Dave Fleet

JUNE 15, 2010

Social media ROI is a hot topic right now, as social media begins to (slowly) mature. However, Audience really focuses in a different direction, providing tools that should pique the interest of your sales, marketing and community management folks alike. Community management. Community Management. Public relations.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Pam Moore

JUNE 2, 2017

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Tired of no ROI and wasted time and money… look no further than Social Profit Factor!

Training 167

Training Communities Social Media Real Estate 167

Waxing UnLyrical

MAY 2, 2011

ROI (a.k.a. Most busy entrepreneurs are prone to asking, “Are my community building efforts on Facebook driving sales?” They might also ask slightly less obvious questions like, “Have I met new suppliers who reduce my costs, via this Facebook community I am building?”. Guest post by Jackson Wightman. Also reasonable.

Training 156

Training ROI Eventful Cost 156

Audiense

FEBRUARY 15, 2018

From marketing managers to senior executives increasing your ROI is a common goal shared by all. On paper, calculating ROI could not be simpler: (Gain of investment – Cost of investment) / Cost of investment. However, there are a few qualitative factors that could influence ROI: human resources, time invested, intangible benefits, etc.

ROI 74

ROI Data Cost Influencer 74

Janet Fouts

FEBRUARY 11, 2013

” Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. Some are analytical thinkers and know how to extract ROI from a stone.

Communities 141

Communities Content Jive Meme 141

Pam Moore

MARCH 9, 2020

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement. Rise above status quo and be a rebel!

ROI 78

ROI Strategy How To Marketing 78

Pam Moore

AUGUST 13, 2019

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! You can't just hop on Twitter and start spamming urls to your website, blog or sales page. If your blog, website, content and engagement strategies suck, your conversions on Twitter will be the same.

ROI 60

ROI Strategy Twitter How To 60

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Yet, 61% of marketers claim measuring ROI is a top challenge. Why is social media’s ROI so elusive, despite marketers’ increased focus on this function and despite the proliferation of social marketing tools? ” Click To Tweet.

B2B 91

B2B ROI Social Media Hashtag 91

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. Social networks, blogs, video channels, and podcasts are about people. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you.

Communities 60

Communities Strategy Brands Marketing 60

Webbiquity SMM

MARCH 13, 2019

” Leave a comment (or subscribe) to a blog about IT recruiting. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. However, if each of these online marketing activities are done in a silo, they’re a lot less likely to produce an exponential ROI.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Koka Sexton

FEBRUARY 24, 2012

There are many articles on the ROI of social media. Many of them talk about the ROI of social media not being revenue but more about extending marketing reach and connecting with prospects and customers. One I read recently was called Tackling the Question of Social Media ROI: Change Your Goals. The Real ROI of Social Media.

ROI 102

ROI Social Media Engagement Skills 102

yMarketingMatters

JUNE 20, 2014

There are many business owners running small-to-medium sized businesses who are still hesitant to invest in and start social media marketing because they are not sure how to measure and prove social media ROI – Return on Investment. Community Growth & Sustainability. Community Growth & Sustainability. Referrals.

Small Business 263

Small Business Social Media How To ROI 263

Proactive Report

DECEMBER 2, 2013

His panel was about measurement, proving value and ROI. The areas where PR can show ROI are: Revenue generation – One example is Rosetta Stone’s discovery of the over-50 market and their partnership with AARP. Build an engaged community. Increase communication. Proving Value. Value is subjective. Bounce rate.

ROI 69

ROI Case Study Health Care Insurance 69

Pixlee

MAY 8, 2019

Building relationships with current and potential customers is a cornerstone for social media marketing in the digital age, and creating thriving communities has to be the center of your marketing strategy. But what is community-driven marketing and how can brands use it successfully? What is Community-Driven Marketing?

Communities 74

Communities Social Media UGC Marketing 74

Buffer Social

JANUARY 30, 2017

We had the pleasure of chatting with Carlos all about how marketers can get started with Snapchat and how they can tie their Snapchat marketing efforts into overall business ROI. Tying Snapchat marketing efforts to business ROI. 5 Top Snapchat Tips for Marketers – The Buffer Blog. Buffer on Snapchat. DJ Khaled on Snapchat.

ROI 40

ROI Communities Strategy Marketing 40

Josh S Peters

JUNE 16, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Building a Community Building a Community Written on June 16, 2010 by Josh Peters in Social Media 0 Comments - Leave a comment! It really felt like a community. It takes time and effor.

Communities 121

Communities Hotels Lijit eBook 121

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! It’s getting to be rather annoying actually.

ROI 161

ROI Social Media Metrics Loyalty 161

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. Social networks, blogs, video channels, and podcasts are about people. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you.

Communities 60

Communities Strategy Brands Marketing 60

Sprout Social

FEBRUARY 12, 2024

They expect a positive return on investment (ROI), incremental growth contributions and strategic alignment. Their posts, blogs or videos can rank for specific keywords related to your product or industry that lead potential customers directly to your site. Thus, reinforcing the product’s value in customers’ minds.

Influencer 106

Influencer Marketing Collaboration ROI 106

Kikolani

JANUARY 26, 2010

One of my goals for 2010 is to attend some events / seminars / conventions pertaining to blogging and social media, and today was a great start as I attended the Social Media Arizona event in Tempe. The most popular topic at #SMAZ was the measurement of social media influence and the elusive ROI – Return on Investment.

ROI 114

ROI Social Media SEO Tips 114

Oktopost

NOVEMBER 22, 2023

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. Community building Online communities are a powerful way to build sustainable brand loyalty and trust, so it’s worth looking into this trend if you aren’t leveraging it already.

B2B 117

B2B Trends Social Media UGC 117

Waxing UnLyrical

JANUARY 4, 2016

Maybe you’re even planning to get started with blogging? On January 10th, this blog turns seven. Getting started on blogging can be daunting, but IMHO is worth it. I’ve heard from quite a few of you who want to make blogging a priority this year. 7 Strategies To Help Build The Perfect Blog For Your Business.

WordPress 100

WordPress Consultant Hosting ROI 100

Keyhole.co

FEBRUARY 8, 2024

This is because brands are now prioritizing return on investment (ROI). This blog post is your guide to the key influencer marketing KPIs you need to track in 2024. This blog post is your guide to the key influencer marketing KPIs you need to track in 2024. In simpler terms, ROI tells you if your campaign is paying off.

Metrics 52

Metrics Influencer Sentiment ROI 52

Webbiquity SMM

MAY 25, 2021

Now you’ve got “social media 2.0,” which tends to be more community-oriented. You and I might love fishing, or arts and crafts, or photography, or yoga—for anything that we have a passion or an interest in, you can create siloed Discord communities. You’ve got Community , which just raised $40 million.

B2B 306

B2B Influencer Platform SMS 306

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. Thank you in advance for your support!! eMarketer reports that consumers force retailers to adopt social strategy.

ROI 128

ROI Social Media StumbleUpon Digg 128

Pam Moore

NOVEMBER 19, 2018

What would Facebook, Instagram, LinkedIn, Twitter or even this blog be without content? Need help with content ideas that don't take a month to create one blog post? Should your content be more focused on your own business or the needs of your audience, dream customers and broader community? The first is people. Think about it.

ROI 60

ROI Content Training Statistics 60

Pam Moore

JULY 5, 2017

How much of your web or blog traffic is coming from mobile devices? What pages on your blog or website inspire your ideal customers to read longer, or even better click on a second page? What pages your blog or website visitors jump off of as fast as they landed? It is your blueprint and fast track to measurable ROI.

Analytics 167

Analytics Google Metrics ROI 167

Pam Moore

NOVEMBER 19, 2018

What would Facebook, Instagram, LinkedIn, Twitter or even this blog be without content? Need help with content ideas that don't take a month to create one blog post? Should your content be more focused on your own business or the needs of your audience, dream customers and broader community? The first is people. Think about it.

ROI 60

ROI Content Training Template 60

Sprout Social

FEBRUARY 2, 2023

Even with solid success from these formats, Figo’s consistent posting cadence left space for new ideas, too–like their “Ask the Vet Tech” series, which amplifies their internal thought leadership and provides unique value to their community. What’s more important than going viral is finding and building a genuine community on social media.

Social Media 110

Social Media Insurance ROI Meme 110

Sprout Social

JANUARY 23, 2024

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Auntie Anne’s: The crown pretzel of community engagement Auntie Anne’s , the beloved brand behind your favorite soft pretzels, is knotted up in the latest Taylor Swift conspiracy. The post quickly racked up 1.2

Report 110

Report Brands Library Sentiment 110

ProBlogger

FEBRUARY 11, 2013

If you choose to redesign your whole blog in one go instead of adopting little improvements on a regular basis, the odds are that your redesign will be a brutal chore. Instead, I’d like to encourage you to review the posts in this series on Blog Design for ROI and pick one area in which you’d like to improve.

ROI 41

ROI Comparison SEO Newsletter 41

Laurel Papworth

APRIL 16, 2012

Tell your CEO to get a basic understanding of ROI in online community discussions and activities or pay the price. I put INFLUENCERS in CAPS and RED because most social media activities FAIL because they don’t include them… Boing Boing Blog, Corey Doctorow. But your CEO “gets” social media, right?

ROI 84

ROI Social Media Price Case Study 84

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. If you’re part of the black community, you should be focusing on the latter, as it’s less competitive and will yield results for you faster. If you’re growing your business and footprint online, this is the best time to understand social media SEO.

SEO 154

SEO Social Media Strategy Hashtag 154

Waxing UnLyrical

JUNE 24, 2019

The micro influencer is often more motivated to share knowledge and relevant information with their community. Blog interviews or contributions. Engagement numbers are great, but marketers need to move toward finding a way to measure actual ROI. You need to do the same with an influencer. eBook quotes and contributions.

Influencer 237

Influencer Authentication Survey ROI 237

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 60

Activities Communities Social Media How To 60

Koka Sexton

DECEMBER 31, 2022

These channels can include social media, search engines, blogs, websites, and email – all of which can be used to amplify a brand’s message. Channels like social media, search engines, blogs, websites, and email marketing can be used to create a strong presence across multiple platforms. Maximizing the Reach of Brand Messages.

Strategy 92

Strategy Marketing B2B ROI 92

Pam Moore

JULY 10, 2017

Content is simply how we communicate, help, and share information with a goal to inspire, engage and activate our audiences and communities to a desired action. Do you know what action you want your audience, communities and customers to take when they read your blog, listen to your podcast or watch your video?

Content 166

Content How To Marketing Training 166