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Samsung’s Social Media Strategy: Widespread Reach With Curated Content

Keyhole.co

The Samsung Group conglomerate has dozens of affiliate companies under its banner. They excel at identifying trends and specifically curating products for different markets and regions. This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. So, what’s working for Samsung’s social media marketing?

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TweetLevel’s New Influence Measurement Tool Delivers Far More Than A Score

The Realtime Report

Influence without context is irrelevant,” says the new TweetLevel how to page , and anyone who has followed my rants and reports on influence measurement knows that is music to my ears. The topic search tool allows marketers to identify influencers that are relevant to the conversations they care about.

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Who Really Owns Social Selling?

Convince & Convert

A: always, B: be, C: closing,” is the immortal advice Alec Baldwin’s character Blake imparts to a group of hapless salesmen in the movie Glengarry Glen Ross. Compile a list of online groups, forums, and key influencers your sales people should follow and get to know. Sharing Social Media Techniques.

Training 172
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4 Black Voices on Diversity in Influencer Marketing

Later

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Here’s what they had to say: Why Brands Should Have Inclusive Influencer Marketing .

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10 Tips to Master LinkedIn Employee Advocacy

Sprout Social

Tip 4: Curate content and create copy. An advocacy strategy helps employees engage with their business in a way that also empowers them to grow their own influence and networks. After all, every six pieces of content shared on LinkedIn influences 13 company page views, one new follower and six views on your careers.

LinkedIn 113
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How to Make Twitter Lists (And Why You Want to)

agora pulse

If not, you are missing a great opportunity to connect with your ideal audience, build relationships with influencers, curate content, establish you as an authority, and more. For example, I created a list, so members of a Facebook group I am a part of could also follow each other on Twitter easily. Are you using Twitter lists?

List 173
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5 best Pinterest analytics tools

Unmetric

Pinterest is the go-to content discovery and curation site for thousands of consumers. We might be biased here, but it’s our blog so we’ll put Unmetric at the top. The tool also projects an Influencer Score of your brand which is assessed based on your brand’s pin performance, reach, virality, and overall performance.

Analytics 126