Keyhole.co

JANUARY 16, 2024

This doesn’t just refer to sales and revenue; businesses also compete within the social space, whether they are small or big brands. For instance, have you ever wondered who’s dominating the social space between Burger King, Subway and MacDonald’s? That’s where Social Listening comes in. Ready to tune in?

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Analysis Sentiment Reputation Hashtag 52

Keyhole.co

JANUARY 15, 2024

This is where social listening can come to your aid. Social listening is your ear to the ground of the internet, helping you to detect problems early on so that you can formulate an appropriate plan of action. What is social listening?

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Sentiment How To Reputation Analysis 52

Social Media Strategies Summit

FEBRUARY 24, 2021

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Social media listening is the same as this but on a massive scale. What Exactly is Social Media Listening (& Why Should I Care)? 3 Examples of Social Media Listening in Action.

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Social Media Strategy Sentiment Marketing 147

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. And as a bonus, it’s extremely user-friendly.”

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Tools Sentiment Hubspot Price 84

Oktopost

MARCH 20, 2022

To tick both boxes on social media, your strategy can’t be a monologue. It has to be a two-way street: before you even say something, you might want to listen to what your audience, your competitors, and the entire industry are talking about. Today, we’re happy to announce Oktopost’s Social Listening.

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Conversation Sentiment B2B Module 118

Oktopost

APRIL 11, 2022

In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. 5 ways to leverage social listening for competitive analysis. We’ll dive into how you can use social media to keep an eye on your competitors. Quick links: What is competitive analysis?

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Analysis Price Influencer Sentiment 118

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. How did the company do this?

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Examples Brands Sentiment Reputation 59

Awario

AUGUST 19, 2020

In this blog post, we'll go through the most popular social listening terms and describe what they mean in the most comprehensive way.

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Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening? Pricing: Starting from $29 per month.

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Social Media Tools Sysomos Sentiment 101

Waxing UnLyrical

JULY 11, 2012

Social media listening. Social media monitoring. Social media tracking. Social media intelligence. There are many descriptions of how we can use social media as a listening tool , to complement (or replace) our more interactive approach where we converse too. Listening data are still keyword driven.

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Social Media Issues Sentiment Banking 204

Ignite Social Media

JULY 9, 2018

As social media marketers, we get all sorts of questions about social trends. One recent common question we’ve been getting is about social listening, and how businesses can utilize it. See below for a breakdown of what you need to know about social listening. What is social listening?

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Social Media Sentiment Notification Industry 111

Ignite Social Media

OCTOBER 4, 2016

Listening to what your customers are saying about your brand and product(s) is an important part of any social media strategy. However, if you’re a small shop or running on a very tight budget, listening tools can seem out of reach. After entering your query it returns results blogs, tweets, news, etc. Google Alerts.

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Tools Social Media RSS Analysis 152

Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? just as you are reading this blog post, it is only ONE blog post.

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Social Media Marketing Training Industry 163

Sprout Social

FEBRUARY 20, 2020

Social listening is on the rise. As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Olivia Jepson Sprout Social Media Strategist. Get to the heart of what listening is all about: your audience and customer.

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Strategy Sentiment Social Media Management Analysis 119

Ignite Social Media

JUNE 15, 2017

Social listening can be a great source of information when researching audience conversation and sentiment around your brand. However, the values of social listening extend beyond brand monitoring, and can be a strong asset when applied to influencer activations. Strategically Identify Influencer Partners.

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Influencer Strategy Sentiment Marketing 130

agora pulse

MAY 16, 2019

Even though 76% of marketers say they need a data-focused strategy to succeed online, only 24% of brands actually engage in social listening. So, what is social listening really ? In brief, social listening is the process of reviewing what other people are saying about your brand (or industry) online.

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Sprout Social

MARCH 8, 2019

If you haven’t noticed by now, social listening is kind of a big deal for brands today. Because we’re capable of learning more than ever by tracking our customers’ social behavior. Through social listening, you can answer these questions and so much more in an instant. What is online social listening?

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Reddit Tumblr YouTube Review 100

Digimind

AUGUST 13, 2020

This blog will take you through an essential, but often overlooked, use of social media listening and analytics: gathering and analyzing consumer insights.

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Analytics Social Media 65

Audiense

APRIL 6, 2020

This is a guest blog written by Ray Poynter, Chief Research Officer with Potentiate, the Founder of NewMR , and author of the book Handbook of Online and Social Media Research. Connect with him on Twitter and LinkedIn.

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Handbook Research LinkedIn Social Media 145

Webbiquity SMM

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Without this information, the company’s social media pronouncements appear off-topic, unsolicited and out of touch.

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SM2 Alterian Social Media Influencer 189

Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? just as you are reading this blog post, it is only ONE blog post.

Social Media 103

Social Media Marketing Training Industry 103

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. What’s your Social Media diet? Tweet This!

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B2B Social Media Radian6 Tweetdeck 206

SocialFish

OCTOBER 25, 2010

The sessions were all about some aspect of social media, the exhibit hall was filled with vendors who have some link to social media, and all the people I met were doing cool stuff either in their professional or personal lives. Ideally, I think, people who are both talkers and listeners, but that can be a tough combination to find.

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Social Media Strategies Summit

APRIL 11, 2024

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. So, how can you use this to improve your social media marketing strategy?

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Digimind

JANUARY 30, 2019

Why do businesses listen to and analyze what’s happening on social media? Marketers, customer experience teams, and data analysts in companies, big and small, are investing in social media intelligence tools. What is social media intelligence? The post Why Do Businesses Listen To and Analyze Social Media?

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Buzz Marketing for Technology

MARCH 18, 2010

In the last post we covered how to create a Social Media Lead Flow. And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. But what if you don’t have a listening platform?

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B2B Platform Social Media Marketing 225

Audiense

MARCH 28, 2018

The research is about the penetration of crypto as a mainstream conversation topic, beyond the specialized sector, and the analysis has been developed based on the social conversation that has taken place around the issue, using the Pulsar and Audiense platforms together. If you are interested in this subject you can download the report here.

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Analysis Research Metadata Patterns 87

Talkwalker SM

JUNE 14, 2016

The following is a guest blog by Forbes Top 50 Social Media Influencer and founder of Maximize Your Social Neal Schaffer. Is your organization still living in the social media past? The Emergence of Visual Social Listening. The last few years has seen the emergence of Visual Social Listening.

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Influencer Social Networking Reputation Focus Group 60

Talkwalker SM

APRIL 26, 2016

This post originally appeared on the Crosby Marketing Blog and was written by Social Media and Content Director, Lindsey Goebel. These trending headlines were uncovered when conducting a social listening exercise to assess what’s driving media coverage and online chatter relating to organ donation.

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UGC Sentiment Exercises Issues 60

Awario

FEBRUARY 18, 2021

They post on social media, leave comments on videos and forums, and write blog posts. Every day millions of people share their opinions, thoughts, and feelings online.

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Analysis Research Forums Marketing 78

Janet Fouts

SEPTEMBER 17, 2012

I just got back from a trip to Atlanta where I did some training on social media with a group of fortune 50 corporate travel partners for a major banking institution. I knew a bit about Art, and being a social media geek I looked him up on Twitter as well as the restaurant. Here’s a link to the Storify thread. Win, win, win.

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agora pulse

DECEMBER 14, 2016

Social listening is the process of monitoring digital conversations to understand what customers are saying about your brand online and if you’re a social media manager or PR agency then you may be in the 24% of brands already be doing this for your clients…. Why Is Social Listening Important?

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Tweetdeck Social Media Management Press Release Influencer 60

Convince & Convert

OCTOBER 19, 2010

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. She also blogs at [link]. Brands have realized that social networks offer an opportunity to interact directly with consumers. Influencer identification.

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Alterian SM2 Social Networking Aggregator 126

Digimind

JANUARY 2, 2019

Here’s how deploying real-time insights from social can help luxury brands elevate marketing strategies and maintain online positioning. The post Shine on Social: 5 Social Listening Strategies for Luxury Brands in Asia Pacific appeared first on Digimind Blog.

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Strategy Brands Marketing Reputation 42

Buzzlogix

NOVEMBER 14, 2017

Most of us are familiar with the idea of social monitoring in some way or another. At least, those of us who are concerned with understanding and improving our social media marketing efforts. This is where social listening comes in. Social Listening In a Nutshell. But what if we could go deeper?

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How To Reputation Forums Aggregator 40

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Hootsuite can help.

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Curation Social Media Management Tools Social Media 75

Convince & Convert

JANUARY 13, 2011

Now, the calls are coming through online, via the social phone.”. That’s wisdom from Radian6 CEO Marcel Lebrun (disclosure: Amber’s employer ) about the changing dynamics of communication via the Web, and the importance businesses need to place on paying attention to discussions online via social media listening.

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Company Conversation Radian6 Social Graph 140