Convince & Convert

MAY 21, 2013

If you don’t follow the social network closely, it’s easy to miss the newest advertising tools and tips. Caroline Melberg, founder of Small Business Mavericks, tells her clients to run four different ads for the same campaign. Facebook is seeing great click-through rates on Sponsored Stories on mobile.

Campaign 152

Campaign CPM Facebook CPC 152

Saying It Social

FEBRUARY 4, 2010

link] FriendFeed [link] LinkedIn [link] MySpace [link] Twitter [link] Digg [link] Seesmic [link] Stumbleupon [link] Ning – Create Your Own Social Network [link] Squidoo [link] Social Tools & Apps Hootsuite – Our Fav!! Buzz Index – Today?s link] Hootsuite [link] Twitterfall – a way of viewing the latest ?tweets?

List 149

List Social Media Tips TweetBeep 149

Buzz Marketing for Technology

DECEMBER 15, 2009

BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it). I was talking to a small business owner last night.

Marketing 217

Marketing Adwords Mobile Social Graph 217

The Marketing Blog

APRIL 7, 2010

The study says, among the top three search engines, Google sent the most visits to the four categories below. Google’s percentage of upstream traffic grew for the Automotive, Shopping and Travel categories. Search saw gains in the Automotive category. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Engineering 149

Engineering Hitwise Statistics Google 149

Techipedia: Tamar Weinberg

MAY 12, 2010

And the more intricate your external efforts become, the more social, mobile, and interactive your website must become. Here are three examples of brands that appear to be taking this message to heart: Fandango.com Best-known as a portal for buying movie tickets online, the site is actually quite diverse in terms of its content offerings.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

The Marketing Blog

AUGUST 5, 2007

Check out wis dot dm “We already have Yahoo/Linkedin Answers. Home About In the Media Market yourself as an individual Customer Service : Sorry what’s that ? August 6, 2007.5:51 51 am Quick post – Cool sites (Wis.dm) Jump to Comments Got a question ? Do we need another site ? My mind questioned me while I stumbled on wis.dm

Sites 100

Sites Web 2.0 Startup FeedBurner 100

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

AUGUST 25, 2010

That’s why this is more of a message for large and not necessarily small brands. Not long ago, I tweeted praise to a business and followed up with them about something else via email. This is why it’s a lot easier for small brands to succeed and big brands to fail. Answers Yahoo!

Social Media 272

Social Media Engagement Forums Policies 272

The Marketing Blog

OCTOBER 30, 2007

companies out of Business&#. Dr. Ralf has talked about the closure of PodTech , Yahoo 360 and Judy’s Book. Ralf has some insightful posts centered around Web2.0 and Knowledge Management. One that I really like was on “Web2.0 More this week.

Web 2.0 100

Web 2.0 Startup FeedBurner Forums 100

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. The Early Adopter Appeal Mixx is a new social news site that went into private beta a mere two months ago. Social Desire November 30, 2007 at 5:26 pm Don’t Digg?

Review 102

Review Digg StumbleUpon Web 2.0 102

Techipedia: Tamar Weinberg

JUNE 3, 2010

As someone who is required to monitor your brand, there will never be a day when all is quiet. As you consistently interact with them, offering value and reason to continue following you, that relationship — and even the brand awareness — grows stronger. Answers Yahoo! Maybe it’s on a forum.

Social Media 221

Social Media Marketing Digg Consultant 221

The Marketing Blog

FEBRUARY 5, 2008

Home About In the Media The Power of Product Packaging India’s Buzziest Media Brand February 6, 2008.7:44 Yahoo lead me here – good for you i guess! 44 am Cab Drivers as Word-of-Mouth Marketers? Thanks a bunch for the info. I’ve been digging around for info, but i think i’m getting lost!

Web 2.0 100

Web 2.0 Startup Marketing Training 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

AUGUST 26, 2009

The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone. Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message. You’ll need this to proceed.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

MAY 5, 2010

People interact with brands online because they want deals. Based on this information, fresh content with actively engaged brand adopters are is key. Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. Buy something, get something. Try to offer some every so often.

Facebook 279

Facebook How To Marketing URL 279

Webbiquity SMM

SEPTEMBER 10, 2012

We’ve also expanded the focus of the #Nifty50 this year to include an element of social good—the #Nifty50 Kids project. Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. That will be our top focus for next year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

SEPTEMBER 21, 2010

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How can your brand participate in this space most effectively? Hope that helps!

Social Media 155

Social Media Radian6 Strategy SM2 155

Bare Feet Studios

FEBRUARY 9, 2009

For example: A logo designer will typically charge non-profits one price, a small business another price, a big business a much bigger price and a logo designed for something like a professional football team will cost an almost astronomical price – For the same logo. In a way Twitter is like instant messaging.

Price 40

Price iPhone Upcoming Instant Messaging 40

Kikolani

NOVEMBER 29, 2010

Amber is the VP of social strategy for Radian6, business and communications strategist, and co-author of the The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social with Jay Baer. Her blog, Brass Stack Thinking , covers blogging, branding, marketing, social media, and more.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

JULY 20, 2012

I guess Washington Post acquired the team for $12 million, LinkedIn acquired some patents for $4 million, and Beta Works acquired the, I think, the website and the brand for $500,000. But the asset is the community and the people that identify with your brand, or that identify with your idea or your conversation. We talk about tools.

Digg 113

Digg Communities MySpace YouTube 113

Webbiquity SMM

NOVEMBER 29, 2012

While consumer brand marketers are embracing Pinterest enthusiastically, many B2B marketers are still in a quandary about the visual sharing site. So, is Pinterest worthwhile for business marketing? will immediately get eyes on your pin…They’re basically the same rules as Yahoo search circa 1996.

B2B 190

B2B Marketing SEO Construction 190

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210

Socialmedia.biz

OCTOBER 29, 2016

Every social network is a unique world of its own, with separate sets of best practices. Besides all the pitfalls that can happen in the untamed land of social media marketing, many small brands face an even tougher challenge: gaining fans and followers in the first place. Inuit, Zillow, and many others.

Influencer 60

Influencer Social Media Resources HootSuite 60

Firebelly

JULY 2, 2010

Could potentially make things easier for freelancers and small businesses. I hope you enjoy them or consider sharing them with others who will! Style Guide Awesome resource for writing, creating and editing content for the digital world. UW DESIGN SHOW 2010 A great collection of infographics for inspiration. View an alternate.

Paid Search 113

Paid Search SMS Syndication Social Bookmarking 113

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. StumbleUpon is different from many other social sites in that it works via a toolbar installation on your browser. It shows that you have a vested financial interest in Yahoo News. This is not a real example, readers.)

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. People are different, communities are different and marketers/brands are different. No, it’s still not a clear picture.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 28, 2010

They were timely and on trend, but didn’t benefit studios except for minor brand recognition, which doesn’t mean much since the target market was already flooded with fan boys and girls. I work with the Social Network Team at my job, so your advice comes in handy. Answers Yahoo!

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JUNE 16, 2010

Branding Are my profiles complete? Make sure all your social media profiles are complete with the most relevant information. Fill out your bio by saying something about what people do with your brand. Do I have exclusive profiles for my brand? People want to be able to identify your brand. And that was the UK.

Questions 277

Questions Social Media How To Postrank 277

Convince & Convert

MARCH 1, 2012

Well, so when you run that through the filter of a business, I’ll turn this question back to you. Instead of Jim the author and super cool guy, pretend you’re Jim the Social Media Manager at a software company or a brand. Most certainly they’re defriending and blocking and unfollowing businesses and brands.

Social Media 140

Social Media Hubspot Software Hosting 140

ProBlogger

JUNE 6, 2012

Interacting with community members via blogs and associated social networks offers the best way to begin a marketing initiative. We discuss the many approaches a small business or entrepreneur can choose to lead, including blogging. or through their social networks. They are your word-of-mouth army.

Strategy 39

Strategy Marketing Yahoo Publishing 39

Techipedia: Tamar Weinberg

MARCH 10, 2010

If you’re a brand new Internet Marketer, choose a discipline and a niche that you can tackle head on and be successful at. Lose Weight Quickly March 11, 2010 at 11:42 am Start Your Own Small Business. If you’re going to take “Internet Marketer&# at face value, you’re being silly.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Social media? Small business? Reply Lois Geller February 28, 2010 at 12:26 pm I did a speech last week and was talking about corporate blogs and who should be the spokesperson for the brand. The issue of the “personality&# leaving with the brand is something that is totally understandable. Answers Yahoo!

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Webbiquity SMM

MARCH 7, 2017

Social media has become a core element of marketing across businesses of all types and sizes: maintaining active, optimized profiles; sharing industry-related updates; amplifying their own content; and engaging with prospects, influencers, advocates, and customers. Manage all of your campaigns in a single place. 8) Likeable Local.

Campaign 200

Campaign Tools Social Media Sample 200

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

It’s why Zappos is always the big Twitter brand awareness case study. Networking opportunities based on growing out a secondary persona One of the biggest questions I face in my consulting role is the question on whether to combine business and pleasure on Twitter. religion, friends, and even promote clients more freely).

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

The best place you can place your brand on Facebook is through a Facebook Page (that’s with a capital “P&# , not to be confused with your personal Profile). This number should be no surprise — when people “fan&# your Page, their friends see it, and your brand spreads organically. t vài cách ?? ng Fans th?c

Facebook 279

Facebook How To Applications URL 279

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. Perhaps, judging a business by its Facebook Page might not be the most fair thing to do, but I'm sure some prospects do it.)

Social Media 167

Social Media Facebook Marketing Consultant 167