges with Betabrand founder and CEO Chris Lindland, who pointed me to a number of other campaigns the brand has done–some of which were created at a series of hackathons that Betabrand hosted this year. Asking your customers and fans to hack your brand is about as social as a social business can get.

Brands 192

Brands Organization Hosting How To 192

The Realtime Report

AUGUST 29, 2012

The company recruited people using social media, and at Parkinson’s research conferences. According to the 23andMe site focused on Parkinson’s research efforts, “Over 6,500 people with Parkinson’s have come together to form what is now the largest Parkinson’s community for genetic research in the world.”

Social Networking 161

Social Networking Research Sample Samples 161

Mindjumpers

SEPTEMBER 11, 2012

That statement inspired me to present you with a good example of a company that allowed its fans to speak up through an engaging, creative and inspiring crowdsourcing campaign that I think we can all learn from. The “Do Us a Flavor” Campaign. “ What can you learn from Lay’s “Do Us a Flavor” campaign?

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Crowdsourcing Brands Tourism Campaign 190

Sprout Social

MAY 26, 2020

You could also take a YouTube survey asking your viewers what they’d like to see from you as Cut did in the following post on their Community tab. Also, you should cross-promote your videos using other social media platforms to get as many views as possible. Use these insights to plan your YouTube content strategy.

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YouTube Social Media Marketing SEO 132

Hootsuite

MARCH 30, 2020

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. It can be hard to know how to navigate the challenges of social media in healthcare.

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Social Media How To Exercises Guidelines 145

ProBlogger

NOVEMBER 6, 2015

How to Create a Fan Content Campaign in 7 Easy Steps // Social Media Examiner. Crowdsourced content can work really well – from fostering a sense of community to giving readers more ownership over the content of yours they’ve come to love. Bookmarked nearly all of these pages. SME gives you the lowdown.

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HootSuite Crowdsourcing Reddit Google 20

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. What can we take away from this fun and creative campaign?

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Crowdsourcing Campaign Case Study Team 157

Laurel Papworth

FEBRUARY 12, 2012

How does one build a community that will give money to a project? Kickstarter is an online community where you put up your project that you need funding, in this case to make a new dock for the iPhone. The community then decides to put money in, if the project is worth it. This is not media business as usual.

Crowdsourcing 111

Crowdsourcing How To Project Communities 111

Jeff Esposito

FEBRUARY 22, 2011

In this case, the combination led to what someone who does marketing for BP probably thought was a genuine, smart advertising campaign. BP might tell you they took a lesson from Dominos and tried to make things right and then do an ad campaign around it. Crowdsource. But that’s pizza. This is peoples’ lives.

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Crowdsourcing Wikipedia Small Business Education 31

Waxing UnLyrical

JUNE 17, 2011

or, The Horror CrowdSourcing and Social Media has Unleashed on Madison Avenue. This isn’t just about lost revenue and respective trickle down, this is also about the departure of mass media and the arrival of social media and crowdsourcing. This campaign was initiated by OgilvyOne Worldwide.

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Crowdsourcing Travel Advertising Education 217

Sprout Social

APRIL 17, 2017

Tracking social media activity is one of the biggest struggles companies have faced since the early stages of social media marketing. One study showed 39% of businesses don’t measure their social media ROI due to a lack of analytics, resources or expertise. Why Hashtags? And guess what?

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Hashtag Analytics Fashion Campaign 111

Buffer Social

MAY 13, 2019

We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. Where Spotify fits in today’s social media landscape. If you were to look at a chart of the online communities of the greatest size and reach, how do you think that chart might look? Maybe YouTube?

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Platform Brands Social Networking Instagram 75

Later

MARCH 31, 2020

To help you make it big (without any sketchy strategies) we asked travel influencer and social media educator Christina Galbato to share her top tips to succeed as an influencer in 2020! . Captions are a great opportunity to spark conversation and start forming meaningful connections with your community. It doesn’t fly anymore.

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Influencer Instagram Tips Microblogging 86