Ignite Social Media

JUNE 10, 2022

Social holidays are a fun way for your brand to engage with your followers, spread a little cheer, and show some personality. In fact, there are some things your brand should absolutely not celebrate on social. . When determining which holidays are right or wrong for your brand, consider how they relate and resonate with your brand. .

Brands 145

Brands Authentication Education Conversation 145

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. So, where do you start as a brand? Nomadic Matt.

Travel 66

Travel Influencer Brands Airlines 66

Pixlee

MAY 24, 2021

Travel and tourism took a major hit in 2020. Over 2020, the travel industry lost approximately 1.3 A report published in May 2020 even estimated the loss of over 100 million jobs in the travel industry (as per the World Travel and Tourism Council). trillion dollars in export revenue. Reestablishing Trust.

Travel 52

Travel Industry Influencer Tourism 52

Pixlee

JULY 30, 2019

Food and travel are blossoming as digitally native millennials prioritize experiences over belongings. Learn how these up-and-coming travel and food influencers built niche communities of followers who are passionate about experiences and see what marketers stand to learn from their success. . Jen Morilla. Luisa Ruocco.

Travel 66

Travel Influencer Delicious Authentication 66

Pixlee

MARCH 8, 2018

The idea of community has become a major focus of brands in many verticals. traditional methods of marketing still have their place, community-building is now a. critical part of any holistic branding strategy. within existing networks of consumers, as modern brands are no longer simply about. who are buying them.

Communities 48

Communities Brands Pharmaceuticals Community building 48

Sprout Social

SEPTEMBER 12, 2022

Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. 9 stellar social media management agencies for your brand. Narrowing down which ones are right for you, your team and your brand can feel like a challenge. Full Blast Creative.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. As we move into a new year, brands will need to continually assess and adjust their Instagram strategies to stand out. 2018 was a big year for Instagram.

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Instagram Brands UGC Travel 139

Social Media Strategies Summit

SEPTEMBER 18, 2023

Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. anyone who doesn’t work for a retail or fashion brand). And as an airport, SEA also had an obvious opportunity to collaborate with travel influencers.

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Influencer Travel Retail UGC 130

Sprout Social

MARCH 16, 2021

Brands are equally looking forward to real spring. For many brands, spring break 2021 is a good first look at what they can expect and how they should balance public safety against consumer expectations as the world attempts to return to pre-COVID times. . — mylo (@myloreyes) March 8, 2021. The light at the end of the tunnel.

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Questions Travel Brands Retail 116

Pixlee

AUGUST 2, 2021

How Can Podcasts Help Your Brand? The best brand podcasts aren’t simply descriptions of your industry or what products you have to offer; they follow industry-related topics episodically to educate and entertain listeners. And the best thing about podcasting is that it works as more than a branding tool.

Brands 98

Brands UGC Authentication Influencer 98

Later

JULY 29, 2021

Vancouver-based lifestyle brand Herschel Supply is a pioneer when it comes to good social strategy. With over 1M followers on Instagram alone, the design-driven accessories brand has successfully built a cult following with international appeal. We are definitely a lifestyle brand. View this post on Instagram.

Brands 66

Brands Travel Instagram Curation 66

Ignite Social Media

JULY 29, 2021

When it comes to your organic content strategy (paid media as well) engaging your existing community is likely your core focus. Below, we break down our favorite tactics and content types you can incorporate into your editorial planning to entice audiences to engage with your brand on social media. Instagram Stories.

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Class Engagement Social Media Travel 180

Ignite Social Media

AUGUST 31, 2021

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. It’s no surprise customers want to be heard by brands and feel taken care of when shopping. Followers are only increasingly caring about what a brand stands for in this day and age.

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Trends Organization Social Media Travel 184

Pixlee

MARCH 5, 2019

You can thank the community-driven marketing efforts from leading ski resorts for the mental image you’re painting right now. Leading ski resorts have mastered the art of community-driven marketing thanks to their brilliant understanding of their audience. Big Sky and Big Community Wins.

Communities 70

Communities UGC Geotagging Real Estate 70

Pixlee

MAY 28, 2021

Travel, fashion, cosmetics, fitness: what do these industries have in common? Lending itself to images and videos exclusively, the highly visual platform attracts users and visual brands alike. Conversely, non-visual brands, like insurance, software, and other similarly abstract brands can struggle with Instagram as a channel.

Instagram 83

Instagram Insurance UGC Brands 83

Sprout Social

FEBRUARY 12, 2024

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. Align with the right influencers Align with the right influencers for your brand. When you do, your brand’s message resonates with an already engaged audience.

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Influencer Marketing Collaboration ROI 107

Ignite Social Media

APRIL 23, 2019

Below are some ways to consider utilizing Snapchat for your brand! Create a branded filter. With the study noting that teens are going for a fresh look and interest in vintage styles, there is a natural tie in for fashion and beauty brands. Consider creating a branded lens that allows users to try on your product.

Brands 101

Brands Fashion Hosting Travel 101

Pixlee

OCTOBER 30, 2019

Online travel agencies (OTA’s) were extremely innovative in their genesis, but now, their user experience is starting to fall short. Amazon is one of the most relevant brands to millennials in America today by creating one of the stickiest and straightforward checkout processes. Simplifying the Checkout to Increase Conversion.

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Travel Discount Compete Price 45

Hootsuite

APRIL 18, 2022

Presenting: a copy-and-paste-ready list of specific hashtags to use for your fitness Reels, funny Reels, travel Reels, food Reels, and fashion Reels. Travel hashtags for Instagram Reels. travelling. Say you’re a fashion brand with a chic new collection of capes (the dream ). You’ll engage your community.

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Hashtag Instagram HootSuite Travel 141

Likeable

JUNE 29, 2021

Over the past decade or so, it has become clear that consumers want to spend their money with brands that take a stand on social issues. Thousands of brands, along with social media platforms like Facebook and TikTok themselves, have stepped up to the challenge and ramped up their Pride Month initiatives on social media.

Campaign 86

Campaign Travel Hotels Film 86

Social Media Strategies Summit

DECEMBER 22, 2022

Provide Community News & Updates. Arguably the most obvious use case of social media for government agencies is providing news and relevant updates to your community. It helps position your agency as a source of authority, which builds trust in your brand and improves your public perception. Dig Into the Vaults.

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Social Media Engagement Transportation Hashtag 169

Waxing UnLyrical

JULY 11, 2014

Does your business’ restroom – often just a necessity you don’t give much thought to – have such creative branding that it makes your customers want to come back? We have a lot of non-local travel coming up, so this year, for our anniversary, we opted for a mini road trip. Scene: Fredericksburg, Va.

Brands 174

Brands Consultant Travel Analysis 174

Pixlee

APRIL 3, 2020

Digital community has become a necessity for brands hoping to engage with their customers. These brands not only positively engage their customers, but they also serve as an inspiration in unusual times. . Sennheiser showcases a great mix of professional creative, branded content, and community connection.

Tourism 62

Tourism Brands Apparel Banking 62

Later

JUNE 12, 2020

To help you better understand the holiday and how brands can successfully celebrate Juneteenth on social media, we asked social media strategist and photographer Dante Nicholas to share his knowledge on the day! So the Fourth of July holiday has always felt slightly tainted for many in the Black community. . What is Juneteenth?

Social Media 106

Social Media Brands Creative Commons Education 106

Sprout Social

NOVEMBER 19, 2020

When we kicked off the new decade, people embraced resolutions to travel, exercise and more, just as they do every year. With travel and tourism down due to the pandemic, people are leaning into activities and outings that are close-to-home. — Lil Sasquatch (@lilsasquatch66) October 22, 2020.

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Travel Sports Exercises Sentiment 121

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Brand loyalists.

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UGC Content HootSuite Authentication 145

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Those people are engaging with retail brands on social. Nearly a quarter ( 23% ) of social media users follow a brand or company they already purchase from. follow companies and brands they’re thinking of purchasing from.

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Retail Social Media Brands Tips 104

agora pulse

JULY 12, 2018

So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. My team at Contentworks has created video scripts for some of the biggest finance brands and managed their YouTube channels. Brand Your Channel. This is key for YouTube community building.

Community building 90

Community building YouTube Communities Influencer 90

Sprout Social

MARCH 21, 2022

Like Stories Highlights , Guides let you repurpose and curate content from your brand, your partners and your community. You can use them to introduce the people behind your brand and share content from creators. You can use them to highlight your products or products from a brand or creator you partner with.

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Examples Instagram How To Curation 103

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. Impostors on social media present a real challenge for all major brands. Here’s what you can do to help protect your brand and your customers. They think they have found and followed your brand or organization.

Social Media 88

Social Media Brands Tips HootSuite 88

Akamai Marketing

OCTOBER 30, 2012

The Case For Active Users as Social Media Community Managers. Here’s an example: let’s say there is breaking news relevant to your brand or company. Your social media community manager isn’t at work or its after-hours. Travel and tourism in our state’s largest industry. Why was this?

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Activities Communities Social Media Class 138

Sprout Social

APRIL 3, 2024

Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities. Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. The TLDR version?

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Fashion Influencer Ensembli Instagram 97

Hootsuite

NOVEMBER 1, 2021

What this means for brands: You need to understand what search terms people use to look for content like yours. Here are the top results for the same search term—”travel”—from my secondary Instagram account, where I follow far fewer accounts and don’t focus on travel: The top four recommended accounts are completely different.

SEO 145

SEO Instagram Tips HootSuite 145

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. At the same time, text analytics can monitor public concerns on social media.

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Sentiment Banking Patterns Hotels 112

Sprout Social

MARCH 9, 2023

In a world of information overload, corporate communications is your way to expand your reach and build your brand. It can be difficult to correlate corporate communication efforts to business impact. We also included examples from brands to inspire your strategy. What is the function of corporate communication?

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Skills Template Templates Travel 113

Pam Moore

JANUARY 14, 2020

Personal branding can not be ignored in 2020. Even if you are not a marketer and never want to be one, you have a personal brand regardless if you have consciously designed it or thought about it or not. Your Personal Brand is Made of Perceptions. Your personal brand is made up of perceptions of which we can't actually control.

Brands 78

Brands Training Template Templates 78

Likeable

AUGUST 27, 2018

Here’s what four hotel brands are doing right—and what your brand can learn from them. On both networks, the brand shares lots of user-generated content with hashtags like #ExperienceFS and #WakeUpWithFS (breakfast in bed, anyone?). This is a great example of a brand giving structure to influencer or fan-shared content.

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Hotels Brands Facebook Travel 64