Remove Brands Remove Klout Remove Metrics Remove Social Networking
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What’s Your Score? How Klout and PeerIndex Affect Social Engagement

Idaconcpts

Social media is the driving force behind much of the World Wide Web. Individuals use it to connect and share globally, and businesses have realized its immense potential for extending brand reach. Klout measures people’s social media influence by analyzing how the content they create drives online trends and user action.

Klout 154
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48 Ways to Measure Social Media Success

Webbiquity SMM

Similarly, in social media marketing, there are numerous intermediate “process” measures that don’t fit into an ROI equation, but which are vital in optimizing social media efforts in order to minimize “I” and maximize “R.” Nine Blog Metrics. Social media/network-referred traffic. Six Twitter Metrics.

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How does your brand look on social media?

Janet Fouts

It used to be this would return a list of scholarly papers, some nasty pictures of you at a bachelor party, a random smattering of form posts about cupcakes or software and possibly your connections on some social networks. A potential employer can use a variety of tools to see how well you manage your personal brand online.

Klout 138
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Does it matter who follows you on Twitter or Facebook?

Akamai Marketing

Yes, if you are trying to create a specific audience: Particularly if you are a brand or a company, you’ll want to keep an eye on who your follower are. Because I KNOW you still use number of followers as a success metric and because of that, you need to know who they are. Many high-Klout folks auto-follow.

Klout 221
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Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

We will also cover the seven social media analytics dashboards from the social networks themselves and five paid multipurpose social media analytics tools. Chapter 1: 19 Free Social Media Analytics Tools. Chapter 2: 7 Social Media Analytics Dashboards from the Social Networks Themselves.

Analytics 111
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Solving Klout’s “Warren Buffett Problem”

Convince & Convert

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

Klout 129
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206