Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. VSCO (then VSCO Cam) was unique in that the app didn’t include number of followers or allow comments on posts. Campaign Analysis. VSCO founders, Joel Flory and Greg Lutze, know a thing or two about focus.

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Issues Survey Campaign Authentication 134

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. Post in the comments below and we’ll keep this discussion going! -- Sean.

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Trends Strategy Marketing Authentication 147

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

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Reputation Tools Brands How To 129

Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. The goal of collecting data is to gain a comprehensive understanding of your target audience so that you can tailor your campaigns accordingly. This is where data analysis comes in.

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Social Media Sentiment HootSuite Analysis 102

Social Media Strategies Summit

NOVEMBER 14, 2019

RESULTS : The video has been viewed some 160,000 times, garnering more than 120 comments and nearly 5,000 likes. In one such campaign, Amazon asked its employees to describe their ‘Amazon resumes’ in three lines or less. RESULTS : This post alone generated more than 6,500 likes and nearly 200 comments.

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Class LinkedIn Brands Microsoft 100

Pixlee

DECEMBER 22, 2021

There are many easy ways to integrate social proof into your marketing, including: Incorporating Ratings & Reviews or Community Q&A on your product pages . of ecommerce sales in 2021 came from a mobile device, and that percentage is up from 52.4% You can optimize your store for mobile devices by using a mobile-friendly theme.

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UGC Marketing Mobile Review 52

Buffer Social

SEPTEMBER 20, 2023

So first and foremost—and on those days when there’s just tons going on, perhaps the most important to-do item of the day and the one we’d recommend for sure making time for—reply to your brand mentions, comments, and messages. You can also use Buffer’s engagement features to reply to Instagram comments.

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Social Media Notification Social Media Management Metrics 93

Pixlee

DECEMBER 13, 2021

Brands are defined more by their community than by who they say they are. The everyday people who advocate for you are able to influence the purchasing decisions of their family and friends more than your advertising campaigns. A strong brand has an active community of consumers. What Defines an Ecommerce Brand in 2022?

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Strategy UGC Brands Apparel 52

Oktopost

OCTOBER 24, 2022

In this article, we’ll explain the basics of employee spotlight posts and how to successfully implement them into your campaigns. If you think most viewers will be using a mobile device, then they may not be able to hear the accompanying audio. Learn more about how employee advocacy helped Corel develop their brand community. ?

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Social Media How To B2B LinkedIn 109

Sprout Social

APRIL 3, 2024

Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities. And to get you inspired for your next social media marketing campaign, we’ll share our list of some of the top UK influencers. Let’s dive in: 1.

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Fashion Influencer Ensembli Instagram 94

Ignite Social Media

AUGUST 3, 2017

So how do our content and community management teams ‘get into’ this Mindset in the Moment™? COMMUNITY-FIRST INSIGHTS. Community managers at Ignite are often the ones creating content, publishing content, and responding to the community via comments and wall posts. We have a few tricks. HEALTHY DISRUPTION.

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Social Media Management Social Media Communities Content 101

Ignite Social Media

MAY 4, 2020

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. 82% of Snapchatters are 34 years or younger, so keep this in mind when determining if your campaign should live on this channel. Here’s what you need to know about Snapchat Stories. Instagram.

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Social Media Brands Content Real Estate 121

Waxing UnLyrical

JULY 18, 2016

Why: “With so many audiences, communication channels and types of messaging, proving the impact of public relations may seem impossible, but all you need is the right measurement strategy and the will to adapt to these changes,” writes Katie Gaab for Cision. Measuring Mobile Marketing Requires Different Metrics.

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ROI Mobile Banking Analytics 0

Sprout Social

SEPTEMBER 11, 2023

This has resulted in powerful intelligent business applications such as real-time machine translations and voice-enabled mobile applications for accessibility. Grocery chain Casey’s used this feature in Sprout to capture their audience’s voice and use the insights to create social content that resonated with their diverse community.

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Process Sentiment Analysis Applications 108

Pixlee

MARCH 31, 2021

Alo Yoga showcases Instagram posts from its customer community on-site, with shoppable tags for easy product navigation. Does it fit your overall brand message or align with a specific campaign? A video by Lime Crime on Instagram shows customer reviews for a new product, sparking conversation in the comments.

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UGC Curation Posterous Hashtag 88

Hootsuite

APRIL 11, 2022

More accounts just like yours, except with more likes, comments, and follows. You just need to use TikTok on your desktop to do it, as you can’t access this feature on the mobile app. If you’re in the business of creating TikTok marketing campaigns, we recommend Brand Maxima Analytics. But with opportunity comes competition.

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Tools HootSuite Marketing Analytics 111

Convince & Convert

APRIL 9, 2014

We can see this with Google Now for mobile, but desktop is still able to know whether we are about to propose to a loved one, whether we are looking to holiday overseas, or apply for an MBA. The default commenting system generates a new blog post on Google+. The community on Google+ gives you Search results. It is that simple.

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Google Adwords Marketing YouTube 167

Sprout Social

AUGUST 22, 2022

Let’s go through a few of the search features that can help you reach your audience, know your competitors and manage your community. Search YouTube comments. Just like any other social media platform, responding to comments is a key part of YouTube community management. Hashtag searches. Live chat moderation features.

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YouTube Features Engagement Hashtag 72

Sprout Social

JUNE 30, 2020

Those hundred thousand online coffee-lovers are reflective of close to 60 stores in over 50 communities. “If Even if operations are different now, there’s still valuable insight to gain in order to build the kind of community and understanding that informs strategy. Share what success looks like.

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How To Meeting Team Collaboration 107

Waxing UnLyrical

JANUARY 24, 2011

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. I’d love to hear from you in the comments. It couldn’t be easier to produce an Animoto video.

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Tools Adwords Marketing Class 247

Socialmedia.biz

MARCH 22, 2021

Therefore, it would be best to ensure that your business’s website is compatible with mobile phones. Email Campaigns. A well-planned email campaign can help you as a realtor connect with potential customers and cement your relationship with past clients. However, ensure that the site gives clients all the vital information.

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Real Estate Cost How To Discount 78

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success. Your comment has not yet been posted. Your comment could not be posted.

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Social Media Paid Search Reputation SMS 190

Later

MAY 10, 2019

From never fully switching off from our work and constant ping notifications on our mobiles to receiving hurtful comments on our Instagram accounts, it can be difficult to protect our mental health each day. Constant push notifications, Direct Messages, and comments on your posts could be impacting you more than you realize.

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Tools Notification Instagram Social Media Management 92

Buffer Social

NOVEMBER 12, 2019

In this blog post, we’ll cover a host of new ideas, tips, and tactics that can help you boost your already-planned campaigns or give you some inspiration for an upcoming piece of content. But first, we wanted to start with a couple of outside-the-box campaigns to get you feeling inspired. . That’s a huge amount of spending.

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Social Media SMS UGC Marketing 67

Sprout Social

SEPTEMBER 2, 2020

Oh, and don’t forget about IGTV for long-form content (up to 15 minutes when uploading from mobile , an hour when uploading from the web) and Instagram Live (up to one hour) for real-time video. This allows you to both expand the reach of your ads via customer content and create a sense of community among your followers.

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Instagram Video Brands Compete 143

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. ” -@sdgully ( tweet this ).

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Activities Social Media Mobile Geotagging 143

Sprout Social

MARCH 17, 2020

Social platforms can quickly turn from a place to launch your next campaign or provide delightful customer moments, to a channel where critical communication and conversation is driving global impact. Sprout’s mobile apps (available on iOS and Android ). Use Sprout’s mobile apps to work on-the-go.

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Features Brands Library Team 98

Sprout Social

JUNE 7, 2023

It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Effective communication Consistency in your content and communication across all touchpoints is crucial for a great brand experience.

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Brands Sentiment How To Analysis 111

Ignite Social Media

DECEMBER 8, 2017

If you want your social media content strategy to have a lasting impact, you need to set measurable goals for your campaign and make sure they align with those of your company. However, much like you wouldn’t organize a print campaign in the same way you would television, social content strategies aren’t one size fits all.

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Content UGC Instagram Social Media 99

Firebelly

JUNE 10, 2010

  The article, Appealing to Community , focused on how not-for-profits are reaching out to younger donors with social media while keeping older supporters in the fold.  Your comment has not yet been posted. Your comment could not be posted. Error type: Your comment has been saved. Please try again.

Social Media 156

Social Media Paid Search SMS Syndication 156

Later

JUNE 26, 2020

Facebook Groups are an effective way to create a community, drive engagement, and improve customer relations for your brand or business. While Facebook Pages can sometimes feel like a one-way channel for brands to share updates, Facebook Groups are a space for users to connect and communicate with like-minded people about shared interests.

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Groups Groups Facebook How To 74

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Automotive Klout Flipboard 160

Keyhole.co

FEBRUARY 9, 2024

Engage with your followers Constantly engage with your audience by responding to their comments, messages, and reviews. It’s a good idea to create a sense of community and build good relationships with your followers. According to Baptist Health, the average attention span of Facebook users across mobile and desktop use was between 1.7

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Strategy Facebook Marketing Groups 52

Freelance Social Media

JULY 8, 2010

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Marketing Beyond Traditional Means by Justin on July 8, 2010 My post last week talked about Topeka Subways new Foursquare campaign. On top of all this, they leaped into the mobile social media aspect with the Foursquare specials.

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Foursquare Marketing RSS WordPress 187

Waxing UnLyrical

JUNE 20, 2016

Why: “In the very near future, marketers who ignore mobile and SMS could find themselves and their brands facing the consequences of ignoring reality,” says Matt Janaway as he explores the many benefits of SMS marketing and why you should integrate it into your strategy today. Please share in the comments below.

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SMS Retail Banking ROI 105

Adam Cohen

JULY 16, 2010

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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Badge Disqus Web 2.0 Retail 201

Keyhole.co

JANUARY 27, 2023

Samsung experienced five times more ROI by promoting its Galaxy S6 smartphone through video ad campaigns in Argentina. For starters, you can easily find and connect with the B2B community. Track brand mentions and campaigns with Keyhole 5. View their comments and chat messages and respond to them. times in Taiwan.

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ROI B2B Social Media How To 52