Postcron

MAY 29, 2018

The focus on video isn’t surprising—a recent study by Hubspot found that 53 percent of people want to see more video content. Building on news from the Facebook F8 conference, the focus on group engagement remains strong. If you’re already active with Facebook groups, here are two ideas you can use to increase engagement.

Social Media 56

Social Media Hubspot Groups Groups 56

Writtent Blog

APRIL 25, 2013

Tweet (Source: Hubspot ). Tweet (Source: HubSpot ). 6) The most active demographic group for blogging is 21-to-35 year olds with 53.3% 12) 81% of companies consider their blogs “useful,” “important,” or “critical” Tweet (Source: Hubspot ). Tweet (Source: HubSpot ).

Statistics 111

Statistics Hubspot comScore Sysomos 111

Keyhole.co

JANUARY 27, 2023

Ultimately, the best channel for your brand depends on your customer base and the strategies you use to reach them. YouTube monetization also allows brands to increase ROI directly with their own channel. Automate your marketing processes Managing a brand’s multiple social media accounts isn’t an easy task.

ROI 52

ROI B2B Social Media How To 52

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Hubspot has the answer.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Convince & Convert

MAY 29, 2013

This goes for both performance marketers (where I’d place myself) and brand marketers. As digital and mobile become ever more pervasive in our lives as consumers, so marketers need to tap into that and meet the demands of today’s connected consumer. Instead, brands are left with impressive amplification metrics, but no real ROI.

Influencer 149

Influencer Marketing ROI Hubspot 149

Buffer Social

NOVEMBER 7, 2017

According to Statista , an online market research portal, the largest user group on Instagram in the U.S. Fifty-five percent of online adults between the age of 18 and 29 use Instagram — the highest percentage among all age groups. Hence, they would expect such content from brands on Instagram. percent of U.S. Instagram users.

Study 111

Study Instagram Hashtag Research 111

Webbiquity SMM

MAY 3, 2011

She heads up Adams Consulting Group, a technical services firm specializing in Apple Macintosh desktops, servers and laptops. Though she writes mainly on pharma-related subjects, her blog topics also include branding, family, fundraising, innovation, leadership, and Twitter. Diana Adams. adamsconsulting. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Buffer Social

MAY 31, 2017

We found that square videos outperformed landscape videos in terms of average engagement, views, and reach, especially on mobile. Here’re a couple possible reasons: More than 92% of Facebook users use Facebook on their mobile every day. Square videos take up 78% more real estate in the News Feed on mobile than on desktop.

Video 111

Video Engagement Facebook Mobile 111

Writtent Blog

SEPTEMBER 3, 2013

There was an audible gasp when HubSpot Co-Founder and CTO Dharmesh Shah opened his keynote presentation with a slide that read “inbound marketing is not the answer.” HubSpot software isn’t closing their doors, and to be clear, inbound marketing still works. 2 Minutes – Check Google Alerts for Brand Mentions.

Conference 72

Conference Marketing Hubspot Metrics 72

Diva Marketing Blog

JUNE 10, 2012

Until we stop marketing from our perspective, but from the perspective of the true media landscape as seen by our customers, including mobile, 21 st century marketers will struggle. Google Analytics, Radian6, Hubspot, Marketo, and Eloqua is where I’d start depending on budget, from free to full enterprise. as spokes from the center.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Buffer Social

NOVEMBER 30, 2016

The art of using Facebook Groups. This huge resource of free, self-paced social media classes will cover best-practices and top strategies used by the world’s largest brands. How power is shifting from companies and brands to consumers. Offered by : HubSpot. Created by : HubSpot. Offered by: Udemy.

Class 40

Class Skills Social Media Marketing 40

Buffer Social

AUGUST 7, 2018

In the spirit of learning, we partnered with BuzzSumo to analyze more than 43 million posts from the top 20,000 brands on Facebook in one of the largest studies of 2018. Many brands report a positive increase in results when they post more, while others experience the opposite. Here’s what we learned… 1. posts to 8.1m

Research 111

Research Brands Facebook ROI 111

Webbiquity SMM

MARCH 13, 2018

Unlike sites that appeal primarily to specific demographic groups (Pinterest, Snapchat), career path (Vimeo, LinkedIn) or country (VK, WeChat), Facebook use cuts across all social, economic, demographic, and geographic boundaries. HubSpot ). HubSpot ). The majority (54%) of Facebook traffic now comes from mobile-only users.

Facebook 141

Facebook Hubspot Statistics B2B 141

Buffer Social

OCTOBER 3, 2017

Facebook IQ conducted a study on the use of mobile messaging with 12,500 people across the world and found several promising trends among the people surveyed 3 Facebook IQ, 2016 : Sixty-three percent said that their messaging with businesses has increased over the past two years. – Ensure your site is mobile-responsive.

Hubspot 111

Hubspot Strategy Facebook Marketing 111

ProBlogger

AUGUST 30, 2015

We had wonderful speakers – Pamela Wilson from Big Brand System and Copyblogger , Heather B. Some attendees are creating groups to help support them. Invite people from your email list to an informal focus group on the phone. Create a Facebook group to test the idea and build initial momentum. Lunch time?

Training 20

Training Eventful Tips Analytics 20

Webbiquity SMM

SEPTEMBER 10, 2012

Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. As the CEO and Founder at TalentCulture Consulting Group, Meghan connects talent with technology companies as well as being an accomplished speaker and author. Meghan Biro.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Koka Sexton

NOVEMBER 14, 2008

You could also group them. The Hubspot blog is useful. Smooch Dating ¬ My Latest Mobile 2.0 Just a sentence about each article and what site it is on. If you indicated your 5 fav’s, that would be awesome. Food for thought with gratitude. Jim Spencer’s last blog post. How would you improve it’s usability?

List 85

List Social Media StumbleUpon Blogosphere 85

Webbiquity SMM

FEBRUARY 10, 2015

Do consumers actually listen to brands? Do brands actually listen to consumers? Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. And yet – 80% of brands advertised on social media sites in 2014. VentureBeat ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Pam Moore

JULY 8, 2019

Some are difficult or confusing to use, and plenty don’t have the features or support that brands need for their campaigns. For example, say you have four now but plan on adding LinkedIn and a Facebook group to the mix by the end of the year, and the plan you can afford only supports 5 profiles. . Social media software can fail you.

Software 113

Software Social Media HootSuite Marketing 113

Buffer Social

APRIL 5, 2017

E-book: Hubspot’s Marketing Psychology Guide. Branding and positioning. This one could possibly also fit in “marketing foundation,” but I see branding as a bigger concept. We all have personal brands (whether we actively cultivate it or not). Resource: Skype’s brand book. Storytelling.

Marketing 108

Marketing Diagrams Skills How To 108

Social Media Marketing

NOVEMBER 29, 2012

Have they indicated other brands or interests that matter to them? About a year and a half ago, Mashable took a look at a handful of leaders in content marketing ( How 3 Companies Took Content Marketing to the Next Level ), highlighting Mint.com, HubSpot and American Express. All respectable brands. But one stood out to me.

Content 167

Content Hubspot Mobile Team 167

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 3, 2012

Ilias Chelidonis shares 101 marketing quotes from a HubSpot presentation, such as “Remarkable social media content and great sales copy are pretty much the same–plain spoken words designed to focus on the needs of the reader, listener or viewer” and “Make the customer the hero of your story” (so true).

B2B 190

B2B Strategy Marketing Buy 190

Socialmedia.biz

JULY 26, 2018

Apart from marketing automation tools that allow you to easily send invitations, reminders and promotional emails to your attendees, the platform also integrates with Zapier, Hubspot, Salesforce, Pipedrive, MailChimp, SharpSpring, Google Analytics, Drift, Instapage, Typeform, Salesmate and other popular software. user/month and $19.99/user/month

Conference 60

Conference Price Hosting Meeting 60

Webbiquity SMM

JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. And much more. percent just a year earlier—a 43 percent increase.

Research 210

Research Social Media B2B Marketing 210

Later

APRIL 22, 2019

User-generated content is the word-of-mouth equivalent on social media, meaning that every post or story about your brand that is created by your customers is UGC gold. For example, Fella Swim groups UGC together in an “As Seen On” series, using their own branded Instagram Stories template. So why is UGC so valuable?

Instagram 91

Instagram UGC Tips Content 91

Webbiquity SMM

JANUARY 9, 2012

The Right Way to Build Brand(s) via Twitter by iMedia Connection. Twitter Just Announced Brand Pages and a Redesign – What are all the details and why does it look like Facebook? 7 Key Ways to Optimize Twitter for Search by HubSpot Blog. 6 Ways To Monitor Your Brand On Twitter by OPEN Forum. by iMedia Connection.

Tools 201

Tools Twitter Tips B2B 201

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports. Use forums.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

JANUARY 19, 2012

HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. The software doesn’t provide a way to automatically segregate branded from unbranded search keywords (which would be nice), but this can be set up manually using “Campaigns.” site) is helpful. site) is helpful.

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

AUGUST 2, 2010

A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Ochman, Yvonne DiVita, Beth Harte, Scott Monty, Peter Kim, Liz Strauss and David Meerman Scott on topics ranging from social media research, ethics and strategy to branding and metrics—all in 140-character snippets.

Report 174

Report Social Media B2B GPS 174

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Among them: asking questions, getting answers, building your brand, and driving targeted traffic to your website. Adoption soared. 85% of Inc. A formula for finding social media fans by iMedia Connection.

Social Media 198

Social Media Tools Tips ROI 198

Sprout Social

MARCH 29, 2017

Among our favorites are Sprout Social, Canva, ManageFlitter, LeadPages, MailChimp and several mobile apps. CRM – Hubspot. However, I will say that it usually works out that an agency will serve a select group of niches and be strong in a couple of key competencies. Those two things we would not give up for the world!

Tips 40

Tips Atlassian Compete Project 40

Sprout Social

APRIL 23, 2024

LinkedIn is one of the most effective channels for building brand awareness, connecting with customers and establishing thought leadership. Consistently posting high-quality content on LinkedIn can increase your brand’s visibility, especially if you’re using both organic and paid strategies. Why should you post on LinkedIn?

Examples 92

Examples LinkedIn Newsletter Hosting 92

Webbiquity SMM

MARCH 27, 2017

And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Measure social contennt performance, and monitor social media brand mentions. Instagram has more users than Twitter. Google Review Count: 437. Google Review Count: 331.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Webbiquity SMM

JANUARY 5, 2016

Image credit: HubSpot. 17 Questions On How To Build A Content Marketing Strategy [Q&A] by Marketing Insider Group. How to Build an Unbeatable Content Marketing Plan by HubSpot. 56 Reasons Why Content Marketing Works by Marketing Insider Group. Using storytelling to strengthen your brand by i-SCOOP.

Content 60

Content B2B Marketing Hubspot 60

Kikolani

OCTOBER 20, 2010

Every potential engagement is marketing – everyone you meet, every property you own (website, blog, social account) is marketing your brand. Mobile – you’re killing your content if it is not mobile enabled. Keynote: Stand Up, Stand Out, Stand Together with Scott Stratten of UnMarketing. People spread awesome.

Meeting 141

Meeting Ustream Flickr Guidelines 141

Social Media Strategies Summit

JUNE 7, 2019

The feature is highly engaging and effective at reaching consumers in the 13-34 age group. For years, video has been best utilized by big brands and businesses with the budgets and production capabilities to create it. According to the State of Video Marketing by HubSpot , 39% of consumers want to see more ‘explainer videos’.

Trends 147

Trends Video Hubspot Marketing 147