Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. And the more time they dedicate to developing ideas, the less they have for other vital tasks — like creating high-quality content and measuring the results. We’re only as good as our content,” she insists. That’s a massive chunk of their workload.

Content 130

Content iPhone Sports Remix 130

Buffer Social

OCTOBER 16, 2023

What is realistic, is niching down – that is, pick a topic (or set of topics) and build your content around them. With content pillars. I’ve written about content pillars before and wanted to bring my systems and thoughts to the Buffer audience. What is a content pillar? What is a content pillar?

Template 102

Template Templates Social Media Content 102

Buffer Social

JUNE 19, 2023

We like AI here at Buffer – we’ve even launched an AI Assistant to help our audience create content better and faster. We also understand the (valid) concerns that many creatives and marketers have about the impact of AI on the quality of content. As a result, we already have unwritten rules around AI in content.

Team 109

Team Content Project Collaboration 109

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 147

Small Business Review Influencer Collaboration 147

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 148

Small Business Influencer Collaboration Marketing 148

Pam Moore

MARCH 2, 2020

Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. When marketers treat their audiences and customers as humans, not just numbers, their goals can be obtained faster with an exponentially higher Return on Investment (ROI) for every marketing dollar spent.

Content 78

Content Authentication Marketing Training 78

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. However, before you go head-on and start creating content, you need to understand that it’s not just about posting any random content and expecting results.

Strategy 91

Strategy Marketing Banking Influencer 91

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. As such, the insights can give you an in-depth view of the market, customers and competitors.

Sentiment 107

Sentiment Banking Patterns Hotels 107

Ignite Social Media

MAY 16, 2017

You can read all about it here , but the key takeaway is that as marketers, we really need to have a deep understanding of the people we’re trying to reach in order to create content that’s going to resonate with them—the stuff that makes them think, “Hey! people-first content. They get me!”—people-first The best way to do that?

Communities 123

Communities Content Banking How To 123

Oktopost

MARCH 4, 2024

In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. 60% of B2B SaaS companies reported their biggest marketing problem is a lack of time and resources. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Later

NOVEMBER 5, 2020

On the days when you’re feeling uninspired, having content pillars to reference can be a huge help! . Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . How to Use Content Pillars for Social Media. Choose Your Content Pillars.

Social Media 112

Social Media Strategy Hotels Content 112

Ignite Social Media

MAY 26, 2023

Artificial Intelligence is becoming more and more integrated into our normal daily lives, from banking to self-driving cars. Writing is no exception; AI can be used to generate content for marketing campaigns or automate blog entries. Our AI Formula for Writing Social Content While developing SocialCraft.ai

Content 78

Content How To Social Media Management Social Media 78

Visually SM

SEPTEMBER 10, 2015

In the universe of content marketing, few events rival Content Marketing World currently happening Sept. Scott Abel, The Content Wrangler. Ardath Albee, Marketing Interactions, Inc. Melissa Breker, Content Strategy Incorporated. David Brown, Meredith Xcelerated Marketing. 8-11 in Cleveland.

NewsCred 140

NewsCred Content Curata Twitter 140

Amy Porterfield

FEBRUARY 14, 2019

Content is KING. That is certainly true and I’ll be the first to tell you that the quality and consistency of your content directly correlate to the growth of your email list AND your bank account. You’ve heard it before, right? The operative word in that last sentence was consistency.

Process 111

Process Content Banking How To 111

Oktopost

MARCH 25, 2020

It’s certainly been an interesting time for social media marketing strategy, and for globalization. Listen to the podcast: Or watch the live broadcast: Banks and social media is a big topic. Listen to the podcast: Or watch the live broadcast: Banks and social media is a big topic. Be Where Your Customers Connect.

Social Media 94

Social Media Strategy Banking Marketing 94

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 78

Small Business Review Influencer Collaboration 78

Convince & Convert

JANUARY 14, 2016

I gave a webinar a few weeks back about how to come up with fresh and fun ideas for content marketing using improv comedy. This wasn’t about being funny—it was about using principles from improv to create content with a lighthearted touch to grab attention. marketing content. Design for your ideal market.

Flash Mob 60

Flash Mob Content Banking Marketing 60

Oktopost

MAY 2, 2021

For most B2B marketers in 2021, content is changing. Video content on YouTube has become more essential to successful marketing campaigns than ever before. Ranking higher on YouTube spells more leads for marketers and makes your content production efforts worth it. . Why Use YouTube for B2B Marketing?

B2B 135

B2B SEO YouTube Tools 135

Sprout Social

AUGUST 25, 2020

If you’re curious about marketing on Reddit, we totally understand why. Not to mention that content originating from Reddit tends to score huge numbers on social media. Here’s the thing, though: marketing on Reddit is often an uphill battle for brands who don’t really “get” what the site is all about.

Reddit 130

Reddit How To Marketing Banking 130

Sprout Social

AUGUST 16, 2023

It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. In what was supposed to be a non-event, Silicon Valley Bank (SVB) announced they were selling securities to raise capital. Soon, subsequent Tweets questioning the health of SVB went viral.

Social Media 73

Social Media Banking Brands Sentiment 73

Ignite Social Media

MAY 30, 2017

You’re probably already listening to what your customers and prospects have to say within other marketing channels, but what about on social? Listening to what your fans (and potential fans) are talking about on social can help inform your content strategy. Want to improve your content marketing? Make note of it!

Conversation 124

Conversation Social Media Content How To 124

Oktopost

APRIL 21, 2020

Today, the BCG Growth Matrix still holds value and can offer a unique view of your business’ digital marketing strategy. Its aim was to help companies decide which markets and products were most worthy of investment. . The matrix does so on the basis of two main factors – market attractiveness, and company competitiveness.

Marketing 140

Marketing Apple Strategy ROI 140

Pam Moore

MARCH 2, 2020

Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. When marketers treat their audiences and customers as humans, not just numbers, their goals can be obtained faster with an exponentially higher Return on Investment (ROI) for every marketing dollar spent.

Content 78

Content Authentication Training Template 78

Visually SM

SEPTEMBER 10, 2015

In the universe of content marketing, few events rival Content Marketing World currently happening Sept. Scott Abel, The Content Wrangler. Ardath Albee, Marketing Interactions, Inc. Melissa Breker, Content Strategy Incorporated. David Brown, Meredith Xcelerated Marketing. 8-11 in Cleveland.

NewsCred 100

NewsCred Content Curata Twitter 100

Sprout Social

MAY 24, 2022

Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds. You get a sense that you’re being taken care of—you don’t necessarily get that with chatbots or even customer service calls, “ says Krista Doyle , Global Content Marketing Manager, Twitter.

Social Media 126

Social Media Marketing Social Media Management Issues 126

Waxing UnLyrical

OCTOBER 28, 2016

The October 13th edition of #measurePR focused on measuring content. Our kick-butt guests included: Brandon Andersen , Chief Strategist at Ceralytics; Janet Fouts , CEO of Tatu Digital Media; David Klein , Director of Marketing at ClickTime; and Fay Shapiro , Publisher at CommPRO Global Inc. Have a content plan.

Content 100

Content Comparison Banking Consultant 100

Sprout Social

OCTOBER 18, 2016

Looking at the banking and finance industry in particular, nearly half (46.4%) of incoming messages require a response. If you’re going to invest time, money and energy into maintaining a social media presence and running social marketing campaigns, then it’s in your best interest to do it right. However, only 13.4%

Banking 40

Banking Social Media Insurance Policies 40

Likeable

JULY 1, 2020

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” Prior to that, she led social marketing at both MGM Resorts and Yahoo! Cristina Jones.

Industry 134

Industry Marketing Insurance Yahoo 134

Ignite Social Media

OCTOBER 27, 2020

Ignite Social Media, the original social media agency® , announced today that it will be hosting a series of “Ask Me Anything” webinars on critical social media marketing topics. And as marketers are looking ahead to 2021 and trying to develop a successful social media strategy, we wanted to find a way to share our expertise.

Class 85

Class Social Media Automotive Hosting 85

Hootsuite

JUNE 11, 2020

If you’ve already been spending time fine-tuning your YouTube marketing strategy , you’re probably familiar with most of these formats, by virtue of having seen them in action. In-video overlay ads: appear floating on top of video content from monetized YouTube channels. Non-skippable in-stream ads (including bumper ads).

YouTube 145

YouTube Marketing Campaign Guidelines 145

Twist Image

FEBRUARY 19, 2018

Then, later in the week, Amazon announced that it is partnering with Bank of America to expand its lending program for small businesses. Bank of Amazon, anyone? . It validates the model that people are willing to pay for content. bank of america. digital marketing. digital marketing agency. marketing agency.

Banking 45

Banking Compete Advertising Small Business 45

Convince & Convert

MAY 27, 2014

As content marketing explodes, so too, does the volume of noise. I believe that will change as the importance of great content grows. Marketo did this successfully with its Big Activity Coloring Book , “30 pages of pure, unadulterated marketing activity fun!” Here are seven ways to add humor and get results.

Conversation 167

Conversation B2B Marketing GPS 167

Keyhole.co

OCTOBER 16, 2023

In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. One of the most lucrative and rewarding ways to do so (and to be fair, one of the most competitive) is to launch a social media marketing agency. What is a social media marketing agency?

Social Media 52

Social Media Marketing How To Cost 52

Buzz Marketing for Technology

DECEMBER 21, 2012

Which means, as a sales channel, it will either supplement or replace other marketing platforms—namely, brick-and-mortar store locations, online stores like Amazon and eBay , and/or standalone ecommerce sites. So how can mobile consumer data improve sales and marketing efforts? 1. Using data for real-time content targeting.

Mobile 225

Mobile Marketing Exercises Applications 225

Sprout Social

FEBRUARY 29, 2024

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing. Why this surge?

Patterns 116

Patterns Sentiment Analysis Proposal 116

Social Media Marketing

MAY 16, 2017

Marketing is all about knowing your audience. SEO, User Experience, SMM, Content Marketing—no matter what marketing technique you use, the more you know your audience, the more effectively you can engage them in your product or service and turning them into loyal customers.

Marketing 103

Marketing Survey Banking Research 103

agora pulse

MAY 16, 2016

There’s a new dilemma among social media professionals: S hould you focus on increasing your following or maximizing your user generated content (UGC)? It all depends on your company’s marketing strategy. However, if you’re leading the team, it’s important to understand this marketing puzzle. More User Generated Content?

UGC 110

UGC Social Media Content Hashtag 110