article thumbnail

Expert Tips for Crafting a Strong Social Strategy

Oktopost

In this episode of Behind the Post, host Olivia welcomes Chloe Stevens , the Senior Content and Social Media Manager at UpSlide. She gives her insights into measuring success beyond vanity metrics to track brand awareness and conversions. Today more than ever, audiences demand authenticity from brands on social media.

Strategy 118
article thumbnail

Twitter ecommerce: How to embrace the next social shopping frontier

Sprout Social

People no longer just Google things they want to buy. They find answers through social media trendsetters, conversations in DMs and suggestions from their network. But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? However, the payment option for these shops isn’t hosted on Twitter.

Twitter 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Social Media Trends That Will Help You Win in 2021

Social Media Strategies Summit

Features like shoppable posts and swipe up to buy make it easier for brands to direct traffic from social media directly to their product pages. Now, consumers don’t even need to leave the platform entirely but can buy directly from social media. You can simply look at a social media post and click on the product you like to buy it.

Trends 195
article thumbnail

Future of Brand Experiences: Join #GetRealChat Conversation Live From #AdobeSummit March 23

Pam Moore

On Wednesday, March 23rd, starting at 3pm pt / 4pm mt / 5pm ct / 6pm et we will be hosting #GetRealChat live from the Venetian hotel and event center in Las Vegas. The topic of conversation is “The future of brand experience.” Join the Conversation. Join Conversation: Live Twitter Chat . GetRealChat.

article thumbnail

How to 10X Your Social Strategy Through Data, Intel, & White Space

Oktopost

Social media leader, Dylan Doyle reveals how he was able to get buy-in from leadership and 10X EY’s social strategy. . But as a brand-new social media marketer, how do you get buy-in across leadership to implement your big ideas? Gaining social media buy-in from executives and leadership. Episode Summary. Meet Dylan.

Data 118
article thumbnail

Why Selling On The AWS Marketplace Is A Smart Move For Your Software Company

The Realtime Report

Plus, since customers can purchase and download products directly from the Marketplace, there is no need for them to contact you to buy your product. This simplified process reduces customer acquisition costs and makes tracking sales conversions easier. Secure Shopping Experience. Simplified Distribution. Simplified Distribution.

article thumbnail

New Social Media Advertising Strategies for 2023

Webbiquity SMM

Hosting frequent live sessions on platforms like TikTok, Instagram, and Facebook encourages customers to see the benefits of live shopping , increases brand engagement rates, and has a positive effect on follower count. The success of live video initiatives makes it clear that consumers want to see the faces behind their favorite companies.