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Klout and Kred – Social Influence Comparison

Akamai Marketing

In particular, I’ve aimed my arrows at Klout. But within the last year, there is a new player, Kred, which hasn’t quite caught on the way Klout did. I still understand the value of measuring influence from the perspective of brands and analytics. KloutKonniptions! Street Kred?

Klout 177
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Have You Survived The Kloutpocalypse?!?!

Jason Yormark

You would literally think it was a zombie outbreak the way people are responding to the latest Klout score changes. I work in social media, and my Klout score has absolutely ZERO influence on the clients I work with, obtain, or my career path quite frankly. In fact 90% of those I work with don’t even know what a Klout score is.

Klout 254
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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. This three-fold plan appears to be a timeless marketing approach on the net, but how do you know you’re succeeding in these areas?

Strategy 213
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Have You Survived The Kloutpocalypse?!?!

Jason Yormark

You would literally think it was a zombie outbreak the way people are responding to the latest Klout score changes. I work in social media, and my Klout score has absolutely ZERO influence on the clients I work with, obtain, or my career path quite frankly. In fact 90% of those I work with don’t even know what a Klout score is.

Klout 277
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Solving Klout’s “Warren Buffett Problem”

Convince & Convert

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

Klout 131
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Digital PR: Finding Brand Ambassadors

Proactive Report

In the last post 10 Tips to Increase Earned Media the first tip was to find and partner with brand ambassadors. What exactly is a brand ambassador? You need to find people or groups who already love and support your brand and would be delighted to forward your message. Do they really love your brand?

Brands 101
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The Battle Between Opting In and Out

Ari Herzog

Danny Brown presents a solid argument that Klout , a social influence website, should never have created a profile for my friend Naomi without Naomi authorizing its creation. Yet, because she has a Twitter account, Klout assumed she would want a Klout profile — and here it is. Klout is not alone in this backward thinking.

Klout 114