Mindjumpers

DECEMBER 20, 2010

Tweet Digital Surgeons has been comparing the two most popular social networks: Facebook and Twitter. See who the users are and what their behavior is – how often do they login, how many users follow a brand and how often do they update their status. The State of Brands on Facebook [infographic].

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Twitter Facebook Technorati Statistics 278

Mindjumpers

AUGUST 24, 2011

The social micro-blogging platform, Twitter, has become very popular. It seems as if Twitter users see the great value that lies in the social forum. Not only is it a great platform for these to connect with other users sitting across the world, but it’s also a useful community for brands to engage with their consumers.

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Trends Twitter Discount Forums 208

Mindjumpers

JANUARY 10, 2013

Monitoring brand mentions, share of voice, sentiment etc. are the essentials of analysing what is being said about your brand online. But there is a dark side, which, until now, has been immeasurable, to the great frustration of social media analysts: Visual brand mentions. Measure visual brand mentions.

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Mindjumpers

APRIL 30, 2012

Tweet Presently the third largest social network, Pinterest has become a channel that brands are eager to conquer. Earlier this year, we looked at how some brands successfully reach out to the Pinterest users through slim-to-none promotional content on brand pin boards. Similar Posts: How Brands Use Pinterest.

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Mindjumpers

JULY 18, 2012

Integrating it into your company’s current employer branding and recruitment strategy thus provide the company with an opportunity to present itself in a more transparent and credible way by connecting and engaging with employees and candidates. The use of social media has had a positive impact on Novo Nordisk’s employer brand.

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Mindjumpers

JANUARY 3, 2012

Tweet Social media has no doubt changed the way brands communicate with customers and the how they prefer to be seen and heard. But on the other hand, it provides an open opportunity for brands to connect with their customers. A tool like Twitter makes it possible for brands to connect with their customers on a one to one basis.

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Mindjumpers

AUGUST 23, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Goes Live with New Video Channel Companies Embrace Social Media » Twitter Tales – A Bunch of Twitter Cases Posted by Anne Herngaard Aug 23rd, 2010 Tweet Do you need inspiration for how to use Twitter?

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Twitter Disqus Fashion Policies 205

Mindjumpers

AUGUST 23, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Goes Live with New Video Channel Companies Embrace Social Media » Twitter Tales – A Bunch of Twitter Cases Posted by Anne Herngaard Aug 23rd, 2010 Tweet Do you need inspiration for how to use Twitter?

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Twitter Disqus Fashion Policies 202

Mindjumpers

AUGUST 13, 2010

Now Twitter has launched their own official button. On the Twitter blog , it says that a quarter of all tweets include a link in them, so the decision to develop their own button seems bulletproof. For a long time, TweetMeme has been the dominating Twitter sharing service and will now meet serious competition.

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Mindjumpers

OCTOBER 11, 2011

This of course also means that the potential for brands are growing. If you wish to use foursquare as a marketing channel for your brand, here is a list of things you can do when starting on Foursquare: 1. Similar Posts: Reflections on Brand Advocates & Social Influence. How Human Should Brands Become in Social Media?

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Foursquare Brands Discount Tips 254

Mindjumpers

AUGUST 17, 2010

I found this presentation called ’Location-based social media for brands’ on Slideshare , which is compiled by Douglas Lin – a guy working with digital strategies in Singapore. See it here: Geolocation Based Social Media for Brands View more documents from DOUGLAS LIN. Leave a Reply Click here to cancel reply.

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Social Media Brands Foursquare Disqus 207

Mindjumpers

MARCH 14, 2011

Tweet Over one million tweets including either the word ‘love’ or ‘hate’ in 2010 were analyzed in order to see what people are saying on Twitter. What do Twitter users love? This is of course very relevant for all brands and companies navigating in social media – to listen to what people love or hate.

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Mindjumpers

SEPTEMBER 15, 2010

Media You can see embedded media without leaving Twitter such as YouTube videos, Flickr pictures and live streaming from Ustream and more. Has nothing happened yet to your Twitter account? Update us with your comments on what you think about the new Twitter when you get the new functions!

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Twitter Ustream Embedding Policies 174

Mindjumpers

MARCH 8, 2012

Tweet In the past, a lot of brands have launched campaigns using Twitter to increase their visibility and encourage more users to actively engage with the brand. The brand is offering its card members a great reason to tweet about promotional offers. American Express has joined the league.

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Twitter Foursquare Case Study Hashtag 172

Mindjumpers

OCTOBER 15, 2010

Twitter’s new CEO Dick Costolo is working on a self-service ad tool, which will allow smaller businesses to advertise on the site on a smaller scale, letting them take advantage of targeting different possibilities such as location and through location based services. The Upcoming Trends.

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Twitter Trends Case Study Open Source 184

Mindjumpers

NOVEMBER 28, 2011

Tweet When talking about corporate branding, the first thing which comes to mind is LinkedIn. On this page it is possible to grow and engage your followers via status updates, breaking news, blog posts, Twitter updates, YouTube videos, special offers etc. Through LinkedIn, this can be done in a cost effective way.

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LinkedIn Brands How To Overview 241

Mindjumpers

FEBRUARY 3, 2015

Last week Twitter launched the new video feature making it possible for users to easily capture and share videos without leaving the app. As Facebook and Twitter gain more momentum into the video space, their success will likely have huge implications for the future of marketing, media, and content on a long-term basis. Flexibility.

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Groups Groups Features Video 100

Mindjumpers

APRIL 12, 2016

For brands, adopting the same practice can negatively affect perception and ultimately – sales. So how can brands cut through all the sensational copy and deliver successful results without falling prey to creating clickbait themselves? The same goes for brands on social. Relevance is key.

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Mindjumpers

JULY 15, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Why Zappos.com Stands Out As a Best Practice Old Spice: Successful Social Media Campaign » 7 Steps Towards A Successful Twitter Account For Businesses Posted by Tehneyat Waseem Jul 15th, 2010 Tweet www.howcast.com is a great site to figure out how to do things.

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Twitter Disqus Fashion Campaign 202

Mindjumpers

JULY 26, 2010

» Can an Unknown Brand Become Word of Mouth? In this case it was all about creating a buzz around a name – the name of the brand to be exact. Can a brand become word of mouth within days? Can a brand become word of mouth within days? But one thing is clear – the company achieved the goal of brand awareness.

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Brands Disqus YouTube Campaign 208

Mindjumpers

SEPTEMBER 20, 2010

Social media is also a particularly useful tool for businesses that want to brand themselves, market a new product etc, as social networks allow them to meet their current and potential customers at close hand. Similar Posts: Can an Unknown Brand Become Word of Mouth? – Relate it to the specific needs of your target audience.

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Organization Tools Brands CSR 245

Mindjumpers

FEBRUARY 10, 2015

From a brand perspective you want to be relatable as well as recognizable to the receivers. At Mindjumpers we have been producing branded content on a daily basis since our early days. And as mentioned before always have the playbook within reach to check if you are aligned with the guidelines.

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Publishing Content Brands Guidelines 100

Mindjumpers

FEBRUARY 15, 2012

Tweet Guest blog written by Christine Dissing, who holds a Masters in Marketing Communications Management and is passionate about advertising, branding and marketing communication, a passion she shares on her own blog attention2ads.tumblr.com. You can also connect with Christine on Twitter @christine_kbh.

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Engagement Vimeo Brands Tumblr 174

Mindjumpers

OCTOBER 12, 2010

Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Therefore, it is of great value that programmers can use the Twitter API. Twitter API.

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Analytics API Twitter Applications 188

Mindjumpers

FEBRUARY 6, 2013

A loss for the 49’ers, but a great win for social media – with an emphasis on Twitter. Last year, Facebook and Twitter shared a social media first place in terms of brand usage during the Super Bowl. This year, Twitter outran Facebook by miles in terms of brands mentioning the network in their campaigns.

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Statistics Analysis Groups Groups 227

Mindjumpers

JANUARY 20, 2012

On our blog, we have already written about an infographic that talks about content sharing trends for the last 5 years and a study on content sharing pattern, but this infographic relates content sharing to brands as well gives some insights on who doesn’t share content on social media. 11 % of Facebook accounts are inactive.

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Patterns Tumblr Foursquare Statistics 263

Mindjumpers

NOVEMBER 2, 2012

We guide and advice brands on how to take on the challenges of brand communication on the various social media networks and platforms. How to buy into this behaviour as a brand. As a brand, it is important to understand these forces of dynamics in order to give your consumers what they are looking for. on their platforms.

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Mindjumpers

OCTOBER 14, 2014

With brands increasing their presence on social media regular crisis are to be expected. Lately ‘shitstorm’ has become a term often used, whenever a brand ends up in an online crisis that turns into an online attack, because of the social media’s ability to spread rapidly to unlimited amounts of users.

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Mindjumpers

JANUARY 18, 2012

Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone. It is very interesting to note that this year, we saw brands getting attracted more towards social media and using it to their benefit. 56% of consumers say that they are more likely recommend a brand after becoming a fan.

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Social Media Statistics Mobile B2B 280

Mindjumpers

JUNE 12, 2013

Agencies need to define and drive relationships for brands by developing content that will engage audiences and motivate them. Take part in the discussion on Twitter by using the hashtag #futureagency. > Mindjumpers has contributed to a new report issued today by Skyword. What do you think? > Download the full report here.

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Mindjumpers

NOVEMBER 7, 2014

Christine is passionate about advertising, branding and marketing communications – an interest she also shares on her own blog attention2ads.com. You can connect with Christine on Twitter @christine_kbh. ”Search & Social” successfully explains the interdependence between the two disciplines and where to set in.

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SEO Engineering Communities Advertising 252

Mindjumpers

MAY 4, 2011

You can follow Tehneyat on Twitter @tehneyat. Yes, posting a video, making a status update on Facebook or Twitter might not cost a lot initially. In order to build a strategy that is elaborate and takes into account the issues I will touch upon below require resources, not just an intern to update a brand’s/company’s Twitter profile.

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Social Media Cost Resources Advertising 258

Mindjumpers

FEBRUARY 3, 2011

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

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Mindjumpers

SEPTEMBER 13, 2012

The French vodka brand Grey Goose just launched an innovative social campaign to tell their brand story based on Instagram and Pinterest in order to drive awareness for the new Grey Goose Cherry Noir. Making popular Instagrammers brand ambassadors allows the brand to reach potential customers in a creative and surprising way.

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Mobile Campaign Instagram Blogosphere 260

Mindjumpers

JANUARY 2, 2013

Today, the Timeline has become a natural element in brands’ visual communication on Facebook, but when we back in March switched from Wall to Timeline , it opened up for new ways to strategically work with how to portray and strengthen brand identity through visual storytelling and throughout time.

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Social Media Tumblr Instagram Privacy 237

Mindjumpers

JANUARY 3, 2011

You can connect with him on Twitter @Conversionation. The average user of social and new media follows less than five brands. At least, according to the 2010 edition of the ‘Consumer New Media Study’ by Cone, a Boston-based Omnicom Group company that specializes in brand trust. A second question is of course “what is a brand”?

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Loyalty Social Media Study Social Networking 205

Mindjumpers

MARCH 23, 2016

Last week, it introduced its very own algorithm, following in the footsteps of Twitter and its parent company Facebook. Twitter jumped onto the algorithm bandwagon only last month and has received its own amount of backlash from it. What This Means for Brands. So how will it affect their livelihood?

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