Oktopost

OCTOBER 29, 2020

With a huge spike in video content across social media and no signs of it slowing down, producing engaging thought leadership videos have become the latest trend for B2B marketers. Now, her company helps startups and B2B companies harness the power of video to dominate their market. Want to Catch Another Episode?

Video 104

Video Social Media Engagement B2B 104

Oktopost

MARCH 5, 2019

Staying relative has always been a challenge for marketers. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. What is Real-Time Marketing?

Strategy 125

Strategy B2B Marketing Conference 125

The Realtime Report

JANUARY 23, 2023

Tech Predictions for 2023 by Matt Senter , CTO & Co-founder of Lolli 2022 in tech has been a year defined by key economic and industry shifts, namely hot inflation, tech layoffs, and the arrival of crypto winter. High-yield savings accounts, shopping rewards programs, and rebates will be major beneficiaries of the market downturn.

Authentication 91

Authentication Startup Avatar Applications 91

Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” Don’t Be Like Your Competition. Have a Voice.

Small Business 100

Small Business B2B Strategy Content 100

Buffer Social

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder.

LinkedIn 113

LinkedIn Tips Skills URL 113

The Realtime Report

SEPTEMBER 13, 2022

First-to-market live e-retail video SaaS establishing new industry standard, ushering in the relational economy era by combining the simplicity of a call with the power of e-Commerce for superior online shopping interactions rivaling in-store experiences; Game changing e-Tail tech far exceeds first round funding target. Merilee Kern.

Retail 91

Retail Video Microsoft Loyalty 91

Oktopost

MAY 4, 2022

Andrew Wood tackles the shift taking place in recruitment marketing. Watch the recording: Want to hear more from renowned B2B marketing leaders? Today, HR is more like marketing than ever before – and social media is a key player in making sure an employer brand is communicated. Catch all episodes here. Episode Summary.

Social Media 69

Social Media B2B Apple Authentication 69

Oktopost

OCTOBER 7, 2021

Watch the recording: Want to hear more from renowned marketing leaders? Julie has nearly a decade of cybersecurity marketing expertise. She has led full-stack marketing efforts for high-growth companies transitioning from start-up to exit. She also has experience working in large B2B hi-tech enterprises. Stay in the Loop.

B2B 62

B2B Apple Journal Startup 62

Oktopost

MARCH 18, 2021

We’re taking the plunge into re-imagining success with a digital transformation B2B legend. Listen to the Podcast Now: For more thoughtful discussion with renowned marketing leaders, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn.

B2B 62

B2B Apple How To Microsoft 62

Keyhole.co

APRIL 2, 2024

Consistently marketing on social media can help your brand generate wide exposure and high-value leads. But, as with any marketing channel, showing up without a strategy can be fruitless. With this in mind, do you need to measure brand sentiment, track industry trends, or keep up with competitors?

Metrics 52

Metrics Sentiment Analysis Influencer 52

Oktopost

MAY 26, 2020

They have to compete for eyeballs and wallets against banking giants, disruptive startups, and wildcards like cryptocurrency payment apps. There’s a good reason for this astronomic growth — the rewards are huge and the market has all kinds of directions to grow in. . How to get fintech social media marketing right. Build Trust.

Social Media 141

Social Media Banking Marketing Mobile 141

Pam Moore

AUGUST 7, 2018

Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. The goal is not to “do social media.”

Social Media 149

Social Media Training Startup Social Networking 149

Convince & Convert

MARCH 23, 2015

You’ve successfully converted your B2B leads into prospects. Though he writes about software startups, his advice applies to any B2B business. It’s critical that at this step, the sales and marketing teams are working together. Does your B2B business successfully convert prospects into customers? Show Social Proof.

B2B 60

B2B How To Case Study Startup 60

Oktopost

APRIL 2, 2020

In the digital marketing world, making decisions based on data and analytics is crucial to growing your business. Social media marketing analytics is big business. Social reporting in your social media marketing strategy. It’s projected to grow by almost $9.4 billion (USD) by 2024. Data Insights are Hard. Dash This .

Report 126

Report Social Media Tools ROI 126

Sprout Social

NOVEMBER 26, 2018

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. If you’re starting from scratch, the following list of social media marketing basics can help get your presence off the ground. Chances are you can find them here.

Social Media 105

Social Media Marketing URL Hashtag 105

Pam Moore

NOVEMBER 23, 2020

Do you struggle with having what you think may be the best digital marketing, content marketing, social media marketing or branding plan on the entire planet yet have no budget to implement? My training and consulting agency, Marketing Nutz works with organizations of all sizes from startups to Fortune 10 organizations.

Training 78

Training Marketing Consultant Template 78

Pam Moore

NOVEMBER 23, 2020

Do you struggle with having what you think may be the best digital marketing, content marketing, social media marketing or branding plan on the entire planet yet have no budget to implement? Your executives don't understand social media and digital marketing. Marketing Nutz Training and Consulting Can Help! .

Training 78

Training Marketing Consultant Template 78

Sprout Social

MARCH 10, 2021

I mean when we see their work, it makes us want to be better marketers and creatives. Which, when you think about it, is kind of incredible considering they’re a B2B SaaS brand. Especially if your product, service or industry is more dry or technical. How do they create B2B SaaS content that feels “warm?” Make it yours.

B2B 89

B2B Team Film Industry 89

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. Instagram and TikTok.

Tips 129

Tips Authentication LinkedIn Groups 129

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

FEBRUARY 17, 2023

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. Ready to Unlock Your Marketing Super Powers with a Growth Mindset? What are limiting beliefs?

Patterns 147

Patterns Energy Team Skills 147

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

FEBRUARY 17, 2023

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. Ready to Unlock Your Marketing Super Powers with a Growth Mindset? What are limiting beliefs?

Patterns 148

Patterns Energy Team Skills 148

Buffer Social

NOVEMBER 12, 2021

Connecting With Industry Leaders They May Otherwise Have Never Met Social media is great for connecting with new people, regardless of where they’re based. The answer for LinkedIn—especially for companies in B2B or career-related industries—is a resounding yes.

LinkedIn 75

LinkedIn B2B Authentication Small Business 75

Twist Image

NOVEMBER 23, 2016

B2B, B2B, small, medium and large enterprises. Being disruptive in your industry means that you are doing something completely different from what you are presently doing, and the results are pacing at a better clip than your current business model. I'm bullish that more and more industries will be disrupted.

Startup 40

Startup B2B Mobile Publishing 40

Convince & Convert

APRIL 24, 2012

I’m sitting across the desk from a professional and confident marketing executive. He is on board with making the changes needed to create a culture that embraces customer collaboration and is ready to get started, but we have one thing left to cover…his content marketing plan. We’ve discussed the benefits of social business.

Content 132

Content Case Study Marketing Survey 132

Oktopost

SEPTEMBER 4, 2019

The art of marketing defies easy definition. Anything you do that helps build awareness of your product and brings in customers can be correctly classified as a marketing activity. Under such a broad category, it’s no wonder that technological marketing tools pop up like mushrooms after a rainstorm. SimilarTech.

Software 81

Software Research Marketing Price 81

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 61% of your customers say thought leadership content is “a lot more” effective at showcasing your company’s value than traditional marketing. Talk about your or your company’s charitable activities or share some relatable industry-specific humor.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Pam Moore

AUGUST 7, 2018

Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. The goal is not to “do social media.”

Social Media 60

Social Media Training Startup Social Networking 60

Pam Moore

FEBRUARY 17, 2023

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. Ready to Unlock Your Marketing Super Powers with a Growth Mindset? What are limiting beliefs?

Patterns 78

Patterns Energy Team Skills 78

MegaBytee

MARCH 8, 2021

In fact, it has made marketing so easy. Social media marketing is done properly and can help you to achieve your business goals in a better way. . Being a startup, you sometimes don’t have the right sources, but yes, social media platforms can help you to achieve your business motive.

Social Media 52

Social Media CPC How To Forums 52

The Marketing Blog

AUGUST 3, 2010

to contribute to their newly launched B2B portal www.paulwriter.com. The team is headed by Jessie Paul, who was previously the Chief Marketing Officer of Wipro’s IT business. Whether or not you need to be on Facebook depends on your industry vertical & the type of your product and service offering. Share your tips with us!

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Convince & Convert

MARCH 14, 2016

So if you have worked in a particular industry for any length of time (or in different industries, for that matter), you might have gained a few grey hairs along the way. Set up a website or a blog, pour all your years of experience into a nice content guide, and start promoting it on social media and other marketing channels.

Joomla 60

Joomla Drupal eBook Startup 60

Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. How are you positioned in the market? Let’s get real.

Feed 167

Feed Feedly Metrics News 167

Twist Image

APRIL 6, 2014

I was always impressed with how he managed to score some major industry leaders for his still-running podcast, On The Record.Online. He''s also the best-selling coauthor of Social Marketing To The Business Customer , the first book devoted exclusively to B2B social media communications. content marketing. business book.

Social Media 72

Social Media Startup B2B Consultant 72

Writtent Blog

JUNE 25, 2013

Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. However, as content marketing expert Marcus Sheridan believes, “many businesses…are missing the mark big time.”. © Artlover | Dreamstime Stock Photos & Stock Free Images. Twitter Lists.

Tools 91

Tools Content Blogger Curation 91

The Realtime Report

SEPTEMBER 19, 2022

Women are not just entering the technology industry in higher numbers; we’re rebuilding it through entrepreneurship. A recent report shows that women-owned companies outperform the market, with their value increasing 143.6% Despite the charted growth, tech women continue to face industry challenges. Tiffany Pilgrim.

Startup 20

Startup Industry Compete B2B 20