Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. You can create a content library where you add blog posts, job listings, white papers, press releases, etc. either directly or with their browser extension.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. You can create a content library where you add blog posts, job listings, white papers, press releases, etc. either directly or with their browser extension.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Pam Moore

SEPTEMBER 9, 2020

Action: Grab our Buyer Persona Worksheet Template Pack (editable templates for B2B and B2C). Content that works like magic in the middle of the funnel include resources such as worksheets, templates, white papers, tutorial videos, and basically anything that engages and educates them. Hopefully you make the cut! :).

Conversation 78

Conversation Template Templates Marketing 78

Buzz Marketing for Technology

JUNE 27, 2008

Mobile Messaging 2.0. Mobile Phones. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - Chuck will discuss the role of vertical search in the publishing and information industry, vertical search trends and recommended strategies. FAST White Paper.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Convince & Convert

APRIL 28, 2010

Isolate Mobile Users The same way that a wallet chain indicate the owner loves Kings of Leon, mobile Internet use is a definitive marker for Mass Influentials. online population access the Internet from a mobile device. The next time you send an email, I would absolutely run a report showing opens and clicks by mobile device.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Depth of subject matter expertise.

B2B 185

B2B Social Media Review eBook 185

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

SalesChoice

FEBRUARY 8, 2017

We are very confident that as Sales results continue to decline in B2B approaches that more companies will increasingly turn to advanced data sciences that are made easy to interpret but also have a “fun and engaging style “of interaction will also be appealing, especially leveraging mobile forms of communication. Source: [link] ).

Analytics 20

Analytics B2B Data Project 20

SalesChoice

JANUARY 12, 2017

B2B Sales productivity has hit an all time low in performance, and has dropped by 15% over the last ten years, now running on an average of in field productive face-to-face customer time at roughly 30% (Accenture, 2016). As a result, B2B sales organizations are struggling on multiple fronts. This has radically changed over the years.

B2B 22

B2B Analytics Data Patterns 22

Buffer Social

NOVEMBER 30, 2016

” is a massive open online course (MOOC) for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social media strategy using effective, proven methodologies. Monitoring strategies for Facebook, Twitter, and more. Created by : Eric Schwartzman. — 8.

Class 40

Class Skills Social Media Marketing 40

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Pam Moore

DECEMBER 11, 2016

Regardless of your industry, niche, age of company or primary communication medium used, you better have a content marketing strategy to connect you and your brand with your target audience, customers, partners and stakeholders. 70% of B2B marketers plan to create more content in 2017 compared to 2016. Content Marketing Institute).

Template 167

Template Templates Content NewsCred 167

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?)

B2B 293

B2B Trends Analysis Marketing 293

Convince & Convert

OCTOBER 22, 2013

He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist. Soap and fabric softener bored him rigid so he jumped ship to specialise in B2B. A fantastic piece of content that breaks through and resonates with people can make up for a lot of bad strategy and weak promotion.

Strategy 150

Strategy BuzzStream Content Brands 150

Social Media Marketing

MARCH 21, 2018

Using content such as expert Articles, Blog posts, How-to-Guides, is a key online business strategy to get more traffic and to trigger product, company, or service awareness, as well as to boost a website's online visibility. More effective and faster business growth, especially when such content is shared between businesses (B2B).

Content 101

Content B2B eBook Mobile 101

Webbiquity SMM

APRIL 23, 2013

Unlike other modifiers attached to the discipline (consumer marketing, b2b marketing, trade show marketing, digital marketing), the term “content marketing” doesn’t describe an audience, tactic, or channel, but rather a completely different approach to marketing. ” Content Marketing in 6 Steps by Social Media Today.

Content 223

Content Tips Marketing B2B 223

Convince & Convert

DECEMBER 7, 2011

Marketface doesn’t blog, create white papers, produce podcasts, or anything we would consider to be modern content marketing. The fourth stage in kimono-opening is a familiar one to many B2B marketers: producing content and putting it behind a lead form. Give Me Your Number.

Content 135

Content Marketing Consultant Study 135

Convince & Convert

JUNE 12, 2013

I was watching a video where one content marketing evangelist went through the strategy and creation of content in great detail , but completely ignored the importance of promoting content. The White Paper is in his briefcase. This is a good strategy because: More people get exposed to your ideas, your brand, and your content.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Writtent Blog

JULY 18, 2013

Way back in 1998, Communications Professor Mitchell Stephens predicted the rise of images and video, writing “moving images use our senses more effectively than do black lines of type, stacked on white papers.” It’s never mattered more to incorporate multimedia elements in your marketing strategy. Her recommendation?

Content 95

Content Marketing Meme Hubspot 95

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? How do marketers separate hype from reality in mobile? e-Strategy Trends ). e-Strategy Trends ). Visibility is vital, so every brand needs a comprehensive strategy for optimizing their overall web presence. B2B Marketing Insider ). Brandpoint ).

Statistics 226

Statistics Social Media B2B Journal 226

Rebekah Radice

MAY 24, 2017

Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today! Let’s break down several different forms of content and then I’ll share a quick strategy to increase engagement. White papers. Need a better #socialmedia strategy? They have a social media plan in place! order_box].

Social Media 148

Social Media How To Analytics Types 148

Webbiquity SMM

JANUARY 5, 2016

Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with. 4 Steps to Get Business Results from Your Content Marketing Strategy by Content Marketing Institute. What about your customers’ goals?

Content 60

Content B2B Marketing Hubspot 60

Rebekah Radice

MAY 24, 2017

Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today! Let’s break down several different forms of content and then I’ll share a quick strategy to increase engagement. White papers. Need a better #socialmedia strategy? They have a social media plan in place! order_box].

Social Media 60

Social Media How To Analytics Types 60

Waxing UnLyrical

NOVEMBER 8, 2019

Whether it’s web or social media or mobile apps, it’s still the content that dominates every digital space. First of all, you need to have a content strategy that fits the nature and niche of your business. For staying ahead of your competition you need to beat your competitors in keyword strategy as well. White papers.

Content 187

Content Curation Marketing SEO 187

Hootsuite

NOVEMBER 30, 2023

WordPress sites look great on both desktop and mobile, too. The built-in analytics and SEO optimization help ensure your videos make the most impact on your content marketing strategy. Using the same process as above, you can generate content ideas for white papers, videos, podcasts, infographics, and more.

Tools 104

Tools Content HootSuite Marketing 104

Webbiquity SMM

APRIL 8, 2014

On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. ” Does Facebook Work for B2B Lead Generation? by Marketo Blog.

Facebook 223

Facebook Marketing B2B Advertising 223

Writtent Blog

FEBRUARY 20, 2014

To help you create a content strategy for the coming year that’s bigger, better, and bolder than ever before, we’ve compiled 57 fresh and inspiring content marketing ideas for new content types. We’ve expanded beyond your basic blogs, eBooks, and white papers to incorporate some truly groundbreaking concepts: 1. Mobile Apps.

Content 104

Content Marketing Screencast Tumblr 104

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Social Media Statistics by The B2B Guide to Social Media ** 5 Stars This is one of the most amazing and comprehensive sources of social media statistics anywhere (other than the Webbiquity blog marketing research section, of course). Or that 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219