Webbiquity SMM

FEBRUARY 13, 2018

We’re now long past the days of having to “sell” business executives on the value of social media for marketing. As noted below, the practice is now ubiquitous, with almost 90% of businesses engaged social media marketing. Social media is big with marketers, but a struggle for sales. MarketingSherpa ).

Social Media 178

Social Media Marketing Hubspot Trends 178

Hootsuite

JANUARY 2, 2024

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

Social Media 106

Social Media Strategy HootSuite Hubspot 106

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. With this in mind, planning your B2C content marketing tactics necessitates an in-depth understanding of what end-buyers want from brands during their shopping journeys.

Content 221

Content Marketing Loyalty Collaboration 221

Webbiquity SMM

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. In short, social media helps with link building, which is critical for SEO. Social Media Marketing Supports Blogging by Driving Traffic to the Blog.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Social Media Strategies Summit

AUGUST 26, 2022

Investing in content marketing can secure exceptional results for your brand. If you consider the most common reason marketers invest in the production and distribution of content, you’ll find that brand awareness falls among their top objectives. A great way to do this is to identify commonly asked questions in your niche.

Loyalty 204

Loyalty Software Publishing Products 204

Social Media Strategies Summit

SEPTEMBER 23, 2022

When it comes to TikTok, Harvard regularly posts videos of Rakesh Khurana, Danoff Dean of Harvard College, answering various questions about his life and work, like: How do you start your day? Giving leaders a voice on social media can help you build a community. That wasn’t the case for any other social network.

Education 162

Education Examples Content Nielsen 162

Sprout Social

JULY 7, 2021

The next frontier of ecommerce is already here—regardless if consumers and brands are ready or not. Known as conversational commerce, this buying experience offers customers even greater convenience and enables brands to engage shoppers in more personalized ways. It certainly caught one family in Texas off guard a few years ago.

Team 139

Team Conversation Social Media Instant Messaging 139

Hootsuite

MAY 6, 2024

A social inbox tool is an online tool designed to manage messages from multiple social media platforms in one place. With this type of software, you can manage and reply to all types of social interactions. Agorapulse integrates with Salesforce, Hubspot and GIPHY. Saved replies cut down on manual response time.

Tools 82

Tools HootSuite Team Social Media 82

Rebekah Radice

NOVEMBER 9, 2015

If you’ve ever wondered what the secret is to creating visuals that promote a positive brand image, read on. With 63% of all social media content including an image, it’s time to increase your odds of winning the moment. 7 Creative Ways to Visually Brand Your Business on Social Media. You know the ones.

Social Media 113

Social Media Brands eBook Social Networking 113

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. About 30% of the tweets that mention brands neglect to use their Twitter handles. . This indicates that you missed out on looking at 30% of possible engagement for your brand.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Rebekah Radice

JUNE 1, 2015

In a recent HubSpot survey, 65% of respondents admitted to being visual learners. To answer those questions and get a better look at the effect of visual marketing on social media, HubSpot teamed up with Market Domination Media to create the Infographic below. Fonts play a critical role in telling your brand story.

Engagement 143

Engagement Content Hubspot Template 143

Buffer Social

SEPTEMBER 25, 2023

AI writing tools can automatically generate captions, headlines, and other text-based content for your social posts within seconds. The tools analyze your input, which may include audience information and brand preferences, to craft contextually relevant content that will resonate with your target audience. 🤔 Why go for it?

Social Media 97

Social Media Meme Content Sentiment 97

Buffer Social

AUGUST 7, 2018

In the spirit of learning, we partnered with BuzzSumo to analyze more than 43 million posts from the top 20,000 brands on Facebook in one of the largest studies of 2018. Earlier this month, we approached their team with one (not-so-simple) question: How are Facebook Business Pages performing in 2018? Top Pages are posting a lot more.

Research 111

Research Brands Facebook ROI 111

Sprout Social

NOVEMBER 19, 2020

As a provider of B2B software, Sprout’s frontline teams often get asked the question: what integrations and partnerships do you provide? It’s a common and necessary inquiry for any brand or agency selecting a software vendor, particularly in the marketing technology space.

Reddit 99

Reddit Hubspot API Reputation 99

The Realtime Report

DECEMBER 18, 2018

I will use social media to engage, not just to post. Over the past few years, many brands have fallen into the habit of using social networks primarily as distribution platforms for content and advertising. Why is using social to engage so important? It’s no secret to brands that mobile is ascendant.

Marketing 89

Marketing Metrics Privacy Mobile 89

Socialmedia.biz

MARCH 30, 2019

billion people logging into Facebook every day, almost 50 million businesses continue to use the 13-year old social networking platform for attracting new customers and interacting with their existing audience. Keep an open mind and experiment with content frequently to find what works for your brand. With an average of 1.47

Engagement 122

Engagement Facebook Hubspot Upcoming 122

Writtent Blog

APRIL 25, 2013

If you answer “Yes” to at least on of these questions, our collection of blogging statistics will definitely be of great help to you. 1) 6.7MM people publish blogs on blogging websites, and another 12MM write blogs using their social networks. Tweet (Source: Hubspot ). Tweet (Source: HubSpot ). 2) 81% of U.S.

Statistics 111

Statistics Hubspot comScore Sysomos 111

Sprout Social

NOVEMBER 11, 2021

A recent study found that 83% of customers will leave your brand based off of a bad customer service experience. . We will walk through six categories of Sprout’s integrations with questions and scenarios to help you identify which your organization could benefit from most. Social commerce. Lead management & CRM.

Social Media Management 116

Social Media Management Social Media Platform Review 116

Ignite Social Media

FEBRUARY 2, 2023

This audio recording, “15 Lessons That Took Me 15 Years to Learn” by Jim Tobin is the perfect resource for social media managers and brands alike. In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. We’ve worked mostly with national and international brands.

Influencer 85

Influencer Social Media Hubspot Travel 85

Buffer Social

MAY 30, 2023

Question: Why have short-form videos become so popular in the past few years, and how can I use them for my social media? It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. But that’s not very creative or sustainable.

Video 76

Video Film Meme Trends 76

Janet Fouts

MARCH 6, 2013

The popularity of Instagram is clear, and if you are inclined to snap photos and share them with your friends and customers on social networks you can make your business more social and build a powerful sharing community on Instagram quickly. Impressive, even for a big brand. Notice these aren’t all big brands.

Instagram 143

Instagram Eventful Hashtag Hubspot 143

Oktopost

NOVEMBER 18, 2020

35-50% of sales go to businesses that respond first HubSpot. Tightly aligned’ companies achieve 24% faster three-year revenue growth and 27% faster three-year profit growth HubSpot. And how many times have they engaged with the brand and even the sales reps? Over half of your target buyers are active on social networks.

Engagement 90

Engagement Social Media B2B Team 90

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

LinkedIn 189

LinkedIn Tips B2B Findability 189

Buffer Social

MAY 18, 2017

Continually measuring your ROI and social analytics. Added to that, each major social network has continued to diverge both in how they are set up and what your audiences expect on each one. With limited time and resources, creating a unique post for each social media channel can be a challenge, but it’s well-worth the effort.

Instagram 111

Instagram Twitter Facebook How To 111

Buffer Social

SEPTEMBER 15, 2016

We had the privilege of speaking with HubSpot VP of Marketing Meghan Keaney Anderson about the specific attributes she looks for when hiring social media managers, as well as how a highly successful startup like HubSpot views social media marketing. Amanda Sibley , HubSpot marketing. Do not hesitate to create.

Social Media Management 40

Social Media Management Hubspot Social Media How To 40

Rebekah Radice

MAY 18, 2015

My answer to this question is always simple. Just look to brands like Apple, Coca Cola, GE, Facebook, and Disney as examples. But it’s not just big brands that get it’s the WHY that connects people to you, not the WHAT. 74% of online adults (ages 18+) use social networks regularly. Grow your brand.

Strategy 132

Strategy Content Marketing ROI 132

Keyhole.co

JANUARY 27, 2023

Ultimately, the best channel for your brand depends on your customer base and the strategies you use to reach them. LinkedIn LinkedIn is a professional social networking platform catering to businesses and job seekers. This makes it the ideal platform for B2B marketers on social media.

ROI 52

ROI B2B Social Media How To 52

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. Social Media / Social Networking. Top executives need to be involved in social media.

Statistics 198

Statistics Social Media B2B Marketing 198

Writtent Blog

DECEMBER 10, 2013

Don’t have the time to create all the content you need to grow your brand? We come up with a list of subject matter experts and a research question that will be covered in the post. We rate their influence level, and reach out to the best with a research question. We’ll help your brand’s message stick.

Content 82

Content Hubspot Knowledge Base Research 82

Social Media Marketing

NOVEMBER 29, 2012

Eliminate distractions, but invite diversions It's entirely too easy to feel the lure of social networks. Asking a question on Twitter as I did was a diversion rather than a distraction. While my question focused on the challenge I was having, it allowed me to focus on the conversations instead. All respectable brands.

Content 167

Content Hubspot Mobile Team 167

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. Personal branding.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Rebekah Radice

MAY 15, 2016

You can begin this process by building brand awareness. Start by translating your brand through visual marketing. From your logo to your website, blog and social media graphics – you need to design a look and feel that matches your persona. Peg’s tip is to learn from the big brands! Attract Potential Clients.

Small Business 118

Small Business Social Media Marketing Geotagging 118

Techipedia: Tamar Weinberg

JANUARY 5, 2012

This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. Ask these questions and then answer them. This beginner SEO question comes up often.

Marketing 264

Marketing SEO Case Study Small Business 264

Marketing to Serve

NOVEMBER 26, 2017

Social media has grown in popularity not only for individuals wanting to share and connect with their social networks, but for businesses too. billion social media users ( We Are Social ). billion are actively using social media, across multiple devices and around the clock. Let me paint a picture for you.

Social Media 66

Social Media Strategy Content How To 66

Convince & Convert

FEBRUARY 1, 2016

However, this isn’t a bad thing for your brand. Here are four tried-and-true ways your brand can organically use content to reach the expanding cohort of post-millennials. Journey mapping has the power to revamp a brand’s key touchpoints through anecdotal storytelling and visualization. highlight to tweet). Journey Mapping.

Content 60

Content Tips Analysis Curation 60

Buffer Social

OCTOBER 14, 2019

The Verge — a technology and culture news website — released two hours of leaked audio of Mark Zuckerberg talking to his Facebook employees, answering questions about Facebook’s future, the risks it faces, and the strategies for things like privacy, reliability, and even Libra , Facebook’s new cryptocurrency. Social media news item #4.

News 63

News Facebook Survey Hubspot 63

Buffer Social

MARCH 27, 2018

Here are some questions you could ask yourself: Is there a common topic among them? You could simply post a question or a poll on your social media profiles. ” If you would like open-ended replies, posting a question will be great. What is also helpful is that Buzzsumo breaks down the share count by networks.

Content 110

Content How To Overview Analytics 110