Webbiquity SMM
MAY 10, 2011
The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. The core of social media marketing efforts should be the corporate blog.
Webbiquity SMM
DECEMBER 20, 2011
Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure. Nine Blog Metrics. Klout and Kred scores).
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Waxing UnLyrical
JULY 12, 2011
On July 5, the #measurePR chat discussed AVEs, specifically a Wall Street Journal Numbers blog post that challenges the notion that publicity can be equated with paid advertising. John Trader says that Measure What Matters by Katie Paine, is on his list, as is Social Media ROI by Olivier Blanchard. Here's her quick recap.
Convince & Convert
OCTOBER 5, 2010
Or, use the free version of Cotweet or Hootsuite to scan or filter your public Twitter stream by Klout score. (A I tweet my blog posts 3 times daily, with a different headline each time. Not all Twitter followers have equal ability to amplify. Use twitalyzer.com to find the most influential followers in your network.
Twist Image
FEBRUARY 19, 2012
Schaefer over at Grow Blog is about to publish his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of scoring an individual consumer's true influence in the online channels. What about a successful Blog? advertising. cc chapman.
Kikolani
SEPTEMBER 12, 2011
While businesses focus on the ROI in dollars, bloggers focus on the ROI in traffic. This morning, when I popped onto HootSuite, I saw this tweet from Brankica of How to Blog Like a Star. How follower count and Klout relate to the rate of retweets and better quality visitors. The Process. So is there lots to learn?
SocMed Sean
JULY 25, 2015
you can use the comics or cartoons that you find on SocMedSean.com as long as you provide attribution back to either the original blog post where you found the comic, or to my SocMedSean.com root domain.” Do You Even Know What Your Klout Score Means? Do You Really Need Those Gadgets? Didn’t We Automate Our Social Media?
Expert insights. Personalized for you.
191 
Let's personalize your content