Webbiquity SMM

MAY 31, 2011

According to a recent presentation from HubSpot , “selling is 10X easier once you have established trust.&# Demonstrate knowledge (through blogging, guest posts, comments, interaction on social networks, presentations, etc.). But the process of building trust is even more fundamental than that. Be transparent.

Hubspot 188

Hubspot How To B2B Travel 188

Oktopost

NOVEMBER 18, 2020

However, aligning sales and marketing and achieving this level of cohesion presents a lot of obstacles for companies. 35-50% of sales go to businesses that respond first HubSpot. 35-50% of sales go to businesses that respond first HubSpot. After all, sales and marketing have always been kept in separate containers.

Engagement 89

Engagement Social Media B2B Team 89

Webbiquity SMM

AUGUST 23, 2010

Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink. Kim Cornwall Malseed summarizes the social media wisdom and ROI results gleaned from a panel of b2b marketing pros including Holger Schulze of SafeNet, Frank Strong of Vocus and Susan Cato of CompTIA.

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. participating in groups and answering questions). Which common mistakes should you avoid?

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. After the webinar (if it’s been recorded), write a follow-up post answering questions from the event and directing visitors to the recorded version online. Get more from your presentations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

MAY 31, 2022

Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Fortunately, there are some advanced ways of using LinkedIn as a powerful B2B marketing tool. What are your customers’ common questions and pain points?

B2B 244

B2B LinkedIn Strategy Marketing 244

Social Media Strategies Summit

NOVEMBER 28, 2022

Facebook ads present an opportunity to promote yourself in various ways. Facebook is traditionally seen as a consumer-facing platform, but it still has a lot to offer B2B brands. HubSpot understands Facebook’s B2B lead generation potential. HubSpot understands Facebook’s B2B lead generation potential.

Examples 246

Examples Facebook B2B Instant Messaging 246

Oktopost

FEBRUARY 1, 2024

B2B buyers are bombarded with information daily, and only so many brands can stand out. Oktopost integrates with Hubspot, Salesforce, SugarCRM, and other popular sales platforms to help you maximize the impact of your social media efforts. Best For: Oktopost is specifically designed for B2B businesses.

Brands 62

Brands Hubspot Marketing B2B 62

Oktopost

NOVEMBER 30, 2020

With multiple diverse platforms to target, intense competition, and jaded audiences, it’s not getting any easier out there for B2B marketers. B2B marketing campaigns need to be smart, focused, and tuned in to the needs of buyers if they expect to reach the key decision-makers who ultimately determine what their companies will purchase. .

B2B 112

B2B Software Marketing Price 112

Convince & Convert

FEBRUARY 1, 2016

Creating anecdotes for accurate and actionable customer analysis is becoming an increasingly useful process for answering these questions , and its success can impact the customer journey. Hubspot has an incredibly useful tool, aptly named Make My Persona , for naming and presenting data on potential buyers.

Content 60

Content Tips Analysis Curation 60

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Relationship-based sales.

B2B 185

B2B Social Media Review eBook 185

Convince & Convert

JUNE 1, 2014

Lots of great people that I consider to be colleagues and friends were on the list(s) too, and sites I adore like Social Media Examiner, MarketingProfs , Buffer , Social Media Today , and Hubspot made the top 25 sources group as well. They continue helping me day after day, and put up with my constant questions.

Twitter 167

Twitter Marketing Conference Consultant 167

Writtent Blog

JULY 17, 2013

If you’re a B2B company, how big are the companies you’re trying to acquire? As HubSpot’s Corey Eridon points out, demographics are the perfect starting point for profiling, because they’re relatively easy to obtain from your existing marketing database or customer relationship management software (CRM). Demographics or Firmographics.

Sample 99

Sample Samples Research Company 99

Buffer Social

NOVEMBER 30, 2016

What makes this course is that Neil Patel presents the information in very easy-to-learn and snackable ways. The lessons are presented in video format and range anywhere from 3:00 – 12:00 minutes. Offered by : HubSpot. Created by : HubSpot. PPC for lead generation and B2B. PPC for lead generation and B2B.

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Social Media Strategies Summit

AUGUST 26, 2022

Statista’s research discovered that as many as 79% of B2B and 77% of B2C marketers use content to maximize their reach. A great way to do this is to identify commonly asked questions in your niche. This online publication built its topical authority by covering every single question that has to do with electric vehicles.

Loyalty 204

Loyalty Software Publishing SEO 204

Buffer Social

JUNE 16, 2016

We thought it’d be great to share all the awesome insight we’re lucky to glean from the world’s best social media marketers, starting with this simple (and fascinating, revealing, inspiring) question: What is the biggest project you’re working on? the end of Q2).

Social Media 40

Social Media Social Media Management Project Marketing 40

Webbiquity SMM

DECEMBER 30, 2014

Yet marketers still have many questions about content marketing strategy and tactics. Find the answers to those questions and more here in 22 noteworthy content marketing guides. Marketers should instead consider starting with a distribution strategy that answers…key questions.” by HubSpot. by HubSpot.

Content 193

Content Tips Marketing B2B 193

Keyhole.co

JANUARY 30, 2024

Here are some questions you need to answer to define your buyer persona: What age groups do your existing followers belong to? To give you an idea of how a general buyer persona should look like, here is a template by HubSpot. However, if you are a B2B company, you must prioritize LinkedIn’s wide network of industry professionals.

Social Media 59

Social Media How To Patterns Sports 59

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. Hey, good question! Meanwhile, the same data notes that nearly three-fourths of B2B and sales leaders cite webinars as the best method for generating high-quality leads.

Strategy 100

Strategy Marketing Case Study How To 100

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Webbiquity SMM

JANUARY 9, 2012

Discover the answers to those questions and many more here in 45 of the best guides to Twitter tips, tools and tactics of the past year. Sarah Mitchell presents 20 tips for success on Twitter, divided into four categories: Always Try To (e.g., 7 Key Ways to Optimize Twitter for Search by HubSpot Blog. Twitter for B2B Marketing.

Tools 201

Tools Twitter Tips B2B 201

Convince & Convert

JULY 6, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. image via Hubspot. I think LinkedIn for B2B is extremely valuable lead source that probably 99% of people ignore. The RSS feed is: [link].

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Webbiquity SMM

DECEMBER 27, 2011

85% of B2B journalists are on Facebook. 61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms. While having a presence on Facebook is no longer an “if” question for most companies, many “how” questions remain.

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

OCTOBER 8, 2013

Yet most marketers still struggle with how to measure ROI from social media efforts, and with questions like: how we budget for social media programs? Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What Marketing Questions Are Worth Asking in Social Media Listening? by MarketingProfs. You want loyalty?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

OCTOBER 23, 2012

Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. Check out Themeleon or Pixelgirl Presents for ideas.” When necessary, present thoughtful criticism but keep it professional.” Twitter Tips for Newbies.

Tools 203

Tools Tips Twitter Klout 203

Writtent Blog

FEBRUARY 6, 2014

HubSpot research has found that 93% of brands using outreach that includes business blogging see fast returns on website visitors: image credit: HubSpot. By answering your customer’s questions and earning a position as a trusted authority in your industry, you’ll gain a following, who will in turn share their content with friends.

Hubspot 85

Hubspot FAQ SEO ROI 85

Webbiquity SMM

OCTOBER 5, 2010

You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

JANUARY 31, 2011

Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. And that leads to questions, like: What are the best ways to attract more (relevant) followers? 8 Ways to Not Get ReTweeted by HubSpot Blog. How can I get more retweets?

Tools 193

Tools Twitter Tips Hubspot 193

Webbiquity SMM

JANUARY 3, 2011

Discover the answers to all of these questions and more here in the final selection of the best guides and tips for business blogging from the past year. Seven Ways to Revive a Neglected B2B Blog by MLT Creative. 9 Awesome Ways to Market a Business Blog by HubSpot Blog. Produce more stylish and readable content? What’s Up, Blog?

Tips 176

Tips Sysomos SEO WordPress 176

Socialmedia.biz

JULY 26, 2018

According to a study by Content Marketing Institute (CMI) and MarketingProfs, B2B marketers employ 8 different marketing tactics for their businesses, out of which 46% were in favour of using webinars. Host interactive, on-demand webinars that are capable of turning “a presentation into a conversation and a conversation into a sale.”

Conference 60

Conference Price Hosting Meeting 60

Convince & Convert

MAY 10, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. But beyond that, my question is who cares? And unless you know the answer to that question, you are fooling yourself.

Hubspot 114

Hubspot Mobile Analytics Google 114

Buffer Social

JUNE 1, 2016

But don’t renounce wire services just yet: according to HubSpot, traditional press releases are syndicated 20% more often than social media ones. I recently spent a whole day at a B2B tech company watching Sam, a sales rep, call prospects. Lastly, you can amplify company announcements and updates by sharing them on social.

Social Media 40

Social Media Hubspot Marketing Engineering 40

Webbiquity SMM

MARCH 31, 2015

Find the answers to those questions and more here in almost two dozen of the best guides to business blogging strategy and tactics of the past year. B2B Blogging: Beyond the Basics by MLT Creative on SlideShare. What are the most effective techniques for crafting killer headlines and gripping copy? These tips still work for 2015!

Tips 100

Tips Statistics Hubspot Resources 100

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. Goodbudget employs this B2C content marketing strategy, using social networks to present followers with engaging content, provide customer support, and post product updates.

Content 221

Content Marketing Loyalty Collaboration 221